- Netflix: Analysts' Views Improve, And It's Now Forecast To Remain #1 In Global Subs
Digital News Daily, Karlene Lukovitz - Wednesday, September 21, 2022
Several analysts have issued more positive assessments of Netflix since it announc ...
- Samsung: New Data Bolster Case For CTV Investment, AVOD View Time Surpasses SVOD
Video Insider, Karlene Lukovitz - Tuesday, September 20, 2022
Follow-up study supports 40% CTV investment "rule"; Samsung smart-TV viewers watching mo ...
- Free Spanish-Language Streamer Canela.TV To Bow Original Content
Digital News Daily, Karlene Lukovitz - Monday, September 19, 2022
The year-old streamer already has 23 million unique viewers across U.S., Mexi ...
- NBCU Showcases Samsung Capabilities In 'Tonight Show'-Themed Metaverse Experience
Digital News Daily, Karlene Lukovitz - Monday, September 19, 2022
"Tonight at the Rock" game players are exposed to Samsung Galaxy's a ...
- Who Will Disrupt The Disruptors?
Advanced TV Insider, Karlene Lukovitz - Friday, September 16, 2022
Disney is well on its way, merging databases to enable using Disne ...
- More Holiday Shoppers Report Being Influenced By Streaming Ads
Digital News Daily, Karlene Lukovitz - Friday, September 16, 2022
Nearly one in three (29%) report having engaged with an interactive ...
- Tubi Launches FIFA World Cup FAST Channel
Digital News Daily, Karlene Lukovitz - Thursday, September 15, 2022
The channel will offer highlights and analysis from this year's competition a ...
- Comcast CEO Says He'd Welcome Chance To Buy Hulu
Digital News Daily, Karlene Lukovitz - Thursday, September 15, 2022
Brian Roberts' remarks were in reaction to remarks from Disney CEO B ...
- Emmys Suffer Record-Low Ratings
Digital News Daily, Karlene Lukovitz - Wednesday, September 14, 2022
Shifted from its usual Sunday slot to Monday, the awards show pull ...
- Paramount Mulls Dropping Showtime Streamer, Folding Into Paramount+
Digital News Daily, Karlene Lukovitz - Wednesday, September 14, 2022
No decision has been made, says the company -- but streamlining ...
- Comcast Names Midha Effectv GM
Digital News Daily, Karlene Lukovitz - Wednesday, September 14, 2022
Midha was previously Comcast Advertising's chief growth officer. ...
- GM First To Use NBCUnified ID Platform For Targeting
Digital News Daily, Karlene Lukovitz - Tuesday, September 13, 2022
The advanced audience data partnership will enable GM to target the sma ...
- Ecommerce Brands' Q2 TikTok Ad Spend Up 60% QoQ
Video Insider, Karlene Lukovitz - Monday, September 12, 2022
In the first two quarters, ecommerce retailers spent $48.4 million on TikT ...
- Streaming: Big-Screen Device Competition Heats Up In Q2
Digital News Daily, Karlene Lukovitz - Monday, September 12, 2022
While Roku is still by far No. 1, several smaller competitors gain ...
- Netflix Taps Ubisoft To Add Three More Mobile Games
Digital News Daily, Karlene Lukovitz - Monday, September 12, 2022
New titles will expand on existing Ubisoft game universes. ...
- Bundle IDs Compromising Programmatic CTV Targeting, Measurement
Digital News Daily, Karlene Lukovitz - Friday, September 9, 2022
The growth of using multiple unregulated IDs to identify the same ap ...
- 67% Of Advertisers Report Using Addressable, But Measurement Remains Sticking Point
Advanced TV Insider, Karlene Lukovitz - Thursday, September 8, 2022
Nearly half of of teams responsible for addressable TV advertising cover bo ...
- It's Official: Cineworld Group Files For Bankruptcy In U.S.
Digital News Daily, Karlene Lukovitz - Thursday, September 8, 2022
The world's second-largest movie-chain company has secured $1.94 billion in debtor-in-possession financi ...
- FreeWheel Names First Chief Strategy Officer
Digital News Daily, Karlene Lukovitz - Wednesday, September 7, 2022
Soo Jin Oh will focus on developing strategic plans and enhancing operatio ...
- Amazon Now Consumers' Most-Preferred Ad Environment, While Instagram Is Marketers'
Digital News Daily, Karlene Lukovitz - Wednesday, September 7, 2022
Looking at media channels as a whole, sponsored events are the b ...
- Apple Pumps Up Ad Staff In Post Privacy-Policy Ad Business Push
Digital News Daily, Karlene Lukovitz - Tuesday, September 6, 2022
A report based on analysis of ads on Apple's website concludes it ...
- Mobile App Installs: Netflix Leads Among SVODs, Tubi Among AVODs
Video Insider, Karlene Lukovitz - Tuesday, September 6, 2022
Sling TV had the fewest net installs among SVODs compared during t ...
- Poll: Most Families That Stream Kids' Content Eschew Linear TV
Advanced TV Insider, Karlene Lukovitz - Thursday, September 1, 2022
Nearly two-thirds of these families report no access to linear. ...
- Inflation Toll: 26% Of Americans Have Cut Back On SVOD, Pay TV
Video Insider, Karlene Lukovitz - Monday, August 29, 2022
Young adults are most likely to cut back on these services, ...
- Fox News' Carlson, Hannity To Be Deposed For Dominion Lawsuit
Digital News Daily, Karlene Lukovitz - Friday, August 26, 2022
Big media companies typically seek to settle defamation cases long before executiv ...
- 59% Of U.S. Adults Watch Video Daily On Non-TV Devices
Advanced TV Insider, Karlene Lukovitz - Thursday, August 25, 2022
Half of adults watch daily on a mobile phone. And SVODs p ...
- WB Discovery Delays Release Of Two Big DC Flicks
Digital News Daily, Karlene Lukovitz - Thursday, August 25, 2022
"Shazam" and "Aquaman" sequels' debuts spaced out to spread out the timefra ...
- Google 'Pre-bunking' Cartoon Videos Show Promise For Countering Misinformation
Digital News Daily, Karlene Lukovitz - Thursday, August 25, 2022
Videos seem to work even on people who are "very receptive ...
- Q2: Non-Game Apps Overtake Game Apps, But Consumer Spend Down For 1st Time
Mobile Insider, Karlene Lukovitz - Thursday, August 25, 2022
After the spike in pandemic growth, consumers are redirecting some of the ...
- Forecast: Global Ad Spend To Slow To 2.6% In 2023, Linear TV, Social Media To Falter, AVODs Outperform
Digital News Daily, Karlene Lukovitz - Wednesday, August 24, 2022
The WARC forecast calls for an actual decline in spending for line ...