- Peacock Bumps HBO To Get Universal Films First, Within Four Months Of Theatrical Release
Digital News Daily, Karlene Lukovitz - Wednesday, July 7, 2021
Starting in 2022, Comcast's Universal Pictures studios films will go to i ...
- Disney+ U.S. Subscriber Growth Slows Sharply: Report
Digital News Daily, Karlene Lukovitz - Wednesday, July 7, 2021
U.S. subscribers have risen by only about 1 million in the pa ...
- New Kids' FAST Promises Worry-Free Environment For Parents, Advertisers
Video Insider, Karlene Lukovitz - Tuesday, July 6, 2021
Sensical, from the for-profit arm of Common Sense Media, says its exper ...
- TTD: Cord-Cutters Set To Exceed Cable Users, 92% Of Advertisers Say CTV Is As Effective As Linear
Advanced TV Insider, Karlene Lukovitz - Friday, July 2, 2021
Consumer and advertiser surveys for The Trade Desk's latest 'Future of T ...
- Pinterest Bans Weight-Loss Ads
Digital News Daily, Karlene Lukovitz - Thursday, July 1, 2021
Pinterest says the expanded policy is in response to the pandemic havi ...
- TikTok Bows Videos Of Up To 3 Minutes To Drive Creators, View Time, Advertising
Digital News Daily, Karlene Lukovitz - Friday, July 2, 2021
The longer option should be a plus for advertisers, giving them mo ...
- Magnite Acquires SpringServe For $31 Million
Digital News Daily, Karlene Lukovitz - Thursday, July 1, 2021
The acquisition of SpringServe will expand programmatic advertising options for CTV publisher ...
- Magnite-Led Publisher, DSP, Buyer Consortium Completes First Phase Of First-Party Data Initiative
Digital News Daily, Karlene Lukovitz - Wednesday, June 30, 2021
For the initiative, already handling more than 3 billion transactions daily, 30-pl ...
- Apple TV+ Button Bows On Roku Remotes
Digital News Daily, Karlene Lukovitz - Thursday, July 1, 2021
Apple's first instance of putting its brand on a competitor's device loo ...
- Instagram Pivots To Full-Screen Video Push To Take On TikTok, YouTube
Digital News Daily, Karlene Lukovitz - Thursday, July 1, 2021
"We're no longer a photo-sharing app or a square photo-sharing app," declar ...
- Captions Habit Bleeds From Mobile Video Into TV, Laptops
Mobile Insider, Karlene Lukovitz - Thursday, July 1, 2021
Captioned videos are more likely to be watched on TVs and computer ...
- Showtime, Starz, Paramount+ At Greatest Risk For Churn: UBS Survey
Digital News Daily, Karlene Lukovitz - Wednesday, June 30, 2021
Asked about intent to cancel, 39% cited Showtime, while HBO Max a ...
- Twitter Promotes Personette To Chief Customer Officer, Derella Exits
Digital News Daily, Karlene Lukovitz - Wednesday, June 30, 2021
Sarah Personette will oversee emerging businesses, global ad sales, content partnerships a ...
- Xandr Debuts Ad Inventory Forecasting, Analysis Across CTV, Linear Addressable
Digital News Daily, Karlene Lukovitz - Tuesday, June 29, 2021
The new technology allows MVPDs to offer buyers deduplicated, accurate, at-scale rea ...
- Amazon, Dwayne Johnson Deal Could Yield Ecommerce Opps, As Well As Prime Video Hit
Digital News Daily, Karlene Lukovitz - Tuesday, June 29, 2021
Amazon said the deal for a Christmas-themed action flick, "Red One," cou ...
- EU Approves UK Data Rules, Avoiding Online Advertising Chaos
Digital News Daily, Karlene Lukovitz - Tuesday, June 29, 2021
The approval should be good for four years, but the EU Commissi ...
- Global Streaming Content Spending Leapt 16% to $220B+ In 2020, Disney Led At $28.6B
Video Insider, Karlene Lukovitz - Tuesday, June 29, 2021
Netflix spent $15.1 billion, but that would be topped by a combin ...
- Apple TV+ Faces Crucial Test As Lengthy Free Trials End, New Offer Commences
Digital News Daily, Karlene Lukovitz - Monday, June 28, 2021
As of July, the streamer will begin billing the first wave ...
- 'F9' Pulls Biggest First-Weekend Box Office Since Pandemic: $70M
Digital News Daily, Karlene Lukovitz - Monday, June 28, 2021
"The debut this weekend has really ignited the domestic box office a ...
- How To Optimize Return On AVOD Spend? Roku Offers Points To Consider
Advanced TV Insider, Karlene Lukovitz - Friday, June 25, 2021
Content quality is crucial, but other factors are just as important ...
- Peacock Is Finally On Amazon Fire TV
Digital News Daily, Karlene Lukovitz - Thursday, June 24, 2021
The long-delayed deal with Amazon also includes support for NBCU's network ap ...
- Tubi, TikTok Partner On Live 'Reunion Special' To Promote Old Shows
Digital News Daily, Karlene Lukovitz - Friday, June 25, 2021
Tubi hopes to draw younger viewers to its lineup of "nostalgic" sho ...
- Invidi, Irdeto Intro 'Instant' Addressable Tech For Cable Set-Top Boxes
Digital News Daily, Karlene Lukovitz - Friday, June 25, 2021
The solution is expected to be of particular interest to pay-TV operato ...
- Xandr Invest Adopts OpenID To Streamline Audience-Based National Linear Buys
Digital News Daily, Karlene Lukovitz - Thursday, June 24, 2021
Buyers using the Invest TV platform to build linear campaign proposals c ...
- Tubi To Implement Unified ID 2.0
Digital News Daily, Karlene Lukovitz - Thursday, June 24, 2021
Tubi is the latest publisher to use The Trade Desk's audience identi ...
- Comcast Working On Smart TVs, Mulling Roku Buy, Other Streaming Expansion Options: Report
Digital News Daily, Karlene Lukovitz - Thursday, June 24, 2021
CEO Brian Roberts is also reportedly prepared to increase spending on conte ...
- FTC, Now Headed By Antitrust Proponent, To Review Amazon's Planned MGM Acquisition: Report
Digital News Daily, Karlene Lukovitz - Wednesday, June 23, 2021
New FTC chair Lina Khan has advocated for more aggressive antitrust enforceme ...
- Facebook Adds Shops To WhatsApp, Intros Shops Ads, Plans Visual Search On Instagram
Digital News Daily, Karlene Lukovitz - Wednesday, June 23, 2021
WhatsApp is being functionally linked to Facebook's other ecommerce offerings, Facebook Marketpla ...
- ViacomCBS Names MTV's Giles To Head 'Aligned' Global Streaming Content Team
Digital News Daily, Karlene Lukovitz - Wednesday, June 23, 2021
Tanya Giles will oversee and execute programming strategy for global content acro ...
- Netflix Bags Multi-Film Production Deal With Spielberg's Amblin
Digital News Daily, Karlene Lukovitz - Tuesday, June 22, 2021
The deal calls for the studio to produce at least two movi ...