- OTT/CTV Ad Spend Up 60% In Early August Vs. Early April
Digital News Daily, Karlene Lukovitz - Wednesday, August 19, 2020
Ad inventory increased more than 80% during the period, reports SpotX. ...
- Pluto TV Expands, Reorganizes Channels
Digital News Daily, Karlene Lukovitz - Thursday, August 20, 2020
The ViacomCBS-owned streamer's latest update adds new content categories, along with ...
- Facebook Steps Up Action Against QAnon, Other Dangerous Fringe Groups
Digital News Daily, Karlene Lukovitz - Thursday, August 20, 2020
Facebook Inc. expanded its policy on dangerous individuals and groups, initially removi ...
- Netflix Tests Function That Automatically Chooses Programming For Users
Digital News Daily, Karlene Lukovitz - Thursday, August 20, 2020
"Shuffle Play" is the latest in a series of tests in sear ...
- Kirk McDonald Exits Xandr For GroupM; Mike Welch Named New Xandr Chief
Digital News Daily, Karlene Lukovitz - Tuesday, August 18, 2020
As CEO North America at GroupM, McDonald will report to Global C ...
- NBCU Vice Chairman Ron Meyer Exits After Disclosing Affair, Private Settlement
Digital News Daily, Karlene Lukovitz - Wednesday, August 19, 2020
The veteran Hollywood player, who co-founded CAA, told NBCU CEO Jeff She ...
- ViacomCBS Exploring Sale Of CNET To Red Ventures
Digital News Daily, Karlene Lukovitz - Wednesday, August 19, 2020
The price being discussed with Red Ventures, a digital-media holding company, ...
- Slope Agency Acquires TikTok-Focused Abacus Growth
Digital News Daily, Karlene Lukovitz - Wednesday, August 19, 2020
Slope, which has ecommerce and tech clients, will retire the Abacus Grow ...
- D2C Brands' 1H TV Ad Impressions Up 14%, Despite 3% Ad Spend Decrease
Digital News Daily, Karlene Lukovitz - Wednesday, August 19, 2020
Nearly 25% of all first-half D2C ad impressions on TV came fr ...
- Q2 Video Views Up 64% In North America, 40% Globally; CTV Leads Growth
Video Insider, Karlene Lukovitz - Tuesday, August 18, 2020
CTV's share of video views is still small, but grew to ...
- Study: CTV Reaches 'Persuadable' Voters Not Reached By Pay TV
Digital News Daily, Karlene Lukovitz - Monday, August 17, 2020
Forty percent of independents and undecideds don't subscribe to pay TV, b ...
- Daily Video Time On TV-Connected Devices Surpasses An Hour
Advanced TV Insider, Karlene Lukovitz - Friday, August 14, 2020
Daily average time spent on TV-connected devices has grown by 20 minut ...
- New Apple Services Bundles To Include Apple TV+, CBS All Access, Showtime Combo
Digital News Daily, Karlene Lukovitz - Friday, August 14, 2020
Looking to grow its services user base and recurring revenue, Apple wi ...
- Streaming Now Accounts For 25% Of U.S. TV Usage
Digital News Daily, Karlene Lukovitz - Thursday, August 13, 2020
Streaming's share was just 19% in Q4 2019. Though seeing some erosi ...
- Tastemade Inks Direct-Access OTT Ad Sales Deal With Gamut
Digital News Daily, Karlene Lukovitz - Thursday, August 13, 2020
The expanded agreement gives the Cox Media-owned local OTT ad-tech company preferre ...
- Fox News Launching Paid, Live Streamer For International Users
Digital News Daily, Karlene Lukovitz - Wednesday, August 12, 2020
The service, which offers access to Fox News and Fox Business, wi ...
- Apple TV+ Scores First-Look Deal With Scorsese
Digital News Daily, Karlene Lukovitz - Wednesday, August 12, 2020
The multi-year deal is for both film and TV projects. ...
- WarnerMedia Lays Off About 600 In Likely 'First Round'
Digital News Daily, Karlene Lukovitz - Tuesday, August 11, 2020
Layoffs follow last week's senior management restructuring under new CEO Jason Kila ...
- Comscore's Q2 Saw Narrowed Losses, Positive EBITDA
Digital News Daily, Karlene Lukovitz - Tuesday, August 11, 2020
Comscore's revenue fell 8%, despite growth in TV and addressable TV, d ...
- Discretionary Spend Down 50%, But Video, Electronics Outlooks Still Solid
Video Insider, Karlene Lukovitz - Tuesday, August 11, 2020
Although 70% of U.S. broadband households think the economy will take ...
- ESPN+ To Hike Price 20%, To $5.99
Digital News Daily, Karlene Lukovitz - Monday, August 10, 2020
The hike hits new subscribers as of August 12, but it's delay ...
- Survey: 33% Of Quibi Subscribers Plan To Cancel; Free, Ad-Supported Tier Launches In Australia, NZ
Digital News Daily, Karlene Lukovitz - Monday, August 10, 2020
Kantar research also indicates that the average Quibi user has five SVOD ...
- CTV Ad Personalization Remains Elusive
Advanced TV Insider, Karlene Lukovitz - Friday, August 7, 2020
Research shows that consumers want personalization from CTV and other platforms. A ...
- Peacock Secures 'Harry Potter' Franchise Rights
Digital News Daily, Karlene Lukovitz - Thursday, August 6, 2020
The 8 Potter movies will be accessible on the new streamer's fr ...
- Trump Officially Orders TikTok, WeChat Bans In 45 Days
Digital News Daily, Karlene Lukovitz - Friday, August 7, 2020
The executive orders, which formalize a September 15 deadline Trump had alrea ...
- Streaming Video Ad Attempts Down 28% In Q2; Time-Spent Growth Robust But Slowing
Digital News Daily, Karlene Lukovitz - Thursday, August 6, 2020
Viewing time spent on streaming and connected devices rose 57% in t ...
- Disney Now Bowing 'Mulan' For $30 On Disney+; Launching International Streamer
Digital News Daily, Karlene Lukovitz - Wednesday, August 5, 2020
Disney, which suffered a net loss of $5 billion in its thi ...
- NBCU Starts Layoffs; WarnerMedia Said To Be Next
Digital News Daily, Karlene Lukovitz - Wednesday, August 5, 2020
NBCUniversal's layoffs said to span its portfolio, but affect under 10% ...
- Twitter Could Take $250M Hit From New FTC Allegation of Data Misuse For Ad Targeting
Digital News Daily, Karlene Lukovitz - Tuesday, August 4, 2020
FTC asserts Twitter violated an existing consent order by using email a ...
- COVID And Beyond, Don't Underestimate Mobile Video's Advertising Potential
Video Insider, Karlene Lukovitz - Tuesday, August 4, 2020
COVID has slowed mobile video ad-spend growth somewhat, but all signs poi ...
