- The New Black Friday Weekend: Stronger Spending, Less Traffic
Marketing Daily, Sarah Mahoney - Sunday, November 25, 2018
Consumers so confident they'll always be able to find a good dea ...
- Target, Kohl's, Best Buy: Hints Of Holiday Slowdown
Marketing Daily, Sarah Mahoney - Wednesday, November 21, 2018
Amid steep drops in the broader stock market, retail stocks took ...
- Sheetz Turns Trucks Into Cause-Marketing Machines
Marketing Daily, Sarah Mahoney - Tuesday, November 20, 2018
The quirky convenience-store chain is flexing its creative side, using specially paint ...
- Nike Elevates Engagement In All-New NYC Store
Marketing Daily, Sarah Mahoney - Friday, November 16, 2018
The shop offers plenty of ways customers can personalize their kicks, fr ...
- JC Penney Struggles, While Macy's Gains Ground
Marketing Daily, Sarah Mahoney - Thursday, November 15, 2018
One analyst calls the Penney financial results "atrocious"; at Macy's, net inco ...
- On Rising Sales, Walmart Extends Its E-Clout
Marketing Daily, Sarah Mahoney - Thursday, November 15, 2018
EMarketer says Walmart is set to topple Apple from its position ...
- Apple America's Most Valuable Brand, Netflix Rising Fastest
Marketing Daily, Sarah Mahoney - Wednesday, November 14, 2018
Google ranks second, and Amazon, which shot up 69% from last yea ...
- An AI Sweater? Yeah, Izod, Colin Jost, Aaron Rodgers Think It's Dumb, Too
Marketing Daily, Sarah Mahoney - Tuesday, November 13, 2018
New spots aim to move brand beyond warm-weather sports attire to o ...
- Ulta Turns To Tech, Announces New Ad Campaign
Marketing Daily, Sarah Mahoney - Monday, November 12, 2018
The company has acquired tech startups in artificial intelligence and augmented realit ...
- Dick's Sweet Christmas Spot: Ping Pong Is Forever
Marketing Daily, Sarah Mahoney - Friday, November 9, 2018
Dick's Sporting Goods is heading into the holidays with an ad mea ...
- For Veteran's Day, Harry's Extends Mental Health Conversation To PTSD
Marketing Daily, Sarah Mahoney - Thursday, November 8, 2018
A three-minute video, starring three different vets, aims to demystify PTSD, givi ...
- Holiday Windows: Saks Gets Dramatic, Bloomie's Gets Grinchy
Marketing Daily, Sarah Mahoney - Tuesday, November 6, 2018
Saks Fifth Avenue is going all-out with a 10-story light show, i ...
- Etsy Offers Holiday Gifts 'Made With Love'
Marketing Daily, Sarah Mahoney - Tuesday, November 6, 2018
Testimonial TV spots from Sandwich Video highlight everything from hand-made personalized jewel ...
- Macy's Launches Sweet Space Odyssey For Christmas
Marketing Daily, Sarah Mahoney - Monday, November 5, 2018
"Space Station" tells the story of an astronaut missing out on Christm ...
- Kohl's Reprises Holiday 'Give Joy, Get Joy'
Marketing Daily, Sarah Mahoney - Friday, November 2, 2018
The campaign focuses on the way people can earn plenty of Kohl ...
- Synthetic Diamonds Go Mainstream: JC Penney, Macy's Sell Grown With Love
Marketing Daily, Sarah Mahoney - Friday, November 2, 2018
Grown With Love thinks its engagement rings will dazzle lovebirds looking f ...
- Target Aims To Reach 98% Of Americans With New Holiday Campaign
Marketing Daily, Sarah Mahoney - Thursday, November 1, 2018
Unlike previous holiday efforts, each of the ads stands alone in promoti ...
- To Fend Off Amazon, CVS Adds Prime-Like Program
Marketing Daily, Sarah Mahoney - Thursday, November 1, 2018
For $5 a month, CarePass offers free delivery on most medications a ...
- Gap Rolls Out R&B-Themed Holiday Campaign
Marketing Daily, Sarah Mahoney - Wednesday, October 31, 2018
New ads star Grammy-nominated R&B star Leon Bridges Bridges singing "Now Th ...
- Ikea, Nordstrom Detail Holiday Plans
Marketing Daily, Sarah Mahoney - Tuesday, October 30, 2018
Ikea's new holiday ad celebrates diversity, while Nordstrom's holiday focus is cause-rela ...
- In New Tactic, Blue Apron Turns To Walmart's Jet
Marketing Daily, Sarah Mahoney - Monday, October 29, 2018
While experts are skeptical about subscription meal kits in the U.S., the ...
- Cybersmile, Rimmel Launching AI-Powered Anti-Bullying Tool
Marketing Daily, Sarah Mahoney - Friday, October 26, 2018
The Cybersmile Assistant, scheduled to roll out next year, will be availab ...
- Study: Consumers Really DO Start Holiday Shopping In July
Marketing Daily, Sarah Mahoney - Thursday, October 25, 2018
New research from Valassis finds that this year, a surprising 40% ...
- Target Aims At Amazon, Adds Coast-To-Coast Same-Day Delivery
Marketing Daily, Sarah Mahoney - Wednesday, October 24, 2018
It's also expanding its Drive Up pickup service to almost 1,000 store ...
- NRF, Deloitte Both Forecast Happy Holidays, While Online Increases Gains
Marketing Daily, Sarah Mahoney - Wednesday, October 24, 2018
Deloitte estimates total holiday spending will reach average $1,536 per household, sa ...
- Teens Loving Vans And Adidas, Leaving Snap, Under Armour
Marketing Daily, Sarah Mahoney - Tuesday, October 23, 2018
Vans hit an all-time high -- "the closest any brand has co ...
- New Research Reveals Unexpected Source Of Kaepernick's Power For Nike
Marketing Daily, Sarah Mahoney - Monday, October 22, 2018
Even Kaepernick haters like the message of the ad itself, and th ...
- Solar Yacht, Luxe Tour of India: Neiman Marcus Delivers In Christmas Catalog
Marketing Daily, Sarah Mahoney - Friday, October 19, 2018
Neiman Marcus may be facing financial troubles, but that isn't stopping t ...
- Study: Walmart Set To Devour Grocery Business
Marketing Daily, Sarah Mahoney - Thursday, October 18, 2018
The retailer's strong points in this market include low prices, same-day delive ...
- Gillette Sharpens Offer With 3D-Printed Razors
Marketing Daily, Sarah Mahoney - Thursday, October 18, 2018
Procter & Gamble, which owns Gillette, says this new pilot program "furthe ...