MAD London Editions for August 2017
- MAD London - Thursday, Aug. 31, 2017
- WPP Acquires A Pair Of European Agencies
- Congressman Reneges On Court Deal With UK Reporter He Assaulted
- Publicis Lands Global Diesel Creative Duties
- 'Bake Off' Debuts With 6.5m Viewers
- To Optimize Or Not? Google Updates AdWords Ad Rotation Settings
- 888 Gets Record Fine For Not Protecting Customers
- Spambot Snares 711 Million Email Addresses
- Just Eat Unveils Staff Singing Idents For 'The X Factor'
- Travel Sites Let Holidaymakers Down
- Karen Millen Fights Sales Drop By Ditching The Siloes
- Probe Uncovers Racist Tweets From Police Officers In Northern Ireland
- Come Fly With Me -- But Don't Expect Customer Service
- MAD London - Wednesday, Aug. 30, 2017
- Murdoch Pulls Fox News From Sky
- UK Agencies Unite For Diversity Project
- Mobile Retail Digital Advertising Will Drive Market Forward
- BuzzFeed Needs Display Advertising To Boost Revenue Growth
- BBC Still Dominates News In The UK
- New Agency Survey Shows Growing Pessimism About Adland's H2 Growth Prospects
- How Will Marketers Measure ROI From Influencers?
- Luxembourg-Based RTL Group Acquires SpotX
- 'i' Raises Cover Price To Prepare For Saturday Edition
- Is Facebook The Next Front Page For Newspapers?
- MAD London - Tuesday, Aug. 29, 2017
- Facebook Refuses To Carry Ads From Fake News Sources
- Former MP Apologises Over Fake Donald Trump Claims
- Google To Refund Advertisers From Fake Traffic On DoubleClick, Adds Safeguards
- GroupM Doubles Viewability Standard
- Ready, Set, GDPR: What Marketers Need To Know
- McDonald's Hires Publicis And Capgemini For Digital Push
- Google Chrome To Allow Users To Mute Video Ads
- Uber Poaches Expedia Boss As Its Next CEO
- UK Broadcasters Could Lose A Billion A Year To Facebook, Amazon, YouTube
- UK Government Vows To Keep EU Data Flowing
- Innocent To Focus On Well Being
- Brands Can Take A Bow As Viewability Is Tackled With 100% GroupM Vow
- MAD London - Friday, Aug. 25, 2017
- Microsoft Takes AI Real-Time
- Facebook Should Be Paying Publishers For News, Jon Snow Insists
- Search Marketers Not Ready For Mobile-First Indexing
- Spotify's Warner Deal Paves Way For A Float
- New Media Pioneer Hodges' Next Frontier: North Of The Arctic Circle
- UK Supermarkets Share Prices Dip On Amazon News
- Email Engagement Is On The Decline
- Consumer Spend Slowdown Pushes UK Close To Recession
- Just 30% Of Computer Science Pupils Are Girls
- Mother London Elevates A New Generation Of Leadership
- GDPR Will Confirm Email Marketing As King Of ROI
- MAD London - Thursday, Aug. 24, 2017
- Did Facebook Just Save Digital Publishing?
- Facebook Offers Subscription To Publishers, Without Taking A Cut
- Zuck Says Facebook Won't Take A Cut Of Subs
- Digital Media Measurement Companies Pique Investor Interest
- Losses Narrow At Embattled Uber
- WPP Shares Fall As Ad Slowdown Is Reported
- The Rise Of Smart Clothing
- New Leaders Named At MDC's CP+B, Forsman & Bodenfors
- Paddy Power Tweets Prompt Racism Accusations
- Bake Off Needs 3m Viewers To Break Even
- Nandos Picks AnalogFolk For Digital Account
- Mumsnet Boycotters Must Realise Consumers Often Swear
- The Disabled And Over 50s Under-Represented In UK TV
- MAD London - Wednesday, Aug. 23, 2017
- WPP Reports Organic Decline, Shares Tumble
- Donald Trump Worth $2bn To Twitter
- WPP Faces Tough Year As Financials Disappoint
- Google Works On News Subs, Facebook Bows Publisher Logos
- OMD Strategy Chief Shah Returns To Zenith In New Senior UK Role
- Snapchat Short-Term Growth Up, But Instagram Will Retain Second Place
- Johnson Out As Global Mobile Chief At IPG Mediabrands
- 17 Minutes Of Ads Will Not Set A Record For 'Bake Off'
- Airbnb Backs Agencies, Not Consultancies, For Creative
- Jack Wills Appoints First CMO
- LinkedIn Upgrades Video Analytics
- WPP's Tough Year Is A Bellwether For All Adland
- MAD London - Tuesday, Aug. 22, 2017
- Keith Weed Says Drop The Stereotypes
- TBWA Worldwide Appoints Miller Chief Talent Officer
- Formula One Launches First ESports Competition
- Facebook Makes Messaging More Colorful In WhatsApp
- Sky Takeover Green Light Could Face Legal Challenge
- 'Telegraph' Calls For Social Giants To Pay For Hate Investigations
- A Total Data Eclipse: Five Things You Need To Know About GDPR
- Publicis Groupe Creates Chief Talent Officer Role
- Unilever's Keith Weed Is Right To Call Out Adland On Lazy Stereotypes
- MAD London - Monday, Aug. 21, 2017
- Manchester United Is Winning The Battle For Social Engagement
- Digital Platforms Cautiously Begin Content Moderation
- GDPR Drives Growth In Security Spending: Gartner
- UN Warned On The Rise Of Killer Robots
- Is Facebook Developing Smart Glasses?
- London Assembly Warns Of 'Democratic Deficit' Over Local Media Cutbacks
- Hate Speech To Be Treated As If Carried Out Face To Face
- Proximity Mobile Payments Treble In A Year
- WFA Reveals That Brands Change Media Agencies To Take Back Control
- Brands Put Agencies On Notice As They Begin To Take Back Control
- MAD London - Friday, Aug. 4, 2017
- Facebook Strengthens Fight Against Fake News
- What If More Brands Follow P&G And Cut Ad Budgets?
- Accenture Acquires Brand Learning To Help Drive Marketing, Sales Transformation For Clients
- British Wannacry Hero Arrested In The USA
- Google To Rank Best-Performing Apps Higher In Play Store
- Are Ad Agencies Over Snapchat?
- Advertisers Struggle To Reach Women
- Facebook Promises More Action Against Fake News
- End Of Family Viewing As UK Goes Set-Box Crazy
- IoT Tech Spending Heading To $322 Billion
- Accenture Buys Brand Learning Group
- One In Ten Hit Rate Makes Wasting Just Half A Budget Enviable
- MAD London Will Return August 21
- MAD London - Thursday, Aug. 3, 2017
- Facebook Bows CPM Targets For Publishers
- Is Influencer Marketing The New Emperor's Clothes?
- Sky Faces Increasing Social Competition For Sports Rights
- Rubicon Project Launches New Outstream Video Format
- 'Alexa, Fly Me To Paris'
- Adbrain Rebuked For 'Cumbersome' Opt-Out Tool
- The Viewability Red Herring
- England Expected To Roar The 'Lionesses' To Record Viewing Figures Tonight
- Top Influencers Are Getting GBP75k A Post
- Commercial Radio Outperforms BBC, Again
- Sky To Launch Loyalty Programme
