MAD London Editions for November 2019
MAD London - Thursday, Nov. 14, 2019
Lufthansa Group Names Mindshare Its Global Media Agency
John Lewis And Waitrose Launch A Joint Christmas Ad Starring Edgar The Dragon
Disney Reports 10M 'Sign-Ups' For Disney+ One Day After Launch
Boris Urged To Release Russian Interference Report
Global COO At WPP's Ford Agency Departs
Sky Pens Deal To Bring BBC IPlayer To Sky Q Boxes
Advertising ROI Improving For Digital's 'Big 5,' But Is It Sustainable?
6,000 U.K. Homes View In Black-And-White, While Half Of Homes Are Streaming
Report Finds Agency Digital Ad Fraud Rates Drop To 1.41%, Lowest So Far
Instagram Takes Down 10,000 Self-Harm Pictures Per Day
Christmas Post Office Strike Vote Overturned
Scottish National Party Joins Lib Dems In Legal Action Over TV Leaders' Debate
BBC iPlayer Deal Makes Sky The One To Watch As Streaming Wars Heat Up
MAD London - Wednesday, Nov. 13, 2019
No More Mr Nice Guy -- Papers Fight Back As The Cookie Crumbles
Newsquest And Reach Battle For Control Of JPI's Local Papers
Sadoun Tells Employees Organic Growth Is A Must For 2020
Deepfake Video Shows Boris Endorsing Corbyn
Boris Backing Corbyn? Brands Will Need Strong Ethics When Deepfakes Target Businesses
Google's Focus On Local Extends Campaign Options, Promoted Pins, Store Pick-Ups
LG Picks PHD For Global Media
Twitter Drafts Policy To Battle Deepfakes
John Lewis Drops 'Meet Edgar' Teaser For Festive Ad
ITV Predicts 2% Ad Revenue Decline, Despite Rugby World Cup Boost
Consumers And Brands Disagree On Customer Experience, Poll Finds
Google Considering Labelling Slow Sites
Newspapers' Billion-Pound Mistake To Sell Advertising Rather Than Journalism
France's Ad Growth Outstrips Germany's
The 'Financial Times' Appoints First Female Editor
Mel B Complained To Tesco Over Lack Of Charity Branding
'The Telegraph' Takes Down Its Paywall To Celebrate 25th Birthday
TalkTalk Out In UK Earlier On Tuesday
MAD London - Tuesday, Nov. 12, 2019
GDPR Panic Is Over - Time To Worry About Brexit
Merkle Finds Most Consumers Still Willing To Trade Personal Data For 'Rewards'
'Mumfluencer' Admits Attacking Rivals Online Under Anonymous Profile
Mixed Signals For Black Friday, Cyber Monday: Consumers Opt For Digital Vs. Broadcast
Disney+ Forecast To Hit 100m Subscribers By 2025
Why GDPR Doesn't Work For Consumers: Opinion
EU Autos Likely To Evade Tariffs, At Least For Now
'The Atlantic' Redesigns Print, Adds New App
Uber Boss Likens Khashoggi Murder To An Accident
Google's Focus On Local Extends Campaign Options, Promoted Pins, Store Pick-Ups
BritBox Ad To Reach 80% Of Adults During Pre-Christmas Launch
Tesco Pulls 'Stop Right Now' Ad After Mel B Complains
Conservative Party Targeting Male Millennials In Marginals On Facebook
'The Telegraph' Calls On Twitter To Do Better On Child Abuse
MAD London - Monday, Nov. 11, 2019
Wanna Crack TV? Daytime Might Be A Surprising Route
EU Unhappy With Changes To Google's Shopping Service
Google-Funded Local News Joint Venture Launches First Podcast
Influencer Marketing Has Peaked -- Here's What's Next
Disney+ To Launch Next March In The UK
Publicis Wins Global Nivea Advertising Account
More Consolidation At WPP
Facebook Reportedly Mulls Curbs On Microtargeted Political Ads
Facebook Will Allow Edited Kier Starmer Video To Run As A Political Ad
Publicis Groupe Wins Nivea Assignment
Unilever Offers A Charitable Donation For Instagram Ad Views
Lack Of Political Ad Vetting Makes Voters 'Guinea Pigs'
Disney+, Other Streamers Herald 'Once-In-A-Generation' Entertainment Industry Shakeup
Why GDPR Doesn't Work For Consumers: Opinion
MAD London - Friday, Nov. 8, 2019
Brands Told To Pick A Cause For Relevant Content Marketing
Disney+ To Be On Amazon Fire TV Devices; FX To Stream On And Create Content For Hulu
BBC And ITV Take On Netflix With Britbox
VW Partners With HP For Metal 3D Technology
ISBA Unveils Cross-Measurement Project
New Awards Platform To Use Data, Algorithms To Determine Winners
BBC Takes Too Long To Deal With Equal Pay Cases
'Brand Activism' On The Rise, Report Suggests
The Social Media Election Awaits
Channel 4 Boss Understands Why Four In Five Employees Are Not Moving To Leeds
MAD London - Thursday, Nov. 7, 2019
What Happens When Gen Z Streams Rather Than Watching TV?
WeWork Prepares For Redundancies In London
U.S. Vs. UK: British Brands Have Email Edge, Study Finds
Facebook's $40 Million Settlement Over Video Metrics Moves Forward
Samsung And EE To Promote Britbox In Festive Campaigns
Google Disputes Advertisers' Claim That It Automatically Opts Campaigns Into Enhanced CPC
Pearl & Dean Wins Everyman Account
Facebook Hauled Into Court Over Cambridge Analytica By California AG
CA Whistleblower Calls On Facebook To Ban Political Ads
JCDecaux Expands Giants Screen Network Beyond London
Less Than 5% Of 'Get Ready For Brexit' Budget Used
Local Newspaper Groups Join Forces On Manifesto For The North
Amazon Driving Wedge Between Performance, Price Competition
MAD London - Wednesday, Nov. 6, 2019
AXA Awards Media To WPP, Retains Publicis Groupe For Creative
Audi Picks 72andSunny For Creative
Ad Industry Remains Diverse, Albeit At Less Senior Levels
Robbie Williams Stars As A Festive Singing Carrot For Aldi
Nielsen Launches Influencer Measurement Tool
Posting With Purpose: The Rise Of Influencer Advocacy
Facebook Bans Political Ad Over Transparency Issue
Avoid 'A Nightmare Before Christmas': Protect Your Seasonal Advertising Buys
Why Would Gap Not Want To Run Festive Ads On TV?
Most Desired Smartphone Features: Battery Life, Storage, Camera Quality
Mothercare Goes Into Administration
Government's Universal Credit Ads Banned
Ofcom Announces Next Chief Executive
Mothercare Is A Warning To Retailers That Fail To Act On Data
MAD London - Tuesday, Nov. 5, 2019
Amazon's Data Turns The Duopoly Into A Triopoly
Bumper Christmas Will See Ad Spend Rise 4.7%
Sorrell's S4 Reports Another Strong Quarter
Unilever Vows To Never Advertise On Pornhub Again
Streaming Video Quality Is Improving, But 40% Of Ad Starts Fail
Campaigners Call For Facebook And Google To Ban Political Ads
Smartphone Growth Returns: Samsung Market Share Hits 21%, Apple 12%
AOL Has Highest Email Breach Rate, Gmail The Lowest: Study
England Was The Most Engaged Nation In The Rugby World Cup
YouTube Shopping Ads Debut In Time For The Holidays
S4C Grows As Sorrell Says Clients Are More 'Sophisticated' In Agency Relationships
MAD London - Monday, Nov. 4, 2019
Will Anyone Answer The BBC Call To Save Local Papers?
Christmas Ads Launched As GBP6.8bn Spree Gets Underway
Amazon Ad Income To Soar By A Third This Year
BBC Unveils Plans To Extend Local Democracy Reporting Service
McDonald's Chief Departs After Admitting Dating A Colleague
Facebook Pulls Government's Political Ads In Marginal Seats
John Bercow Complains Over Million Pound Reality TV Claim
First Direct Appoints The Brooklyn Brothers For Rebranding Project
U.K. Chick-fil-A To Close In LGBT Rights Row
Apple TV Free Trial Has Teething Problems In The UK
U.K. Watchdogs Urge FTC Not To Weaken Children's Privacy Rules
Mariah Carey Stars In Walkers Christmas Campaign
Pinterest Disappoints Analysts Who Say Company Needs Higher Engagement Levels
Will Podcasts Be The Next $1 Billion Media Market?
Artificial Intelligence 10 Years Out
MAD London - Friday, Nov. 1, 2019
Emotion Is Key To Winning Christmas, Not Elton John
Amazon Takes Credit For 115% Leap In Ecommerce Ad Spending
Apple TV+ Launches Today
French Authorities Authorize Crackdown On Apple, Other Tech Companies
Ozone Project Signs Up First Magazine
Google To Acquire Fitbit
ITV Guilty Of 'Corporate Failure Of Responsibility' Over Jeremy Kyle, MPs Blast
iPhone Revs Decline YOY, Apple Puts More Focus On Service And Wearables
Apple Faces Competition Probe In France
Adland Rates This Week's Rushed Election Campaign Videos
Advertising (Like Journalism) Isn't Perfect
Tribunal Sees List Of 120 Women Seeking Equal Pay At The BBC
Millennials Are Failing To Save Because Of Low Wage Growth
How To Improve Your Nonprofit Open Rates
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