Marketing Daily Editions for January 2008
- Marketing Daily - Thursday, Jan. 17, 2008
- Virgin Mobile Taps Stohrer For CMO
- Mars Injects Java Into Twix
- For Chinese Olympic Audience, Coke Is It
- Chrysler, Nissan Ink Deal For South America
- Wrigley Taps Interbrand For Packaging Graphics
- Fenway Sports Group Adds Japan Trip
- Brand Extension Needs To Fit Product, Service Mission
- Apple Brings TV Marketing Into Focus
- Quality Of Brand Awareness On Super Bowl Is Winning Key
- L.L. Bean Jumps To No. 1 In Customer Love
- Infiniti Kiosk To Enter New Dimension On Design Tour
- Marketing Daily - Wednesday, Jan. 16, 2008
- Wrigley CIO To Retire, Peterson To Succeed Him
- Kroll To Head Worldwide Marketing For Warner Bros.
- Liz Claiborne Names Mizrahi Creative Director
- Aussie Wine To Debut In U.S. In January
- Hyundai Looking For Brand-Boosting Halo In Genesis
- CMOs Predict Marketing Spend Will Increase
- With Microsoft, Firm Brings Interactivity To Retail
- BMW Looks To Mini As It Launches New Series In U.S.
- Gift Cards: 5% Growth Projected Through 2012
- Marketers Brace For Fallout From Vytorin Report
- Marketing Daily - Tuesday, Jan. 15, 2008
- Kimberly-Clark, 'The View' Team For Sweepstakes
- Wal-Mart Intros New Green Line From Clorox
- They Were Mixing It Up At The Auto Show In Detroit
- CKE, Coca-Cola Renew Beverage Pact
- 'New York' Magazine 3rd In Ad Pages For 2007
- Caraco To Market OTC Antihistamine Drug
- A-B Moves Chelada Product Coast To Coast
- Priceline.com Unveils New 'Negotiator' Ads
- Pepsi Stuffs DRM-Free MP3 Giveaway In Super Bowl Ad
- Trade Group Predicts Weaker Sales Through First Half
- Audi Gears Up For Super Bowl Ad, Sedan Launches
- Dunkin' Donuts, Milky Way Heat Up Hockey Games
- Potential Remains For Exploitation Of Boomer Market
- Marketing Daily - Monday, Jan. 14, 2008
- General Motors Chair Talks Trash, Debuts New Hummer
- Starbucks Promotes Davenport To SVP/Marketing
- Burger King Backs Super Bowl Gospel Celebration Contest
- Caribou Coffee Sales Up 5% In Quarter
- Alltel Contest Seeks 'Chief Basketball Officer'
- Best Buy Feels Declines In TV Demand
- Abercrombie Readies Underwear Launch
- Look For Mini Mac, IPhone Upgrades From Macworld
- Wachovia Aims To Make Savings Accounts More Fun
- Mercedes-Benz Unveils GLK, Outlines Marketing Support
- Coke To Bow New Spot, Expand Can Design Contest
- Marketing Daily - Friday, Jan. 11, 2008
- Hair Club, Playboy.com Co-Brand Online Game
- Panic At The Disco To Headline Honda Tour
- Kia Motors Inks Multi-Year Partnership With NBA
- HP Hood Intros Chocolate Champions IttiBitz
- Diageo Adds To Its Category Lineup
- Del Monte Intros New Fruit Products, Site
- Face It: Emotion Should Be Measured, Harnessed, Says Consultant
- Microsoft Faces Challenge Of Marketing All Of Xbox 360
- A Pleased Mitsubishi Re-ups With Arena Football
- It's Official: Consumers Are Sucking It In
- Consumers Consider Sustainability In Choosing Brands
- Marketing Daily - Thursday, Jan. 10, 2008
- Target's Ulrich To Retire As CEO
- General Motors To 'Drive' GOP Convention
- At CES: Panasonic Targets Gamers With No-Lag Projector
- Bolla Wines Marks Anniversary With Tour, Contest
- Will Garmin Lose Its GPS Edge?
- Life After Text-Messaging: Gen Y Loves Luxury Paper
- P&G Invites Consumer Videos In Swiffer Cross-Promo
- Mars' Pedigree Fetches Role In Tonight's 'Apprentice'
- KPMG: Industry Is Past Rockiest Part Of Road
- VF Corp. Raises Outlook, Is Bullish On Five-Year Plan
- Marketing Daily - Wednesday, Jan. 9, 2008
- Sony Enters GPS Navigation Market At CES
- Pfizer Taps Susman For Communications
- Tyson, Kemin To Develop Pet Food Flavors
- DMA To Let Consumers Opt Out Online
- Coca-Cola Backs USO, Heart Month
- Freeman Is New CMO For Turner Broadcasting
- Michael Jordan, Nike Unwrap Air Jordan XX3
- Will McDonald's Drive Loyalty In Coffee Category?
- P&G Ties New Dawn Campaign To Football Bowl Season
- Bundling Strategies Driving Consumer Tech Growth in 2008
- Sears Hopes Snapper Brand Will Bring More Green
- K-C Launches Largest Non-Trad Effort For Cottonelle
- Marketing Daily - Tuesday, Jan. 8, 2008
- Starbucks Slows Ship, Begins Return To Safer Harbor
- National Car, Northwest Team For Promo
- P&G Sues To Protect Its Herbal Essences Brand
- Ketel One Backs Bublé's U.S. Tour
- Krispy Kreme CEO Replaced By Board Chair
- HD DVD Fallout Could Create Marketing Nightmare
- TD Banknorth Launches 'Good Cop' Credit Card
- How Delightful Do We Find Cars? Let Them Count The Ways
- Xerox Rebrand Animates Logo, First Time In 40 Years
- Online Holiday Shopping Tally Down Slightly From Forecast
- Marketing Daily - Monday, Jan. 7, 2008
- New Chevy Malibu In Short Supply. That's Good. Wait, It's Bad
- Smith Now Heads Tyson's Consumer Products Unit
- Report: Claiborne To Shed Ellen Tracy Brand
- Wendy's Reports Quarterly, Annual Sales
- Candidate's N.H. Ad Focuses On Military Support
- 10 Easy Ways To Build A Breakthrough Direct Response Business
- More Consumers Research Packaged Goods Online Before Purchase
- Geico Teams With Zoos For Tours, Launches New Ads
- Papa John's Kicks Off 'TEXTra' Promo For Football Season
- Gen Y Seeks Service, Rewards From Financial Institutions
- Marketing Daily - Friday, Jan. 4, 2008
- Jones Soda Hires Ricci As COO
- Groups Urge Soft-Drink Giants To Limit Marketing
- Toyota Passes Ford In Drive To Become No. 2 In U.S.
- Pharma Spends Much More On Marketing Than On R&D
- Pfizer Appeals Lipitor Ruling
- InfoSpace Taps Allenbaugh For CMO
- Dell, Lenovo Introduce New Computers
- Monroe Struts Its Stuff In Squirrelly New Campaign
- Super Bowl: Nice And Cheesy Does It For Salesgenie
- Samsung, Reactrix To Showcase Ad Platform At CES
- General Motors Turns Its Attention To 'Next' New Thing
