Marketing Daily Editions for March 2009
Marketing Daily - Tuesday, March 17, 2009
Best Practices For Leveraging Online Communities
Purina Backs Martha Stewart Pet Site
JoS. A. Bank Guarantees Suit If Job Is Lost
Ireland Sails Into Beantown
Comcast, Sony Open Co-branded Store In Philly
Calvin Klein Inks Deal With Golf Company
Who Uses Artificial Sweeteners?
Papa John's, Coke Team On Facebook Promo
VW Signs Multi-year Major League Soccer Deal
Aeropostale Takes Teen Concept To Tweens
Coke Unleashes Music Single With TV Spot
Starwood Is First Hotel Partner Of WNBA
Marketing Daily - Monday, March 16, 2009
Cricket Enters Chicago Market
Honda Powers Up National Ads For Insight
Tri-Messaging Moves Integrated MarComm Forward
3 QSRs Among 'Most Likely to Default'
Raising Cane's Launches Hoops-Themed Promo
The View From Your Window
Kelley Blue Book Names Auto Kings
Kraft Licks Competition In Reggie Awards
Gluten-Free Showing Double-Digit Growth
Spirit Airlines Seeks Consumers' Low Points
NBA Extends 'Amazing' Effort In New Ads
Marketing Daily - Friday, March 13, 2009
Verizon Customers To Get Cornell Song
Local Sourcing Not A Top Priority for Most
Toyota Hybrids Pass Million-Sold Mark
Moving From A Company To A Brand
Finbarr Promoted To J.D. Power President
Jo-Ann Stores Reports Sew-Sew Results
Ford Effort Focuses On Features, Benefits
The View From Your Window
Big Boxes Have Advantage In Customer Service
Carl's Jr. Launches 'Intoxicating' Campaign
Brands Must Learn Intellectual Property Ropes
Small-Brand Solution: The Non-Branded Site
Marketing Daily - Thursday, March 12, 2009
Dockers Creates Unique Mobile Ad
Jim Stengel Joins MarketShare Advisory Board
Peanut Butter Sales Down Again In February
Neiman Posts Loss; Tiffany To Shutter Stores
AWNY Taps Desmond For Woman Of The Year
J. Crew Beefs Up Lower-End Offerings
Emailing To Mobile: Rules Of The Road
The View From Your Window
Lawyers Cite Speed Bumps In Use Of Celebs
Milk Industry, NBA Team For Teen Fitness
Ford Inks Mexican Actress For Dealer Ads
Poor Customer Service Drains Brand Equity
Disney Debuts D23: Pitches All Disney, All The Time
Marketing Daily - Wednesday, March 11, 2009
Postal Service Offers Direct Mail Webinars
Riders Pairs With Style Expert Stacy London
Kroger: Private-Label Sales At A Record 35%
Virgin America Launches 'Flydealism' Ads
LongHorn Rings The Cowbell
ANA Hears Of Potential For More Regulation
The View From Your Window
'Luxury Shame' -- Time to Move On
Bank Of America Intros 'Add It Up' Program
Dr Pepper Snapple Launches Stevia Sports Drink
ANA Discusses Line Between Falsehood, Puffery
Promos Give Ruby Tuesday Traffic Sparkage
Rising Prices Mask Shifts In Green Shopping
Marketing Daily - Tuesday, March 10, 2009
Yum Opens Green KFC/Taco Bell In Mass.
BlackBerry To Sponsor U2 World Tour
Lindsay Lohan Launches Self-Tanner
Bosch To Sell Linea Refrigerators At Sears
Ford Promotes Its SVT Raptor
Quaker Oats' Umbrella Campaign Unites Products
The Re-Purposing Of Marketing
Who's Buying Eyeglasses?
P&G's Arnold Steps Down In Pare-Down
OfficeMax's 'Penny Pranks' Take Top Retail Honors
Quality, Creativity, Trust Are Keys To 'New Normal'
Delta, Midwest Link Frequent Flyer Programs
Marketing Daily - Monday, March 9, 2009
LG, VH1 Partner For Music Education
Toys'R'Us Celebrates Barbie's 50th
AT&T, MTV Unlock The Latter's 'Vault'
Six Steps To New Business Success
Who's Using Liquid Soaps?
'Brandjacking' More Prevalent, Sophisticated
Quaker State Leverages Longer Car Ownership
Edelman's Rubel Sets Guides For Media Forest
Erin Go Nah: St. Paddy's Day Green Dims
Social Media: Effective Branding Tool, If Monitored
Marketing Daily - Friday, March 6, 2009
Correction: Virgin Mobile
Beatles Music To Be Used In Video Games
Kleenex Seeks Next Frida Kahlo Hits The Road
February Retail Sales Stronger Than Expected
Old School Thinking About Brand Valuation
Who's Using Hair Spray?
Food Scares Make 'Transparency' More Critical
Snapple Pulling Out Stops For Product Overhaul
Clickable's Marketing Veep: 'It's All About Goals'
New Balance Touts The Love In Total Fit
AdvaMed Issues Consumer Ad Guidelines
Marketing Daily - Thursday, March 5, 2009
Cadbury Gets Fairtrade Certification in UK
Citi, MySpace Launch Credit Card
R.I.P.: Virgin Megastores
PAM Reminds Cooks They Can 'Pull It Off'
Clarification: Skittles
Why Are So Many Brand Stories Bad Ones?
Who's Using Shower Gel?
Virgin Mobile Eyes Older, Wiser Consumer
Consumers Give Warehouses Cold Shoulder
Professor Likens Brand-Building To Movie Making
McD's Makes 'Healthiest Fast Food' List
Congress Pushes Tobacco Marketing Restrictions
Marketing Daily - Wednesday, March 4, 2009
Target Sets New Store Openings
Goodyear Creates CMO Position, Hires Rogers
MaggieMoo's Expands Cupcake Line
Live Nation Taps Seth Matlins For CMO
Patron Walks The Plank For Pyrat
Volvo Preps Launch Of '10 XC60
The View From Your Window
Waiting For A Miracle On 34th Street ...
Consumers Prefer To Learn About Drugs Online
Survey Finds Americans File Taxes Earlier
Kia Readies Integrated Effort For New Soul
Boomers Can Be Targeted By Economic Outlook
Skittles Favorites Facebook Over Twitter
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