Marketing Daily Editions for February 2013
Marketing Daily - Thursday, Feb. 28, 2013
In The Cart: The First Lady, Wal-Mart, Sugar
Jagermeister In Social Responsibility Campaign
'Indie Women': Most Powerful, Unheard-of Demo
Consumer Perception Of Carnival At All-Time Low
Despite Great Ads, JCPenney A 'Total Train Wreck'
Ford Launches Chapter 2 Of C-MAX Campaign
Lowe's Extends Partnership With Hendrick Motorsports
Interest In Sponsorship Up Globally
Q&A: State Farm On Sports Sponsorships
7-Eleven Closing In On 50,000
The 2013 OnMedia 100 Top Companies
'Consumer Reports' Names Top Picks
Branding On MLS Jerseys
Converse Burns Rubber At SXSW
Why Game Shows Won't Replace Panels
Marketing Daily - Wednesday, Feb. 27, 2013
Home Sales Gain But Gloom Lingers
New Velveeta Campaign Evolves 'Liquid Gold' Theme
Why CMOs Fail: 60% Blame The Company
GM Bets The Telematics Farm: Onboard 4G LTE Worldwide
Video Streaming Growing In U.S., Europe
Lexus Moves Into Movies With Weinstein Company
Airlines Have Room To Improve Online
On Strong Results, Macy's Will Intensify Digital Efforts
Ford First With Spotify
Google Nixes Bricks And Mortar
Emirates Emblematic Of Middle East Sports Sponsorships
How Twitter And Facebook Focus On Marketers
PayPal Co-Founder Launches Affirm
L'Oreal Brand Site Goes Ecommerce
Rolls-Royce Teases New Wraith
Making Social Matter
Four Big Data Misconceptions
Marketing Daily - Tuesday, Feb. 26, 2013
Whither Nook If Riggio Buys B&N?
Hooters Launches New Branding Campaign
Shoppers Still Get Dealership Jitters
Sony Bets Big On Xperia
February Looking Good For Vehicle Sales
Sheba Cat Food Embraces Sustainability
E-Commerce Satisfaction Rises; Amazon Losing Edge
Ikea Defends Its U.S. Meatballs
Regal Offers 'Idol' Trip
The Legal Implications Of Sponsorship
Marketing Daily - Monday, Feb. 25, 2013
Paul McIlhenny, 68, Spiced Up Tabasco Branding
Vehicle Purchase Doesn't 'End' With Purchase
Mobile's Retail Power Comes From ... The Couch?
Samuel Adams To Launch Boston Lager In Cans
Report: Key Health/Wellness Trends And Ingredients
Goodyear, NASCAR Partnership Burns Rubber In Daytona
Smart TV Growth Is Set To Explode
Greenies, Banfield, PetSmart Join For Event
Barnes & Noble Eyes Licensing Of Content
'Cinderella' Making Magic
Beckham Puts On Pants For Sainsbury's
Mega-Rich Chinese Redefine 'Premium'
Q&A: How Under Armour, NFL Work Together
NFL Hires Marketing Vet Brody For Sponsorship, Sales
Coca-Cola Increases Its Stake In Innocent To 100%
No Swimsuit Issue, But 'Forbes' Still Has A Buxom Model
Rethinking Your Operational Blueprint
Marketing Daily - Friday, Feb. 22, 2013
Another Heavy Dose Of Fat, Sugar And Salt
No-'DUM': T-Mobile Offers New Prepaid Brand
Recession's Permanent Change: Breadwinning Wives
SodaStream, Applebee's Top Most Innovative Food List
Hyundai Has Big Voice In Big Place With Oscars
Gold Uses Real Imagery In Campaign
Nike Acts Quickly On Pistorius
Walmart Sales Slow; Profits Rise
QSR Fazoli's Launches Retail Heat-And-Serve Line
Pirate's Booty Partners With Disney
Peanut Processors Indicted Over Salmonella Outbreak
Comcast Brings Back 'Dish Heads'
Daimler's Zetsche Gets Thumbs Up
Top 20 Growth Chains
Google Partners With Asian Pop Stars
Did Marissa Mayer Make A Mistake At Yahoo?
Google Stores Make Sense
Ikea Takes Aim At Red Tape
The Journey To Customer Experience Maturity
Marketing Daily - Thursday, Feb. 21, 2013
Sony Puts Its Game Face On
Forrester: Marketers Should Talk Less, Design More
Alamo Targets Broader Audience
Mercedes To Build CLA-Coupe Intrigue Through Launch
More Latinos See Themselves As Bicultural
Maker's Mark: Out Of The Fire, But...
Affluents Plan To Cut Spending
Harley-Davidson, Best Western Extend Partnership
Zip Car Taps Campbell-Ewald As AOR
BAA Names New Chairman, Vice Chairman
Narci-Sisterhood Is Powerful
Your Customers Are Your Brand Experience
Marketing Daily - Wednesday, Feb. 20, 2013
Marketing Makes Strange Bedfellows
Zulily Breaks First TV Campaign
Ford Puts Social At Center Of Fiesta Movement Program
Honey Maid Site, TV Spots Spotlight Kids' Creativity
Market Saturation Impedes Sales In Category
New Milk Board Campaign: The Natural Rozerem
Jo-Ann Stores Expands CMO Role
Barbie's New Digs: 20 Lbs. Of Glitter, 100 Gallons Pink Paint
NASCAR Set To Launch First Integrated Campaign
Lionsgate Taps Mindshare
Microsoft Drops Hotmail For
Sam Adams Launching Boston Lager In Cans
Grey Poupon Updates Classic Spot For Oscars
Best Buy's Marketing Chief Says We Need HTC
First Burger King, Now Jeep?
Brilliant Or Gross? McDonald's Woos Bavarian Tastes
Best Buy Kills Showrooming
Dell, Going Private, Beats Street
NHL Goes Social To Restart Fan Passion
Facebook's Graph Search Ignites Race To Go Local
Non-Responders: Before You Cut
Marketing Daily - Tuesday, Feb. 19, 2013
Jerry Buss, 80, Brought 'Showtime' To Hoops
Poland Spring: Media Exposure Vs. Buzz, Awareness
Social Interactions Affect Brand Perception
Hilton, Marriott, Four Seasons: Most 'Relevant' Brands
GE Social Campaign A Shout-Out For Inventions
Luxe Brands Still Lag In Mobile
Florida Reports Record Tourism
How Culture Makes Zappos Tick
In Retail, Demand-side Platforms Top Ad Networks In Q4
Chinese Auto Startup Qoros To Surface In Geneva
Social Media Fuels 'Fast & Furious 6'
Hmm, Buy A Car Or Have Appendix Removed With Corkscrew...?
China Is Biggest IOS And Android Market
BlackBerry Reportedly Mulling Korea Exit
Omnichannel Loyalty Outlook For 2013
Marketing Daily - Monday, Feb. 18, 2013
Can Carnival Weather The PR Storm?
Panera Bread Aims For Social 'Food Chain Reaction'
Tablet, Smartphone Owners Make Better Moviegoers
BBVA Compass Launches NBA-Themed Online Banking
Reebok: Huge New Campaign Touts Healthy Lifestyle
Sergeant's Enlists Actress For Pet Health Effort
Buffett, 3G Capital To Buy H.J. Heinz
Kraft Foods' 2012 Ad Spending Was Up 20%+
Target, Mindless Behavior Crowdsourcing Lyrics
Guns, New Format Push Cabela's To Record Quarter
The North Face, Vans Drive Record Quarter For VF
Honda's Back 'Atcha On Valentine's Day
Angry Birds Make Brand Move
Adidas' Stamminger Talks Innovation
Lindsey Vonn On Marketing Run Despite Knee Surgery
Henry Ford's Great-Granddaughter Shifts Roles
Restaurants Offer Different Take On Lent
Outside U.S., Other Names For Major Brands
Scientology Commercial: The Creative Director's Cut
Marketing Jobs: Why Location Matters
Marketing Daily - Friday, Feb. 15, 2013
Buffet Adds Some Relish To His Brands
BlackBerry Is Showing Signs Of Life
Golf Shoe, Apparel Brand FootJoy Launches Campaign
Best Western Focuses On People, Not Perks
Survey Probes People's Food-Site Engagement
Scion's Murtha: Focus Shifts But Not Identity
Dealers Must Adapt To Mobile Millennials
Turn Taps Murphy In Advisory Role
T-Mobile Sponsors Latin Awards Show
Bringing Beer To Life
Think Like The Competition
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