The findings, from a just-released Interpublic report, recommend established CPG brands need to begin operating at "machine speed."

That's what a new Harris Poll says marketers are prepping for, but it may not be that far away. Actually, it begins as soon as next year.

What happens when the laws of robotics meet the immutable laws of marketing? Warm-and-fuzzy wins the humanoid robot race.

"It's becoming increasingly difficult to distinguish between images, videos and words that have been created with AI and those that haven't. And there's a critical need for more guidance on the ethics of using AI to do journalism," SPJ Ethics Chair Dan Axelrod tells "Media 3.0."

"Anyone in the world who has used ChatGPT in the past three years must now face the possibility that their personal conversations will be handed over to 'The Times' to sift through at will in a speculative fishing expedition," OpenAI argues in a letter to the court.

Agentic media-buying and the race to an A2A marketplace is accelerating fast, so I figure it's a good time to slow things down with a visual device for thinking about the way marketing should be reorganzed.

One trillion reasons why I can still do things AI cannot, including rendering Elon Musk as Dr. Evil. For now, anyway.

Weeks after it burst on the scene staging the ad industry's first agentic media buy, Swivel is unveiling a new brand identity, representing the company's second pivot so far this year.

As Americans head to the polls this week, Tesla shareholders will vote on a robot army controlled by Elon Musk. Musk even used one to explain how humans should vote.