Agentic media-buying and the race to an A2A marketplace is accelerating fast, so I figure it's a good to time slow things down with a visual device for thinking about the way marketing should be reorganzed.

One trillion reasons why I can still do things AI cannot, including rendering Elon Musk as Dr. Evil. For now, anyway.

Weeks after it burst on the scene staging the ad industry's first agentic media buy, Swivel is unveiling a new brand identity, representing the company's second pivot so far this year.

As Americans head to the polls this week, Tesla shareholders will vote on a robot army controlled by Elon Musk. Musk even used one to explain how humans should vote.