Mobile Marketing Daily Editions for May 2014
Mobile Marketing Daily - Thursday, May 15, 2014
Oops! Students Getting Annoyed With Mobile Ads, Take It Out On Brands
Facebook Expands App Developer Program
Social Media Ad Revs Forecast To Hit $15B By 2018
Online Video Rises On Connected TV
Viggle Taps Telescope For Real-Time Participation Tech
CPM On Mobile Private Exchange 213% Higher Than Public
NCM Reveals Shazam, Maker Partnerships
Acxiom Acquires LiveRamp, Wants To Build 'Neutral' Audience Grid Anyone Can Plug Into Launches Social Network App For Nurses And Nursing Students
Music Labels Take Small Stakes In Shazam
Mobiles Improve In-Person Retail Shopping
With MasterCard, Bank Launches Mobile Payment Service
Former Visible Measures CMO To Join Mobile Startup SessionM
Dialing Into the Customer Experience: Design For Mobile
Mobile Commerce Spending Up 23%
IAB Seeks A Short-Term Plan To Mesh Mobile, PC Ad Formats
Mobile Marketing Daily - Wednesday, May 14, 2014
Internet Of Things To Be All Around Us In 2025
Adobe Steps Up Focus On Real-Time, Predictive Media Buying And Analytics
Screenvision, SoundHound Engage Moviegoers Via Mobile
TVPage Lets Brands Create Video Content Channels On Web Sites, Social Media
Yahoo Acquires, Then Erases Disposable Messaging App Blink
Need For Speed: Mobext Hosts 24-Hour App-a-thons
Is Facebook Organic Reach Actually Rising?
Yahoo Launches New Native Ad Unit
Google Measures Relevance In Clicks
Hieroglyphic Nation: Time To Show Us A Story
The Future of Mobile Ad Sales: Change, As Usual
Mobile Marketing Daily - Tuesday, May 13, 2014
Resistance Is Futile: Just Put On The Wearable Web And Enjoy It
Yelp Said To Add Free Restaurant Reservation Service
Health Sites Tackling Mobile Migration
M-Commerce To Be Majority Of E-Commerce By '18
Mobile Commerce & Life Around the Transaction
engage:BDR Enters Cross-Device Targeting Across Households, Desktop And Mobile Devices
Crystal Math
Twitter Adds 'Mute' Button For More Feed Control
TV Isn't Dead-- In Fact, It's Everywhere
Native Advertising Could Feel Right At Home On Smaller Screens
Need For Speed: Mobext Hosts 24-Hour App-a-thons
Millennial Purchase Behavior Demands Loyalty
PlaceIQ Expands To Desktop Display Targeting With Tapad Partnership
Multi-Touch Attribution Makes Its Case; Brazil Now No. 2 In RTB Marketshare
Videology Receives MRC Accreditation, Launches New Brand Safety Suite
How Local Services Would Change Google, Bing Shopping
IAB Certifies 29 Companies In Updated Ad Quality Program
Targeted Video Ads Point Way To Ad Tech's Future
OPA Taps CBS Interactive's Kint As New Head
Paid Media Won't Buy Brands Love
Yahoo Launches New Native Ad Unit
Google Measures Relevance In Clicks
Mobile Commerce Firm Adds One-Click Buy
Why YouTube Is Advertising On 'Mad Men'
After Deal, Netflix Now Quicker on Comcast, But Even Faster In Canada
Mobile Marketing Daily - Monday, May 12, 2014
Square Debuts Mobile Ordering App, Pulls Wallet
Mother's Day Mobile Shoppers: Little Room for Error
Go Figure: Ads in Messaging App Tango Actually Help Engagement
Flurry Launches New SDK For Mobile Video Ads
How Would Beats Deal Pay Off For Apple?
Pinterest Rolling Out Promoted Pins, Native Ads In Search Feeds
Mobile Shoppers: 25 Minutes in Store, Fewer Come Back
Nielsen Says TV Still Leading In Viewership, Ad Spend
Intel Acquires Personal Assistant Technology Ginger
Infolinks Creates New Ad Unit Based On IAB Specs
What Apple Sees In Beats
Approaching Cross-Device Targeting As A Search Problem
National Advertisers Forecast To Spend More On Local Media Than Local Marketers
Vodafone Partners to Extend Mobile Wallet
Radio One Radio Revenues Down, Saga Up, Entercom Flat
Why Content Marketing Probably Won't Work For You
Mobile Marketing JV Weve Reports 'Traction' But First-Year Loss of GBP25m for EE, O2, Vodafone
Steakhouse Gains 60,000 Mobile Subscribers
Mediasmart Expands To UK
Time Warner Said To Be Interested In Acquiring Fullscreen
MasterCard Survey Surveys on Hygiene of Cash
Wearable Tech Allows Contactless Payments
Tweetstorms Adding To Twitter Congestion
Want to Score Big With Your World Cup Marketing? Target the Omnichannel 'Majority'
Mobile Marketing Daily - Friday, May 9, 2014
Apple Close To Acquiring Beats And Sounds In Chrysler, Fiat, Dodge
Two In Three Shoppers Want Mobile Offers In-Store
Yahoo Mobile Revenue Doubles...To Nothing
Inward Mobility: I Tap, Therefore I Am
Tablets Equal All-Day Media Consumption
Why This Year's NewFronts Really Mattered
Samsung Sheds Design Head
Young Parents Seek Information On Mobile Search, YouTube
If You Built The Machine, How Can You Blame It?
Facebook Rolls Out Audience Insights, Expands Targeting Capabilities
Applause For Tesco Taking A Digital Risk With New Smartphone
Billy Elliot Mobile Banners To Leap Onto Show Lovers' Phones
Microsoft Rolling Out Bing Rewards In Windows, Suggest Tips
Digital Ad Fraud, Ad-Supported Piracy, Non-Viewability: When Will Enough Be Enough?
MediaMath Launches App For Twitter Ads, Lets Marketers Use First-Party Data
As Forewarned, Netflix Raises Subscription Cost
Snapchat Settles Privacy Charges
Instagram's Killer App: Drug Dealing
Report: Comcast Planning Video Ad "Marketplace"
Google Chrome Flaw In Canary Makes URL Disappear
Getting Serious About 'Video Neutrality'
What Alibaba All About?
PGA Tour Taps Eyeview For Video Campaign, Ads To Feature Real-Time Scores
The Age Of Automation
Mobile Marketing Daily - Thursday, May 8, 2014
Post-Search Era? Facebook Is Owning Mobile Content Referrals
YP Starts YP Mobile Labs To Ramp Ad Development
Today's Gold Rush: New Agency Model Hits San Francisco
Airline Apps & Catching Up with Mobile Commerce
Buyers Predict End To Upfront 'Scarcity:' Cite 'Overwhelming' Supply, Shift To Audience-Buying
Mobile Payments Meet Medical Marijuana
Viewers Prefer Original Digital Video To News, Sports, Daytime TV
In Mobile Trusted Brands Are In, Spammy Deal Aggregators Are Out. Thank Goodness!
U.S. Mobile Travel Sales To Rise 60% In 2014
Publishers Using First-Party Data To Make Real-Time More Real-Time
LoyalBlocks Adds Beacon To Self-Serve Loyalty Platform For SMBs
The Better Mobile Conversion Search Strategy: App vs. Web Site
Demandbase Unveils Ad Management Dashboard, Rounds Out Cloud Marketing Suite
How Digital Footprints Are More Telling Than Big Data: 5 Tips
More Tablets Mean Less Satisfaction
Ad Tech Firms Make BBJ's Annual "Best Places To Work" List
Samsung Sheds Design Head
Drizly Taps Uber To Send Basketball Fans To NBA
Cross-Platform Measurement Solutions
Tremor Video Revenue Up 40% YoY, DSP Launch Expected In Q2
Three Nokia Phones Running Android Go Googleless
Travel Sales On Mobile To Reach Nearly $65B By 2018
Bill Gates: Bing Technology Fundamental To Microsoft
Entercom Helps Small Businesses With Digital Marketing Services
B2B Mobile Commerce Activity Lags
McDonald's Fights For Relevance With Ronald McDonald Makeover
'Jet' Shutters Print, Goes Digital-Only
Grocery Chain Adds Mobile to Rewards Program
The Massey Lectures Available On iPad
Two In Three Shoppers Want Mobile Offers In-Store
Mobile Marketing Association Switches Focus From Tech To Brands
IAB Announces UK Digital Upfronts
Mobile Marketing Daily - Wednesday, May 7, 2014
Mobile Wallet More Hype Than Reality
Make The Little Things Easy: Brands As Concierge
Time On Retail Sites Mostly From Smartphones, Tablets
Mobile Commerce Firm Targets 15 Million Users
Google Maps App Updated, Integrates Uber Ride Service
Smartphone Shopping & the Move Away from Desktop
Mobile Marketing Association Switches Focus From Tech To Brands
IAB Announces UK Digital Upfronts
Rocket Fuel Makes Bid For Branding, Inks Video Deals With LiveRail, SpotXchange, Tremor
Google Acquires Adometry, With Focus On Cross-Channel, Multiscreen Attribution
Who Is Going To Watch All That Video?!
Blinkx Acquires Mobile DSP Lyfe Mobile
Payments Projected to Push Mobile Commerce
iBeacons Need To Work Smart With Mobile Apps And Put Users In Control
AOL Acquires Big Data Platform Convertro
Critics React To New
The Better Mobile Conversion Search Strategy: App vs. Web Site
Fashion Shop Aims for Quick Mobile Shopping
Criteo Reports Strong Year-Over-Year Growth In Q1 Earnings, Stock Still Falls
Ex Nickelodeon, AOL Kids Exec Malcolm Bird Launches Viddiverse Site For 'Safe' Kids Vids
LinkedIn Adds Language Targeting For Company Pages
Today's Gold Rush: New Agency Model Hits San Francisco
IPG's Jack Morton Acquires Genuine Interactive
Online Video Business Needs Viewability Metrics, Improvements
PBS Digital Kicks Off 4 New Shows This Year
Video Series Triples Rold Gold's Facebook Fans
@WalmartLabs Acquires Adchemy
China, Brazil Join Media's 'Top 30,' Google Expands Margin As No. 1
MediaRadar Brings 'Semi-Automated' Approach To Video Ad Measurement
Maker Studios Formally Starts Its Own Site, AND Joins Disney Family, AND Does Deal With Omnicom
Vevo NewFront Proves Music And Money Makes World Go 'Round
Mobile Marketing Daily - Tuesday, May 6, 2014
MMA Names Dunkin' Brands Costello As Chair
Facebook To Roll Out New Video Metrics
Mozilla Proposes New Plan To Preserve Net Neutrality
Vevo Goes Native With Mirriad And Twitter
Digital Coupons & the Move to Mobile
'Los Angeles Times' Revamps Web Site, Launches Mobile-First Design
Sony Launching Branded 'Experiences'
PulsePoint Taps Preis From Mocean Mobile
Google Glass Parts Teardown Prices Wearable At $80
Facebook Loses Grip On Mobile Developers
Mobile Payments System Backed by Banks Launches
Fred Wilson Bearish On Apple
Google Glass Rumored To Add Wallet
Mobile Marketing Daily - Monday, May 5, 2014
Vine Brings Its Grassroots Nano-Theater Portal Online
Tablet Demand Cools, Phablets Eat Into Sales
Yahoo Won't Honor Do-Not-Track Settings
Yelp Revenue Up 66%, Propelled By Local Ad Biz
'WSJ' Pushes Real-Time Marketing, Debuts New Digital Video Mag
Microsoft Opens Miami Innovation Center Connecting With Latin America
Google's Secret Deal To Capitalize On Mobile
Bauer Drives Chrysler 200 In Fox's '24: Live Another Day'
Facebook Launches Mobile Advertising Network
T-Mobile Still Grabbing Business From Rivals
Mobile Part of E-Commerce Marketplace Grows to 50%
Mobile Increases In-Store Shopping for 22%, Decreases for 19%
Programmatic Helping Keep Cost Steady, Clicks Up For App Marketers
Mobile Marketing Daily - Friday, May 2, 2014
Foursquare Killing Check-In To Save Itself
SnapChat Rolls Out Text, Video Messaging
Mobile Shopping Discounts & the Value Exchange
Samsung Launches 'LeBron' App
Making The Most Of Mobile Apps
Runewitsch Named Social, Mobile NA Head For Burnett
LeapFrog Introduces Wee Wearable
Mag Bag: Readers Recall Specific Magazine Ads
Foursquare Splits Into 2 Apps
Google Separates Docs From Drive For Mobile
Facebook Working To Be King Of Mobile Web
T-Mobile Still Grabbing Business From Rivals
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