OMMA Today Editions for May 2017
- OMMA Today - Friday, May 12, 2017
- LiveWorld Paves The Way For Brand, Consumer Connection Through Chatbots
- Fixing Digital Publishing's Dirty Little Secret
- The Trade Desk Logs $53.4M In Total Revenue For Q1
- Group Nine To Launch New Verticals, Video Series
- Microsoft, Apple Alliance Opens iTunes App Access
- The View From Inside The Ad Bubble
- SendGrid, FullContact Announce Partnership, Linking Social To Shopping
- Presidential Spin Team Faces Uncertain Future
- BIA/Kelsey Estimates Local Ad Spending In California To Reach $18.5B In 2017
- Digital Agency Ackmann & Dickenson Acquires Jester Communications
- Nadal Slapped With Fine, 5-Year Ban From Running Public Companies
- OMMA Today - Thursday, May 11, 2017
- comScore To Measure OTT Viewing
- Facebook Cracks Down On Low-Quality Web Sites
- Amazon Echo Gains Sponsored Messages Ad Platform
- FTC Sends More Warnings To Influencers
- Meredith Relaunches 'House & Garden' Brand As Bookazines
- Vivendi Makes $2.5 Billion Offer For Controlling Stake In Havas
- WPP's Sorrell: Amazon Search Threat To Google
- Univision Ad Revs Dip, Expands Digital
- FCC's Clyburn Urges Consumers To Oppose Net Neutrality Repeal
- Analysts Survey Snap's First Earnings Report
- Google Contributed $51B To California's Economic Growth In 2016
- Can A Modern Brand Trust 'Artificial' Intuition?
- OMMA Today - Wednesday, May 10, 2017
- Snap Earnings Hit $149 Million, Users Increase 36%
- Microsoft To Build AI Into Everything
- Time Inc. Chalks Up 1B Video Views In April, Adds Live Video Shows
- DataXu Launches Self-Serve TV-Buying Platform
- Robotexting Law Violates Free Speech Rights, Facebook Says
- eRelevance Raises $5.1 Million In New Funding
- New Lawsuit Claims Fyre Organizers Tried To Quash Social Media Critics
- Adobe Integrates Its Dreamweaver, Campaign
- Rocket Fuel Launches Anti-Malvertising Platform Via AI & Google Cloud
- OMMA Today - Tuesday, May 9, 2017
- WPP's POSSIBLE Acquires Amazon Ecommerce Specialist
- Radius Integrates Cross-Platform For Multichannel B2B Marketing
- Senate Democrats Urge Pai To Leave Net Neutrality Alone
- Gaming Companies Miss Opportunities With Traditional Models
- Vox, Tribeca Team To Produce Branded Videos
- How Advertisers Give Credit Via Multi-touch Attribution
- British Telecommunications Taps Rubicon Project To Manage Digital Ads
- Amazon Lets Alexa Answer And Make Calls, Retrieve Messages
- Marketers Alter Mix: Begin Integrating PR Due To Social, Digital, Real-Time
- Led by Asia-Pacific, Email Marketing Will Continue To Grow
- Macy's, JCPenney Losing Search Clicks To Newcomers Like Rent The Runway
- OMMA Today - Monday, May 8, 2017
- Gannett Asks FBI To Find Fake Facebook Followers
- Amazon Dominates Burgeoning Voice-Enabled Digital Marketplace
- John Oliver Rallies Net Neutrality Supporters
- Bank Of America Merrill Lynch Launches VR Marketing Campaign
- Sinclair Broadcasting Offers Nearly $4 Billion To Buy Tribune Media
- How To Build Successful Influencer Marketing Campaigns
- 'Love Clicks' For Telemundo's New Mobile Dating Show
- AI Comes To Ecommerce Site Search
- Adidas, Puma And Dunkin' Donuts Among Companies Contacted By FTC Over Instagram Ads
- Microsoft, Samsung Call-Enabled Speaker Features Cortana, Skype
- OMMA Today - Friday, May 5, 2017
- Facebook Folds VR Content Studio
- BloomReach Unveils AI-Powered Digital Experience Platform For Content Personalization
- Data Shows 5% Drop In Google Preferred YouTube Channel Advertisers In April
- Newsy Gets The Big Picture, In The Living Room
- P&G Redistributes Programmatic, Data Duties, Cuts Ties With AudienceScience
- engage:BDR Moves Into Social To Connect Brands With Influencers
- MPP Global Gets $15M To Expand U.S. Platform, Aid Publishers
- Not Sure PPAs Are The Future of Advertising, Either
- Time Inc Debuts 'Sports Illustrated' Streaming Network, Video Series
- OMMA Today - Thursday, May 4, 2017
- New Ad-Tech Consortium Aims To Rival Facebook, Google On Targeting Front
- Tapjoy Finds Strong Viewability For Rewarded Videos In Gaming Apps
- eBay Boosts Email With Machine-Learning, Personalization
- IAB Study: 80% Of Marketers Set To Spend More On Original Digital Video
- GoDaddy Updates GoCentral, Doubles Down On Mobile
- Is AI Limiting Users' Web Site Choices?
- FADEL Enters Advertising Space, Automates Digital Asset Distribution Rights
- Investopedia Improves Email Metrics With A New Platform
- Cars.com Spins Off From Parent TEGNA, Finds Independence
- Sharing Network Ad Inventory With Pay TV Inevitable
- Cord-Cutting Hits Worst Levels Yet
- China Issues Repressive Rule For Online News Publishers
- OMMA Today - Wednesday, May 3, 2017
- Facebook Adds Media Monitors To Review Violent Videos
- Smart Home Devices Grow As Smartphone Boom Comes To An End
- Amazon, Google 'Most Loved' Brands
- Three-Quarters Of Ad Buyers Lack Knowledge Of Brand Safety Measures
- Social Media, Ecommerce Produce New Branding Opportunities
- National CineMedia Partners With Mediaocean For Ad Buys
- AppNexus Will Review Partner List As Part Of Privacy Compliance
- Fusion Rebrands Site, 'SB Nation' Redesigns
- TwinSpires.com Partners With Emarsys For Kentucky Derby
- Kraft Mac & Cheese Suggests Moms #SwearLikeAMother
- OMMA Today - Tuesday, May 2, 2017
- About.com Rebrands As Dotdash, Now Positioned As Premium Publisher
- Storyful, Moat, CUNY Fight Fake News, Foster Brand Safety
- Zenith: Google Remains Top-Ranked Media Company By Ad Revenue
- Charter Communications Sees Small Dip In Revs, Video Subscribers
- ShareThis Partners With Acxiom To Enhance Real-Time Data Sets
- IAS Bows Viewability Measurement Capability
- Twitter Considers New Revenue Streams
- MailChimp Releases Marketing Automation Features For Free
- Movie Fans Attracted To Cars, Personal Finance
- OMMA Today - Monday, May 1, 2017
- All The Views Fit To Cause Fits: New 'NYT' Column Sparks Twitterstorm
- Bloomberg Partners With Twitter To Stream News
- Hulu Adds NBCU For Live TV Service
- Net Neutrality Rules Stand -- For Now
- Awesomeness Takes A Place On OTT Skinny Bundles
- 88% Of Consumers Heed Negative Reviews On Social Media
- Study: Brands' Content Quality, More Than Brand Size Or Budget, Determines Market Share
- Cannabis Site 'Civilized' Locks Down $1M Funding
- Why Are Phishing Emails So Successful?
- Google Intros Similar Audiences For Search, Shopping
- Study: Marketers Say Lack of Data Transparency Stunts Programmatic Growth
