- 'Godzilla vs. Kong' Scores At Box Office, Heavy National TV Sports Advertising
MediaDailyNews, Wayne Friedman - Monday, April 5, 2021
Surprising movie analysts, "Godzilla vs. Kong" scored an unexpectedly strong box-office resul ...
- Founders Of GoTo.com, OpenX Launch CTV Media-Buying, Performance Platform Based On Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 6, 2021
tvScientific, a TV ad-tech company, on Tuesday launched an end-to-end CTV buyi ...
- Pluto TV Ad Revenue +78% in 2020, On Track For $1B+ By 2022: eMarketer
Video Insider, Karlene Lukovitz - Tuesday, April 6, 2021
Pluto TV and other free, ad-supported streaming services will face greater competiti ...
- Edelman: Trust In All Forms Of Media Falls To All-Time Low
Research Intelligencer, Joe Mandese - Monday, April 5, 2021
While trust in most institutions has fallen following a year of t ...
- Sinclair's Bally Sports RSNs Look For Better Days -- And More Virtual Pay TV Carriage
Television News Daily, Wayne Friedman - Friday, April 2, 2021
Heading into the new baseball season, Sinclair's Bally Sports has some hurdl ...
- Love Conquers Rivalry In Sibling Sitcom 'Home Economics'
TVBlog, Adam Buckman - Monday, April 5, 2021
Income disparities between three grown children form the basis for the sho ...
- Court Upholds FCC's Loosening Of Media Cross-Ownership Rules
Digital News Daily, Wendy Davis - Thursday, April 1, 2021
"We conclude that the FCC's 2017 order was reasonable and reasonably explained ...
- 'Godzilla Vs. Kong' Pulls $9.6M On Opening Night, Best Showing To Date During Pandemic
Digital News Daily, Karlene Lukovitz - Friday, April 2, 2021
This is also the first big movie to benefit from widespread vaccinatio ...
- Biden Admin Bows National Vaccine TV Campaign, Outreach Through Trusted Organizations
Digital News Daily, Karlene Lukovitz - Friday, April 2, 2021
The Department of Health and Human Services is spending $10 million ...
- YouTube TV Now Lets Subscribers Buy And Access YouTube-Purchased Movies
Digital News Daily, Karlene Lukovitz - Friday, April 2, 2021
YouTube TV subscribers can now search for new titles to buy ...
- To Integrate Measurement -- Or Not To Integrate Measurement?
Media Insider, Maarten Albarda - Friday, April 2, 2021
In my home country, The Netherlands, Kantar and Ipsos will now deliv ...
- Fox TV Stations' OTT Ad Sales Business FLX Sees Fast Start
Television News Daily, Wayne Friedman - Thursday, April 1, 2021
Ad-sales deals have doubled since Jan. 1 and some 300 campaigns ha ...
- Man With A Horn: Doc Severinsen on 'American Masters'
TVBlog, Adam Buckman - Friday, April 2, 2021
A documentary about Severinsen serves as a reminder that the kind ...
- Middle-Aged Pedrad Plays A Lad Named Chad
TVBlog, Adam Buckman - Thursday, April 1, 2021
A 39-year-old woman plays a 14-year-old boy in a new sitcom who ...
- Cable News Viewing Falls Vs. Q4, MSNBC Dominates Total Day
Television News Daily, Wayne Friedman - Wednesday, March 31, 2021
Collective Nielsen-measured viewers for Fox News Channel, MSNBC and CNBC were ...
- Here Today, Gone Tomorrow: 'Moodys' Returns For Seven Weeks
TVBlog, Adam Buckman - Wednesday, March 31, 2021
"The Moodys" returns this week for its second season, although it ...
- Pandemic's Surge In TV Viewing Shows No Sign Of Abating
Research Intelligencer, Joe Mandese - Tuesday, March 30, 2021
It's no surprise that TV has been a big media beneficiary ...
- For Premium Streamers, Linear TV Offers More Promo Marketing Value Than Paid TV Ads
Television News Daily, Wayne Friedman - Monday, March 29, 2021
More than half the total estimated TV marketing for premium streamers com ...
- Roku Dominates CTV Ad Views In Second-Half 2020
Television News Daily, Wayne Friedman - Monday, March 29, 2021
Roku tops Amazon Fire TV in terms of premium video advertising vi ...
- Super Bowl Down 6% In Total Ad Revenue To $400.7 Million
Television News Daily, Wayne Friedman - Monday, March 29, 2021
The average unit rate in 2020 was $4.99 million, and there we ...
- You Can Call Me 'Al': CBS Welcomes Immigrant Sitcom
TVBlog, Adam Buckman - Tuesday, March 30, 2021
"United States of Al" is about an English-speaking immigrant from Afghanistan w ...
- Disney+ Rivals Netflix On Loyalty In New Survey
Video Insider, Karlene Lukovitz - Tuesday, March 30, 2021
Among U.S. consumers who report adding streaming services during the pandemic, 7 ...
- ABC Dog-Grooming 'Pooch' Pageant Should Be Curbed
TVBlog, Adam Buckman - Monday, March 29, 2021
If dogs are capable of feeling misery, then the pooches in ...
- Vizio's IPO Disappoints: Streaming Losing Wall St Luster?
Digital News Daily, Karlene Lukovitz - Friday, March 26, 2021
Vizio plans to drive most of its growth going forward through i ...
- Univision Streamer PrendeTV Launches With 10 Sponsors
Television News Daily, Wayne Friedman - Thursday, March 25, 2021
The free, ad-supported platform, which will officially start March 29, has stru ...
- Movieclips Sees Sharp Rise In YouTube Subscribers, Ad Revenue Metrics
Television News Daily, Wayne Friedman - Thursday, March 25, 2021
The YOY hike is partly due to higher at-home media consumption a ...
- 'Irregular' Drama Of Holmes And Watson Is For The Birds
TVBlog, Adam Buckman - Friday, March 26, 2021
Dr. Watson is a scheming meanie and Sherlock Holmes is an incohere ...
- Hulu's 870+ Advertisers In Jan/Feb Ranged From DraftKings To GM
Digital News Daily, Karlene Lukovitz - Thursday, March 25, 2021
About 35% of ads on the Disney-owned SVOD in February were fr ...
- Brands, Agencies Lay Out Addressable TV Priorities, Challenges
Digital News Daily, Karlene Lukovitz - Thursday, March 25, 2021
Half of 500-plus brand and agency media buying decision-makers surveyed by Forrest ...
- Verizon's Horizons: Consumers Embracing Online Shopping And Technology, Study Shows
Email Insider, Ray Schultz - Thursday, March 25, 2021
The shift to digital has jumped ahead by five to seven year ...