Video Daily Editions for May 2014
Video Daily - Thursday, May 15, 2014
IAB Seeks A Short-Term Plan To Mesh Mobile, PC Ad Formats
CW Aims For Inclusiveness, Adds 2 New Shows, Grows Digital Platforms
The Measurement Mosaic
Connected TV Households Climb To 42 Million
Cross-Screen Magic And The Future Of Media
Online Video Rises On Connected TV
Study: 52 Million Americans Watch Digital Video Originals
Coldwell Banker Videos Feature MLB Homes
Apple And Beats -- I Like The Sound Of That Inks Deals With 19 Japanese Buyers And Sellers
NCM Reveals Shazam, Maker Partnerships
The Burgeoning Business In Pirating Premium Content
Xbox Blog Says All Users--Not Just Gold--Can Access Other Apps, Starting In June
China Online Sites Being Hassled by Government, Stations
How Online Video Will Conquer The World
Cord-Cutters Use Much More Bandwidth Than Others
Video Daily - Wednesday, May 14, 2014
Some New Data Emphasizes The Drift To OTT Viewing
TVPage Lets Brands Create Video Content Channels On Web Sites, Social Media
Cross-Screen Magic And The Future Of Media
Screenvision, SoundHound Engage Moviegoers Via Mobile
Travel Ads Via Programmatic Still Expensive, But Didn't Reign Supreme In April
Adobe Steps Up Focus On Real-Time, Predictive Media Buying And Analytics
Capitalizing On The Upfront Market -- As An Investor? Harder Clues To Sift Through
Rubicon Announces Q1 Results, Stock Jumps Over 10%
Fox's 2014-15 Season: Dark Dramas, A Wild Reality Experiment - And The End Of Animation Domination?
Placemedia Adds Rentrak Auto Data To Programmatic TV Platform
CBS Changes TV Model With Prime-Time NFL, 8 New Shows
ABC Steps Into First-Ever Programmatic Video Trial For 2014 Upfront
What About The Internet Of Things? Inventors, Entrepreneurs Are Optimistic, Pew Says
Xbox Blog Says All Users--Not Just Gold--Can Access Other Apps, Starting In June
New MLS TV Deals Big For Sports, Sponsors, Fans
Video Daily - Tuesday, May 13, 2014
Native Advertising Could Feel Right At Home On Smaller Screens
Videology Receives MRC Accreditation, Launches New Brand Safety Suite
IAB Certifies 29 Companies In Updated Ad Quality Program
TV Isn't Dead-- In Fact, It's Everywhere
TV Upfront Forecast: Moderate Price Gains For Broadcast, Slight Volume Increase For Cable
Programmatic People: Who They Are And Why They Matter
Is Social Media's Bubble Set To Burst?
Video Ads Finally Eating Into TV Dollars
After Deal, Netflix Now Quicker on Comcast, But Even Faster In Canada
Why YouTube Is Advertising On 'Mad Men'
Video Daily - Monday, May 12, 2014
The Netflix Price Increase Is Exactly What It Should Be--Not Much
Do Good Gamers Make Good Libertarians?
Out Not With A Big Bang But A Whimper
Time Warner Said To Be Interested In Acquiring Fullscreen
The Upfront Roundup
Coca-Cola Uncorks Agency Bonuses
Consumers Reading Blogs From Favorite Brands
'Look Up' Is Top Viral Video Of The Week
Approaching Cross-Device Targeting As A Search Problem
Is Murdoch Moving To Consolidate Sky?
Bearded Drag Queen Eurovision Winner Helps Smash Twitter Record
Adform Raises $5.5M
NBC Next Season: A Lot Of 'Blacklist,' A Mix Of Dramas And Comedies
Video Daily - Friday, May 9, 2014
Dove's Bremner Discusses 'Beauty,' Brand Options For Social
Report: Comcast Planning Video Ad "Marketplace"
One Small Order Of Fried Thoughts
Why This Year's NewFronts Really Mattered
Snuggle In Branded Integration Deal With Meredith
Digital Ad Fraud, Ad-Supported Piracy, Non-Viewability: When Will Enough Be Enough?
NBC First Net To Advertise On Facebook
Snapchat Settles Privacy Charges
Instagram's Killer App: Drug Dealing
As Forewarned, Netflix Raises Subscription Cost
What Alibaba All About?
Why Luxury Brands Need Scarcity Marketing On The Web
PGA Tour Taps Eyeview For Video Campaign, Ads To Feature Real-Time Scores Talks To Dealers In B2B Campaign
Young Parents Seek Information On Mobile Search, YouTube
The Latest Installment Of Short Attention Span Theater
Yahoo's News Distribution Network Deal D.O.A.?
Cablevision Systems Loses More Video Subscribers, But Q1 Ad Revenues Soar
Video Daily - Thursday, May 8, 2014
Buyers Predict End To Upfront 'Scarcity:' Cite 'Overwhelming' Supply, Shift To Audience-Buying
Bad News For Celebrities In Super Bowl Ads: No One Cares
The Newfronts And Evolving Your Strategy
Viewers Prefer Original Digital Video To News, Sports, Daytime TV
'The Tonight Show' Starring: Native Advertising
Taco Bell Uses Tumblr Comic Book For Product Launch
Who Is Going To Watch All That Video?!
Tremor Video Revenue Up 40% YoY, DSP Launch Expected In Q2
The Latest Installment Of Short Attention Span Theater
McDonald's Fights For Relevance With Ronald McDonald Makeover
Netflix, Amazon Tell FCC Net Neutrality Matters
Rocket Fuel Makes Bid For Branding, Inks Video Deals With LiveRail, SpotXchange, Tremor
Back To The Future Again: IAB Compares Digital Ad Market To Cable In 1982
Is Yahoo Worthless?
Extreme Reach Acquires Video Adtech Group BrandAds
YouTube Founders Unload Delicious
Dove Top Brand In BrandIndex's Pre-Mother's DayTally
Turn Brings Programmatic Buying To TV
Video Daily - Wednesday, May 7, 2014
AOL Earnings Dip, Global Ad Revenues Grow
Rocket Fuel Makes Bid For Branding, Inks Video Deals With LiveRail, SpotXchange, Tremor
Progressive Reaches Out To Millennials With 'Babyman'
Who Is Going To Watch All That Video?!
Blinkx Acquires Mobile DSP Lyfe Mobile
Online Video Business Needs Viewability Metrics, Improvements
AOL Acquires Big Data Platform Convertro
Sexy Models Taken Aback By New Commercial Campaign
How Finance Advertisers Are Taking Advantage Of Programmatic
10 Alternatives To The RFP
Viddiverse, a Video Site for Kids, Launches
HuffPo Wants To Up Its Online Video Presence In Overseas Markets
Can Online Video Make TV Better?
Maker Studios Formally Starts Its Own Site, AND Joins Disney Family, AND Does Deal With Omnicom
IAB Announces UK Digital Upfronts
Video Daily - Tuesday, May 6, 2014
Vevo NewFront Proves Music And Money Makes World Go 'Round
WB Pictures, TBS Screen Major 'Edge' Marketing Deal
Bowlmor AMF Launches Campaign To Tout Its AMF Centers
Vevo Goes Native With Mirriad And Twitter
Facebook To Roll Out New Video Metrics
Peggy Conlon; Ad Council
Some Current ComScore Stats On Staggering Video Viewership Figures
Ex Nickelodeon, AOL Kids Exec Malcolm Bird Launches Viddiverse Site For 'Safe' Kids Vids
MediaRadar Brings 'Semi-Automated' Approach To Video Ad Measurement
Latest Trend In Reality Show Pitches: Naked Dating
Pom Wonderful Gives As Good As It Gets
Brands Looking Outside The Lines For Endorsements
Can Programmatic Benefit From Some Vertical-Specific TLC?
Video Daily - Monday, May 5, 2014
PBS Digital Is Looking For A Few Good Partnerships
Facebook To Roll Out New Video Metrics
Industry's Need For Digital Viewability
TV News Watchers More Decisive In Buying Habits
Vine Brings Its Grassroots Nano-Theater Portal Online
Pre-Roll Available For RTB Up 63% In Q1
Rise In Cord-Cutting Creates Opportunities For Marketers
PulsePoint Taps Preis From Mocean Mobile
How To Reach The Fastest-Growing Segment In The U.S.
PBS Digital Kicks Off 4 New Shows This Year
5 Steps To Headache-Free QA For Multiscreen Campaigns
Real-Time With SiteScout's Matt Sauls On Programmatic Advertising
Time Inc. To Launch Portal For Video Content From All Its Pubs
Vice Maintains Bad Boy Image At NewFronts
A Step-By-Step Look At The Viewability Problem
Over Half Of Young People Say They 'Love' YouTube
Video Daily - Friday, May 2, 2014
A Week Of NewFronts: A World of Food Shows And Analytics
TV Binge Viewing On Rise
What Would Luce Say? Time Magazine Embraces Digital Video
White House Big Data Report Raises Questions About Kind Of World We Want To Live In
Vindico Grades Over 50% Of Ad Net, Exchange Video Inventory 'D' Or 'F'
Is Paid Media at the Core of Social (or is it the Other Way Around)?
Mysterious 11-Second YouTube Videos Excite Conspiracy Theorists
Live-Streamed, Real-Time Triumphs Tout Audi A3
Why Brands Should Embrace The Parody
Only 34% Of Marketers Think Digital Video Ads As Good As TV
PBS Makes Pitch For Online Sponsorships
Marketers Cannot Forget About Older Millennials In Their Outreach Strategy
Online Video Growing Fast, Says EMarketer
New 3-Second Intros Now Available On YouTube
Samsung Launches 'LeBron' App
The New York Times Must Add Some Flexibility To Its 'Verbatim' Video Series
Taco Bell Launches Third Round Of Breakfast Spots
SnapChat Rolls Out Text, Video Messaging
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