Data Shows Significant Gap Between Perception And Performance Of Customer Experience
- by Laurie Sullivan @lauriesullivan, February 16, 2022
ActionIQ, an enterprise customer data platform (CDP), on Wednesday released its first CX IQ Index, with findings from a survey measuring the state of customer experience (CX) from the perspective of businesses and consumers in the U.S. and the U.K.
The U.S. findings reveal a significant gap between CX perception …
