January 25, 2023
The U.S. advertising marketplace contracted 12.7% in
July versus the same month a year ago, marking its first double-digit rate of decline since July 2020, according to a MediaPost analysis of data from Standard Media Index's U.S. Ad Market Tracker.
Compared with July 2020, which was the tail-end of the …
This has to be scary for a lot of ad-based media.