Search results for "paramount skydance"

• More Sports On Linear, Streamers? There's A Price To Pay
  By 2028, around 20%-40% of spending among Paramount Skydance, NBCU and Walt Disney will be on sports programming, according to one market analysis from MoffettNathanson Research.
  April 8, 2026  Tags: ad spending, advertising, content, disney, entertainment, media, nbcuniversal, paramount skydance, research, sports, television, warner bros discovery
• Linear, D2C Ads Take A 'Step Back'
  Total "normalized" ad revenue - which excludes seasonal/one-time events - for Fox, Comcast/NBCU, Disney, Paramount Skydance and WBD was down 1% in Q4 2024 and 2% lower in Q1 2025.
  August 27, 2025  Tags: advertising, comcast, d2c, disney, fox corp, linear tv, media, media measurement, nbcuniversal, paramount, paramount skydance, research, revenue, streaming, television, warner bros discovery