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Brands Can Offer Uber Inside Their Own Apps

  • The Drum, Thursday, March 31, 2016 6:34 AM

Uber has created a new widget that will allow third-party apps to integrate its service into their own experience. Last year the brand introduced a "Ride Request Button" that meant brands could add in the option to link to the Uber app. Inspired by the move to messaging app ecosystems in Asia, it has now created an option for brands to add the entire Uber experience without leaving a branded app.

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