- Hulu Scales, Amplifies Bespoke Installation To Mirror Female Empowerment For 'Handmaid's Tale'
MediaPost Connect, Nina Lentini - Friday, April 3, 2020
"The success of this campaign was based on that core insight ...
- Small Brand Leaps At Big Idea For Big PR Win
MediaPost Connect, Nina Lentini - Friday, April 3, 2020
Talk about jumping at an opportunity! During the Stanley Cup playoffs, t ...
- Beardbrand Finds Winning Formula With YouTube Soft Sell
The MediaPost Cases, Nina Lentini - Friday, March 20, 2020
With so many options, do consumers still fall in love with the ...
- Kellogg Sells Pringles During Super Bowl In Real Time
MediaPost Connect, Nina Lentini - Tuesday, March 10, 2020
You can register to read more brand case studies like this o ...
- Puppo's Data-Targeted OOH Campaign has Tails Wagging in NYC
The MediaPost Cases, Nina Lentini - Monday, March 9, 2020
Breaking into an already saturated market that's extremely competitive is challenging enoug ...
- P&G's Secret Backs 'Play For Equal Pay' For Women
MediaPost Connect, Nina Lentini - Wednesday, March 4, 2020
Secret also saw increased brand favorability and purchase intent. ...
- Kellogg Interactive Ad Scores Big with Fans During Super Bowl
The MediaPost Cases, Nina Lentini - Friday, March 6, 2020
Looking to score big with your Super Bowl ad? How about selli ...
- P&G's Secret Backs 'Play For Equal Pay' For Women
The MediaPost Cases, Nina Lentini - Tuesday, March 3, 2020
Within the film, they asked USWNT stars of past and present abo ...
- Dove Builds Largest Stock Photo Library Created By Women
MediaPost Connect, Nina Lentini - Monday, February 24, 2020
The collection features 5,000+ photographs of women from 39 countries 100% creat ...
- Google Pioneers Privacy-first Personalization Using ML
The MediaPost Cases, Nina Lentini - Tuesday, February 25, 2020
Relevance and personalization are crucial to engaging consumers online, but effective personaliz ...
- Dove Stays True to Brand with Photo Library Created By Women
The MediaPost Cases, Nina Lentini - Monday, February 24, 2020
Having a quality product isn't always enough. Today's consumers are holding bran ...
- Pancheros Juices Its Mobile App Program; Loyalty Ensues
The MediaPost Cases, Nina Lentini - Monday, February 24, 2020
"Rely on your loyalty partner to really give you suggestions. Ask th ...
- Herstory App Shines Light On Female Accomplishments
MediaPost Connect, Nina Lentini - Tuesday, February 18, 2020
Using augmented reality (AR), GS&P was able to rewrite one of t ...
- Q&A: Marley Spoon's Adam Stern On Linear TV
MediaPost Connect, Nina Lentini - Thursday, February 20, 2020
Adam Stern, Acquisition Marketing Manager at Marley Spoon, will make a presentatio ...
- How A Tweet Earned Popeye's $223 Million In Free Media
Show Daily, Nina Lentini - Wednesday, February 19, 2020
Lisa O'Brien, brand marketing lead for the company that made QSR histo ...
- How To Fail, Learn Fast And Adapt
Show Daily, Nina Lentini - Wednesday, February 19, 2020
It takes guts to admit your mistakes but, as Hedy Payghambari, Direct ...
- Yum Brands' Ashley Travis Walks Us Through Loyalty Journey
Show Daily, Nina Lentini - Tuesday, February 18, 2020
On Tuesday, the audience at MediaPost's Brand Insider QSR Summit heard ...
- Fazoli's Amps Up Its Mobile App Game Step By Step
Show Daily, Nina Lentini - Tuesday, February 18, 2020
When Fazoli's marketing team saw that its restaurant in Nicholasville, Kentucky (populati ...
- Is Delivery Delivering Results For QSRs?
Show Daily, Nina Lentini - Tuesday, February 18, 2020
While QSR brands would rather have their own delivery systems, now th ...
- Small Brand Leaps At Big Idea For Big PR Win
Show Daily, Nina Lentini - Monday, February 17, 2020
Talk about jumping at an opportunity! During the Stanley Cup playoffs, t ...
- Burger King's Social Lead Dazzles With Breakthrough Video
Show Daily, Nina Lentini - Monday, February 17, 2020
Did you know we scroll through the equivalent of a 13-story building ...
- Salt And Straw Banks On Community Partnerships
Show Daily, Nina Lentini - Monday, February 17, 2020
It is seriously in the business of building its brand into communiti ...
- A&W Digital Director Bringing Franchisees Into Modern Age
Show Daily, Nina Lentini - Monday, February 17, 2020
A&W's core consumer is still the baby boomer -- "but it's 20 ...
- Pancheros Relaunches App, Sees Stunning Results
Show Daily, Nina Lentini - Monday, February 17, 2020
When Pancheros Mexican Grill launched its new digital-first campaign, the strategy f ...
- Frank's RedHot Sauce Tweets Its Way To Red-hot Results
MediaPost Connect, Nina Lentini - Monday, March 2, 2020
People were invited to use emojis on Twitter to pair the chi ...
- Mini USA Brings Retail To Consumer, Bumps Test Drives With Invitation To Tweet
The MediaPost Cases, Nina Lentini - Friday, February 14, 2020
It was the first ever, on-demand social media pilot that gave consume ...
- Herstory App Shines Light On Female Accomplishments
The MediaPost Cases, Nina Lentini - Friday, February 14, 2020
Using augmented reality (AR), GS&P was able to rewrite one of t ...
- Hulu Experiential Campaign Creates Buzz for 'Handmaid's Tale'
The MediaPost Cases, Nina Lentini - Thursday, February 13, 2020
How do you generate hype around something that's no longer new? Hulu ...
- Compelling Images & Linear Message Inspires New JDC Donors
The MediaPost Cases, Nina Lentini - Thursday, February 13, 2020
Tired of being passed by like an old shoe? Then do wh ...
- Beauty Brand e.l.f. Nabs Gen Zers with a TikTok Explosion
The MediaPost Cases, Nina Lentini - Wednesday, February 12, 2020
Struggling to capture the attention-challenged Gen Z consumer? Be concise, engage a ...