MAD London Editions for August 2018
- MAD London - Friday, Aug. 31, 2018
- Reports: WPP Officially Set To Name Read CEO
- Mark Read Will Be New WPP CEO
- Elton John Takes On Rappers For Snickers
- London AI Copywriting Startup Secures US Expansion Funds
- Coca-Cola Splashes Out GBP3.9bn On Costa Coffee
- MediaMonks Unveils New Labs Operation
- Donald Trump Might Enjoy London Mayor Bikini Balloon
- Twitter Abuse Of MPs Doubled Over Last Two Elections
- French Data Authorities Warn Two Location Data Vendors
- Email Volume Down -- And So Is Spam -- In Wake Of GDPR
- Coca-Cola Must Keep Costa 'Good Guy' Brand Image To Divest From Fizzy Drinks
- Ads.txt Is Only The First Step In Combating Ad Fraud
- MAD London - Thursday, Aug. 30, 2018
- Amazon's Sports Streaming Debut Is Better Than Angry Reviewers Claim
- Facebook Rolls Out Watch Worldwide
- Amazon Flooded With Complaints Over US Open Streaming
- Apple Acquires AR Display Startup
- Adam & Eve DDB Parts Ways With Sky
- Facebook Watch Launches In The UK
- French Data Authorities Warn Two Location Data Vendors
- Aston Martin Revs Up Speculation That Its Cars, Scarves Will Go Public
- Won't Marry, Won't Retire. Brands' Problem With Gen Z
- A More Vulnerable Instagram Rolls Out Security Features
- September Sun Could Cost The High Street Dear
- IPSO Tells 'Telegraph' To Correct Allardyce 'Corruption' Inaccuracies
- MAD London - Wednesday, Aug. 29, 2018
- Twitter Bans Another 486 Bad Actors
- Nearly Two-Thirds Of UK Advertising In 2018 To Be Digital
- Amazon Rated Most Reliable UK Retailer
- Leave Us Alone: Privacy Complaints Spike After GDPR
- Bloomberg Media Expands Reach into Argentina, Google's Ezoic Continues E.U. Expansion
- Lidl Puts TBWA On Alert
- Amobee Completes Videology Deal, Ups Demand-Side Options
- Amazon Readying Ad-Supported Video Service
- Report Finds In-House Agencies More Likely To Service Creative Than Media
- How GDPR Affected Global Spam Levels
- BuzzFeed News Starts Asking For Voluntary Donations
- Birth Control App Ad Banned
- Don't Write Off The Holding Companies Just Yet
- MAD London - Tuesday, Aug. 28, 2018
- Google Introduces 'Ad Strength,' New Metric Measures Relevance
- More Young Adults Will Be On Snapchat Than Facebook This Year
- Amazon's US Open Tennis Coverage Launches In The UK
- Bing's New Spotlight In Search May Force Publishers To Rethink News Content
- Three Months On, Consumers Are Not Feeling GDPR Benefit
- The Rapid Rise Of In-House Agencies
- Havas Wins Combined O2 And Giffgaff Account
- Canvas Worldwide Wins Global Breville Media Account
- Holding Companies Must Change To Survive
- Eddie Mair Goes Up Against PM With LBC Drivetime Show
- UK Consumers Not Feeling The GDPR Benefit
- MAD London - Friday, Aug. 24, 2018
- Did Jeremy Corbyn Just 'Invent' The BBC In His Latest Crazed Media Plans?
- Dentsu Aegis Agrees To Acquire Amicus Digital
- Google To Enter Programmatic Digital Outdoor
- Jeff Bezos Is Told 'The Telegraph' Is Not Up For Sale
- Study Shows Ongoing Lag In GDPR Readiness
- Jeremy Corbyn Suggests A British Digital Corporation Could Take On Tech Giants
- Publicis And Group M Get Media Gold From The IAB
- Real News About Fake Email: It's In The Billions Per Day, Study Finds
- Does Reach Have The Greatest Reach?
- It Turns Out That Advertisers Hate Ads Too
- Regulator Investigates Sainsbury's And Asda Merger
- Virgin Relaunches Company-Wide Loyalty Scheme
- MAD London - Thursday, Aug. 23, 2018
- What Part Of Free Google And Facebook Traffic Does Corbyn Not Get?
- New York And UK Shops Form Together Group
- Alexa, Tell Me How To Make A Curry
- Global Marketing Forecast To Hit $1.3 Trillion This Year
- Jeremy Corbyn To Call For A 'Windfall Tax' On The Tech Giants
- Facebook Removes 652 Pages Targeting Users Worldwide
- GDPR Helps Tech Giants, Hurts Small Firms
- Sports Streaming Service Signs Up Cristiano Ronaldo
- 'Bake Off' Returns With A Vegan Week
- Football Star Zlatan Closes Clothes Range
- Robinsons Cordial To Sponsor 'Saturday Morning With James Martin'
- MAD London - Wednesday, Aug. 22, 2018
- Facebook Eliminates Thousands Of Ad Targets
- Facebook And Twitter Shut Down Rogue Accounts Linked To Iran And Russia
- Google's Data Collection Difficult To Ignore, Research Claims
- Coca-Cola Launches GBP5m Campaign To Unify Classic And Zero Brands
- Accenture Interactive Taps First Nordic CCO; Madwell Adds Two Industry Vets
- Is TV Coverage Of Courtroom Trials Inevitable?
- Philip Morris On Its Shift To Being An 'Inside Challenger'
- Santander Launches Suffragette Cycle Tours
- Tui Banned From Referring To October As Summer
- Most Firms Don't Know Where Their Data Is: Study
- Did The UK Telcos Just Throw In The Towel On Mobile Marketing?
- MAD London - Tuesday, Aug. 21, 2018
- Compulsory Arbitration Will Restore Faith In The Press
- Google Sued Over Location Tracking
- India's Uber Rival Launches In The UK
- Half Of Shoppers Claim To Have Started Christmas Shopping Already
- GDPR Rumblings: Threats Are Proceeding On The Back Burner
- ICANN Files Third Appeal In EPAG-GDPR Case
- UM's Kasha Cacy Departs For Engine As Global CEO
- Fitbit Touts New 'Sleep Score' Tracker, Unveils Inexpensive 'Charge 3'
- Netflix's Queen Actor Named Most Powerful Person In UK TV
- Press Gazette Comes Out In Support Of Arbitration At IPSO
- Four In Ten Think Tech Is An Addiction
- Sky To Rethink Its Master Brand Through One Agency
- Don't Write Off Demographics Just Yet
- MAD London - Monday, Aug. 20, 2018
- Facebook Says Users Have No Grounds For Suit Over Cambridge Analytica
- EU Considers Making All Terror Content Illegal
- Paddy Power Opens A Drive-Through Confession Box Ahead Of Pope's Visit
- Is WPP Ripe For A Hostile Takeover?
- Amazon Develops DVR, Competes With TiVo
- Jeremy Corbyn To Criticise Tech Firms' Influence In UK Media
- Microsoft Says: We've Fixed Office 365 Outage Issue
- Women's Magazines Struggle In Latest ABC Figures
- A Look At The Trend For Brands Going Straight To Consumer
- Is Influencer Marketing Actually Working For Anyone?
- MAD London - Friday, Aug. 17, 2018
- Did Ad Blocking Just Flip From Protection Racket To Mobile Marketing Saviour?
- Facebook Sued Over Audience Metrics
- UK Authorities To Investigate Influencers Who Don't Disclose Payments
- IPG Study Finds Significant Brand Lift Among OOH 'Power Users'
- AdBlock Plus Releases Acceptable Ad Guidelines
- Data Breaches Fell In 2018, But Email Address Exposure Grew: Study
- James Cordon Dropped By Confused.com
- 'The Guardian' Covers Trump's Angry Response To #FreePress Editorials
- Brands Are PLENTY Safe -- If You Know Where To Look
- Saatchi & Saatchi Wins Betway
- ABC Numbers Show 'Metro' Was The Only Paper To Grow In July
- TI Media Leads July's Magazine Sales Decline
