MediaDailyNews Editions for October 2015
MediaDailyNews - Friday, Oct. 2, 2015
'Tonight' Wins First Season Week, 'Late Show' Closes Gap
Weathering Advertising Week: Advertising For Good?
John Partilla Named CEO Of Screenvision
New Tool Blocks Content, Allowing Ads To Load Faster
Addressable TV: More Excitement Than With Digital?
It's Time For Better Attribution Solutions
Facebook Debuts Mobile-Friendly Feature, Video Integration
Discovery's Atkins To Head MTV, Friedman Departs
Target, Kohl's Upping Their Digital Game
Korn Fans Gain Intimate Connection, Exclusive Concert Footage Through Mobile Campaign
Meredith Corp. Launches 'Beekman 1802 Almanac'
Cyberattacks Increase, DMARC Fights Email Spoofing
Next Issue Media Unveils Texture For Digital Subs
Millennials Enjoy Tying Vacation To Philanthropy
Twitter Drives High Retention Rates on Android App Installs
MediaDailyNews - Thursday, Oct. 1, 2015
Measurement Miscues Abound, Poltrack Says
CBS Includes Digital Views In TV Ratings
Is Ad Blocking Fueled By Marketers' 'Race To The Bottom?'
Google Goes For 100% Ad Viewability
Finding The Right Partners To Help Weather The Storm
Co-Viewing Could Become Hard To Interpret, CBS' Tanner Says
WPP's Sorrell: Traditional Creative Shops No Longer Rule The Roost
Google Reduces First Click Free From Five To Three
Twitter Expands eCommerce Efforts
Millennials More Attuned To Corporate Social Responsibility
Publishers Announce Flurry Of Executive Appointments
Trust In Advertising Is Unchanged, Word Of Mouth Gets Best Results
Telemundo Developing Mobile News App
TiVo's Bolt Makes Ad-Skipping Easier, Allows Viewers To Skip Commercial Breaks
Ad-Serving Company Adzerk Rolls Out Privacy Tool For Publishers
Google, Microsoft Settle Lawsuits, Say They 'Anticipate Working Together'
Which Presidential Candidates Do The Best Advertising, Marketing?
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