MediaDailyNews Editions for May 2025
- MediaDailyNews - Thursday, May 15, 2025
- UK Regulator Investigating Omnicom-IPG Merger
- Netflix Upfront: Ad Suite Reaches Critical Mass, 170M Viewers
- Netflix Upfront Message: We Program For Everybody, Everywhere
- Addressable TV Ad Industry Pitch Goes 'Elemental'
- WFA Urges Judge To Toss Musk's Boycott Suit
- YouTube Slates First Live NFL Broadcast, For Free
- Microsoft To Shutter DSP, Formerly Xandr, Replace It With AI
- Microsoft's Job Cuts To Directly Impact LinkedIn Workforce
- The Ups And Downs Of Synthetic Data: Do We Even Need It Anymore?
- WBD's Streamer 'Max' Rebrands Back To 'HBO Max'
- Dawn, Brand Innovators Partner On 'Master Class' Series
- Court Won't Revisit Paramount Privacy Victory
- Streamer ESPN: Does Disney Know Its Future Subscribers?
- MediaDailyNews - Wednesday, May 14, 2025
- Disney Launching 'ESPN' Streamer This Fall, Seeks Industry-Wide Measures
- Musk Withdraws Boycott Suit Against Twitch, Other Defendants Unaffected
- WBD Upfront: 'Storyverse' Content For Brands' Creative, New Ad Platforms
- Fox Has Upfront Faith In New Doc Comedy Adapted From PBS Hit
- Upfront With TelevisaUnivision: Ramping Up Brands, Young Audience Focus
- Nissan Launches Retro Arcade-Style Game
- New Benchmarks Show CMOs Struggling To Do More With (Even) Less
- Streaming Upfront Media Dollar Share Climbs To 32%
- Decentralized Search Engine Gives Advertisers An Abundance Of Data
- From 'Ad Age' To In-House Agency: A Conversation With Jonah Bloom
- Google Search Up 49% One Year After AI Overviews Launch
- Influencer Platform Partners With Perplexity For Data-Driven Campaigns
- More Than A Buzzword: The Evolution Of Retail Media
- Ohio AG Wants Appellate Court To Restore Social Media Law
- TikTok Lets Creators Use AI To Turn Images Into Videos
- Do We Have The Emotional Bandwidth To Stay Curious?
- Perion Acquires Advanced AI Company For About $65M
- Google Reportedly Develops Software AI Agent With Visual Features
- 'Billboard' Partners With Sensical On Music Content For Families
- Hanson Dodge Names Rothen Chief Technology & Security Officer
- WPP Realigns Grey With Ogilvy
- Microsoft Lays Off Thousands, Then Announces AI Partners
- COMvergence Appoints Ron Pullem As Head Of Advertiser Relationships
- MediaDailyNews - Tuesday, May 13, 2025
- Fox's Upfront Ad Plan: More Contrarian Thinking
- Amazon Goes Upfront: Prime Video Monthly Viewing Hours Rises 40%
- Peacock Was Standout Star At NBCU Streaming-First Upfront
- The AI Upfront: Fixed Deals, Flexible Audience Strategies
- PHD Taps IPG's Piner As Chief Investment Officer
- Ad Tracker Turns Forecaster, Guideline Projects 'Material Slowdown' This Year
- Gartner: Marketing Budgets 'Flatline,' But Media's Share Rises Due To Inflation
- How AI Will Force Agencies To Rethink Pricing Models
- Snapchat Brings Out Kid Cudi For Its First 'Under The Ghost' Session
- TikTok Invites Customers To Direct Message Live Streamers
- Upfronts 2025: Live Content - The Biggest Brand TV Lure?
- Amazon Upfront Focuses On Sports, A-Lister Content
- Retail Media's Rapid Growth Threatened By Fragmentation, Complexity, Platform Gaps
- YouTube To Settle Children's Privacy Suit
- Google To Pay $1.375 Billion To Resolve Texas Privacy Battle
- Google Reportedly Develops Software AI Agent With Visual Features
- MediaDailyNews - Monday, May 12, 2025
- Amazon Unveils AI-Powered 'Pause' Ads, Do More Than Just Run Commercials
- MRC, IAB Release Attention Measurement Guidelines Draft
- Reardon Out As Media CEO At Dentsu Americas
- OMD Expands Boehringer Ingelheim Remit
- Most People Find Online Ad Loads 'Frustrating'; Does Apple Have The Solution?
- Biden On 'The View': How Did He Do?
- Fox Premium Streamer Branded 'Fox One'
- TikTok Invites Customers To Direct Message Live Streamers
- Is 'MUM' Google's Term For Future AI Organic, Paid Monetization?
- Comcast, Charter, Cox Venture Eyes AI: Data Will Target Small Advertisers
- Can LinkedIn Build A Real B2B YouTube-Like Monetization Business?
- The Substack Power Shift: How Writers Are Taking Back Control
- YouTube's Evolution: From Reach To Rule
- Sports TV Is A 'Rental' Business - Remedy? Buy The House
- US Digital Economy Nears $5T, Creator Growth Cited
- Pinterest Q1: Boosts Users, Revenue, Partners
- NetChoice Renews Bid To Block Mississippi Social Media Law
- Brands React To First American Pope
- GAI Performance Jumps For Media Buyers On The Open Internet
- S4 Capital Reports 11.4% Organic Shortfall In The First Quarter
- Texas Passes Bill Restricting Teens' App Downloads
- MediaDailyNews - Friday, May 9, 2025
- Meta Unveils 'Trending' Ad Formats For Reels, Threads
- What's In An Agency Media Brand?
- Havas Media Wins Olive Garden's US
- NAI To Shut Down Opt-Out Tools
- Nielsen, We Need A Gauge With A True Ad-Supported View
- CBS Gets Jump On Upfront Week With Fall-Season News
- Chuck E. Cheese Launches Branded Media Network
- TikTok Offers $1M In Ad Credits For Small Business Month
- ChatGPT References Brands More Than Google AI Overviews
- Google Pushes Back On 'AI Hurting Search' Testimony
- Microsoft: Open Public Government Data For AI Training
- Google Agrees To Settle RTB Privacy Suit
- Former Ads Boss Jerry Dischler Leaves Google
- Google Search, Chrome, Android Scams Thwarted By AI
- Trade Desk Q1 Climbs 25%, Shares Up Sharply
- MediaDailyNews - Thursday, May 8, 2025
- Consumer Media Spending Decelerates: Theatrical, Streaming Films Cited
- NBCU Strikes 2-Year Deal To Sell Versant Ads Just Ahead Of Upfront
- At NewFronts, Snapchat Adds New Functionality To Its Sponsored Snaps
- WBD Adds 5.4M Global Subscribers In Q2: Spinoff News Coming?
- Roblox Exceeds Q1 Expectations For Revenue, Engagement
- Disney Sees Strong Q2 Streaming Subscriber Growth Of 2.5M
- Podcast Industry Rakes In $7.3 Billion, Far Outpacing Expectations
- Focus On 90M Homes: Roku Is Already In Your House
- Apple May Move AI Search Into Browser As Challenges To Google Deal Mount
- Missouri AG Launches New Attack On 'Censorship' By Big Tech
- Shooting Victim's Family Asks SCOTUS To Revive Claims Against Meta
- Google Agrees To Fund Three Nuclear Energy Sites
- 'Scrolling, Shopping And Sharing -- That's It!'
- Search Traffic Down 10%: What's Happening And Where It's Going
- Just In Time For Mother's Day, The Judds Tell Their Story
- Omnicom Taps Catalano To Lead U.S. HR Operations
- TBWA\Media Arts Lab Taps Lee, Noh For Senior Posts
- MediaDailyNews - Wednesday, May 7, 2025
- TikTok Updates Offer Brands Cultural Relevance
- 4A's Appoints Justin Thomas-Copeland As CEO
- Horizon Names Crystal Park CMO
- Assembly Taps GroupM Veteran Jason Lim To Lead NA Media Practice
- Shopify Moves AI Assistant To Reasoning For Merchants
- Comcast Brands Cable TV Spinoff: Versant
- Comscore Debuts Programmatic Tool, Integrated With Magnite's SSP
- Marketing, Programmatic Ad Tech Merge
- The Fizz Ad Biz: A Conversation With Teddy Solomon
- Bienstock Joins Redscout As Senior Strategy Director To Enhance Client Growth
- Reference Points Line Up Everything
- Bill To Protect Journalists Is Reintroduced
- California Fines Menswear Company Over Privacy Opt-Outs
- Arkansas To Appeals Court: Reinstate Social Media Restrictions
- 'Conners' Finale Was Final Act In 7-Year Roseanne Saga
- The Whole US-Canada Thing, 'IMHO'
- MediaDailyNews - Tuesday, May 6, 2025
- Do Google, Anthropic, Others Really Know How AI Will Change Advertising?
- Google Launches 'AI Max For Search' Beta
- Starcom Appoints Nadgar US Chief Strategy Officer
- Renewals And Cancellations Are Hard To Predict
- Movie Tariffs - For An Industry With Too Much Drama Already?
- Trump's War On Global Film: Who Asked For This?
- Google Proposes Remedies After DOJ Asks For Sell-offs
- Streamers Grapple With 100% Film Tariff
- Another Rebranding At WPP-This Time It's GroupM
- Ad Tester System1 Joins Dawn Network
- QVC Taps TikTok For Gen X Shopping Event
- Google Develops Cutting-Edge Tech Partnership For Moviemaking
- Highlight Reel: Social Media Giants Report Q1 Earnings
- The Ins And Outs Of Brand IP Security, According To TikTok Shop
- Stagwell Acquires Experiential Firm JetFuel
- Brands Can Buy Live Sports On Google's DV360 - And YouTube
- Policy Group Backs Google In Battle With RNC Over Spam Filters
- IAB, Others Urge SCOTUS To Intervene In Video Privacy Battle
- IIEX 2025: In Search Of Convergence
- MediaDailyNews - Monday, May 5, 2025
- 'Thunderbolts' Strikes Box Office, Opens With $76M
- Google Launches First-Party Data Setup, Supports Apple iOS Campaigns
- Joe Biden Agrees To Do 'The View' This Week, But Why?
- Two 'Possible' Visions For The Legacy Of Media, America Too
- Across Political Spectrum, Business Leaders 'Deeply Concerned' About Trump Policies
- Appeals Court Won't Intervene In Battle Between Meta, Users
- Google Rejects Breakup, But Mulls Other Remedy Concessions
- WPP's Landor Prepping Brands To Work With AI
- All AI TV Advertising Needs For Creative, Measurement: Got A Bank Account?
- What Clients Might Buy More -- And Less -- Of From Their Agencies
- With Everyone Tuning In, Why Aren't Audio Ads More Creative?
- Court Sides With TrillerTV In Video Privacy Battle
- MediaDailyNews - Friday, May 2, 2025
- Republicans Introduce Bill To Restrict Teens' App Downloads
- Google Tests Serving Ads In Third-Party Chatbots
- Linear TV Advertising Delivers Worst ROI, Streaming Audio Best
- Message To CBS: Fight Trump Suit, Don't Settle It
- Tech Industry Sues To Block Georgia Social Media Restrictions
- Slate Customizes America, One Pickup At A Time
- Google Updates AI Mode As Advertising Goes Agentic
- Study Finds Clear Communication, Mutual Respect Are Key To Strong Client-Agency Partnerships
- Google Launches First-Party Data Setup, Supports Apple iOS Campaigns
- Visa Introduces Intelligent Commerce Platform Enabling 'AI Buying'
- OBB Media Sets Up New York Offices
- Brands Without Social Engagement Might As Well Be Invisible, Study Says
- OAAA Appoints Ald To New Revenue, Growth Role
