MediaPost Weekend Editions for February 2024
- MediaPost Weekend - Saturday, Feb. 24, 2024
- Reddit Goes Public, Projects Boost In Ad Business
- Nike Swings And Misses With See-Through Baseball Pants
- Has Google's Gemini Chatbot Just Rewritten History?
- Welcome To The Beginning Of Theocracy
- Saie Launches 'The Every Body Campaign' For Abortion Rights
- Chto yest', to yest'*
- 'Donnie, I Always Knew You'd Blow It'
- Takeover Fight Looms Over Macy's
- Toilets Over Tokyo
- Snapchat Defeats Sex Abuse Victim's Lawsuit Over Recommendations
- CBS Puts On The Dog For Parton Pooch Pageant
- Capital One, Discover Merger Faces Scrutiny
- Walmart Ad Sales Jump 33% To $3.4B, Consumer Spending Strong
- Pop-Tart Inventor Leaves A Legacy
- When Did Affiliate Marketing Become Hip?
- Institute For Ad Ethics Expands Into Greenwashing
- The Business Of Businessing
- Coinbase Wins Liquid Death Auction For 'Biggest Ad Ever'
- Lucky Charms Mascot Vanishes Ahead Of St. Patrick's Day
- You Betcha! Fargo's Swanson Health Stresses Midwest Roots In Brand Refresh
- Out-Of-Home Ads Score Well For Effectiveness
- WPP Reports 2023 Growth Of 0.9%, With Similar Growth Expected In 2024
- MediaPost Weekend - Saturday, Feb. 17, 2024
- Google Hits Back At IAB After Releasing Privacy Sandbox Report
- Meta Invites Advertisers To Dodge Apple Fees On Instagram, Facebook
- Disney, Activist Investors Take Proxy Fight To Shareholders' Homes
- Brian Wieser Outlines New Planning Paradigms, Why Guarantees Will Persist
- LinkedIn Launches Media Planning API For Agency Partners
- Netflix Schedules 2-Day Immersive Event For Upfront Week
- TV Bigs Getting Out Front Of Upfronts With Early Announcements
- Amazon Sued Over Ads In Prime Video
- Warning: One In Three Republicans Won't Believe This Week's Analysis
- How Biden Can Handle The Age Question: Fix It, Flip It, Frame It -- Just Don't F*** It
- The Anti-Democratization Of Media
- Google Updates AI Model, Enables Long-Context Understanding Across Media
- Your AI's Hallucinations Are Out Of Control, What To Do
- X To Match Brands With Selected Content Creators Through New Ad Option
- GroupM NA Names Kim COO, Reilly CGO
- U.S. Passport Is A Sail, Not An Anchor -- Let's Keep It That Way
- Lincoln Regrets 'Exception Clause' In 13th Amendment
- Foot-Washing -- And Other Unexpected Ad Activities
- Inside CeraVe's Three-Phase Big Game Assault
- How Does a Billionaire Shop?
- Obit: Long-Time Network Sports Ad Exec Jim Burnette, Dead At 81
- MediaPost Weekend - Saturday, Feb. 10, 2024
- 50+ Stars Take Center Stage At Super Bowl This Year
- Ageism's MeToo Moment
- Big Game Ad Claims: Trends, Lessons Learned
- Tired of Super Bowl Betting Pools, Try The NAD's Ad Claims Bingo Game
- Super Bowl Price Soars 11% To $6.47M Per :30
- Expedia Group Is Netflix's First Global Advertising Partner
- Tech Lab Releases Report On Ad Industry's Transition To Google's Privacy Sandbox
- Google, Apple Defeat Users' Antitrust Claims Over Search Partnership
- ESPN, Fox, WBD To Start Sports Streaming Service
- Dove Jumps Into The Confidence Pool
- IPG's Huge Launches AI-Powered 'Culture Decoder'
- Toyota Spotlights 'Dareful Handle' On Super Bowl
- Advertising Enables The Essential Bond Between Journalism And Democracy
- Apple CEO Asks 'Where's Usher?' In Super Bowl Halftime Teaser
- Travel South Dakota Kicks Off First Super Bowl Ad
- Echo Falls Uses Wine Labels To Explain Super Bowl To U.K. Fans
- Using Brand Experiences To Turn Super Bowl Viewers Into Lifelong Fans
- Nerds Introduce Brand Character Gummy In Ferrara's Big Game Debut
- 'TP Is Nacho Best Choice': Dude Wipes Runs Cheeky Digital OOH SB Campaign
- Kia's Super Bowl Spot Has All The Feels
- Bud Light Goes For Genie Outreach
- Volkswagen Debuts 'American Love Story' For Super Bowl
- Football Fans Asked To Take The Jif And 'Save The Celery'
- Hyundai Plans To Share Instagram Channel
- Will Michelob Ultra's 'Superior Beach' SB Ad Be This Year's Consumer Favorite?
- Aubrey Plaza Deadpans 'Having A Blast' In Mtn Dew's Super Bowl Ad
- AR Ad Measurement Guidelines Released For Review, Read Them Here
- NFL Stars Promote Dessert Taco Shells In Super Bowl Run-Up
- Byron Allen Loses $100M Lawsuit Against McDonald's
- Site Specific: Scorsese Directs First Super Bowl Spot For Squarespace
- Booking.com Checks In Tina Fey For Super Bowl Ad
- Why Some Super Bowl Ads Work: Cars, Big Vistas Or John Travolta Singing
- Microsoft Back In The Big Game With Copilot Ad
- Anheuser-Busch Light Beers Go Heavy On Celebs For Super Bowl
- Bucket List: Ally Bank 'Saves' Super Bowl Ad For Key Demos
- Carl's Jr. Returns To Super Bowl, Promotes Free Burgers
- Pringles Taps Chris Pratt To Grow His 'Stache For Super Bowl Ad
- Commercials Of Super Bowl Past: Oh, The Sadness Of It All
- Salomon's Super Bowl Ad Asks People To Move From Couch To Mountain
- Red, White & News
- MediaPost Weekend - Saturday, Feb. 3, 2024
- Senators Seek To Curb Big Techs' Legal Shield
- What Is There Left To Say About Taylor Swift?
- There's A News Cycle Born Every Minute
- Driving While Trans Now Illegal In Florida
- Help Ukraine Now
- 277 Days
- 1976
- Publicis Health Settles Opioid-Related Legal Dispute For $350 Million
- Medicine Invades Wellness Industry As Market Splits Into Hardcore, Softcore
- MRC Grants First-Ever Point-Of-Care Ad-Measurement Accreditation
- Is Martha Stewart Living?
- IAB: Consumers Willing To Pay 12 Times What Advertisers Do For Digital
- Facing Final Season, 'Curb' Is Reminder Of HBO's Glory Days
- Are There Persuadables?: The Lincoln Project's Anti-MAGA Media Plan
- Networks Ready To Roll Out Last Fall's Delayed Shows In February
- Independent Agency Of The Year: Acadia
- Holding Company Of The Year: Omnicom
- Media Agency Of The Year: Kinesso
- In Memoriam: ANA, WFA Remember Ben Jankowski
