MAD Agency Daily Editions for October 2014
MAD Agency Daily - Friday, Oct. 17, 2014
The Two Silver Winners Of Ad Age's International Small Agency Of The Year Will Face Off In A Tie-Breaker Involving Staring, Pole Dancing and Beer Pong
Change At The Top Of WPP's Maxus: Pattison Named Global CEO
'Liking' Your Own Content Will Make Your Brain Explode
Cumberland Packing Selects Harmelin As Its Media Agency
Marketers Agree: Data, Analytics Key In Marketing - But Not All Use It
New York Times Launches Digital Archive For Vintage Ads
Poached Eggs And The New Corporate Toast
NEW! What Happens In Vegas, Stays In Vegas, Never To Become Water Cooler Gossip
REVOLVING DOOR: Isobar Names Jeani Rodgers As Global Director Of Marketing Communications
BIZ DEV: Medifast Taps GKV As AOR
MAD Agency Daily - Thursday, Oct. 16, 2014
Martin Sorrell Has Something To Say About Everything, Even Immigration Policy In The UK
Will 72andSunny Become 50andCloudy Now That It Operates In NYC?
Medifast Selects GKV As Its Agency of Record
Kantar Adds Rubicon Inventory To SRDS Programmatic Offering
DigitasLBi Acquires Adobe Specialist 3|Share
HBO To Offer Streaming Video Service In 2015
J.P. Wiser's Whiskey Sets Up Male 'Get Out Of Trouble' Fund
NEW The More Diet Coke Taylor Swift Drinks, The More Kittens Appear Onscreen
REVOLVING DOOR: Doug Minetti Joins Deutsch New York As SVP, Group Director Of National Video
BIZ DEV: FCB Garfinkel Wins Regional Spring Water Portfolio For Nestle Waters North America
Does Dirty Data Detract From Your Day?
MAD Agency Daily - Wednesday, Oct. 15, 2014
Commonground, MGSCOMM And Vidal Merge To Form Core Of New Holding Company
Layoffs, Client Losses And, Well, Even More Layoffs--Not A Good Week in Adland
Google Launches Android Ads Designed To Encourage Individuality, Personalization
AICE Questions Transparency, Ethics Of Agency Post-Production Units
Blizzard Entertainment Consolidates NA Media Assignment With OMD
Industry Vet Alan Sartirana Launches Anthemic Agency
Breaking Down The Fear Factor For Programmatic
NEW! No 'Mr. Nice Guy' In Domestic Abuse PSA For Haven
REVOLVING DOOR: Ronny Northrop Joins Y&R California As Executive Creative Director
BIZ DEV: Colle+McVoy Named AOR For Grain Belt Beer
MAD Agency Daily - Tuesday, Oct. 14, 2014
Leo Burnett Hops Into Bed With The Huffington Post For Some Native Advertising Action
WPP's MediaCom Lands $575 Million A-B InBev U.S. Media Assignment
LeoPo: Burnett Teams With HuffPo, Calls It A New Agency/Publisher 'Model'
Publicis Groupe Takes 20% Stake In Matomy For $65 Million
Terri & Sandy Solution Celebrate People's 40th Anniversary
Keek Brings Ads To Snapchat-Like Video Clip Social Site
Brands Need To Shift From Story-Yelling To Storytelling
Programmatic Is Growing Up
Global Agency Media Deals: Trust Us Because We Are Big (And Thus Biased)
NEW! Gatorade Pays Tribute To Landon Donovan In 'LegenD'
REVOLVING DOOR: Goodby Silverstein & Partners New York Taps Conner Huber As Head Of Brand Strategy
BIZ DEV: Olson Named AOR For P.F. Chang's
MAD Agency Daily - Monday, Oct. 13, 2014
MediaCom Wins $150 Million Merck Consumer Health Business
Nissan CMO Says Working With Agencies Is Like Herding Cats
Nielsen Records Tiny Glitch In Ratings
Dish Network Knows Spoofing Van Damme Is Funny In Any Language
General Mills Selects WPP For Bulked-Up Shopper Marketing Push
JWT Makes Music In Bid To End Mental Illness Stigma
Time Sensitive
NEW! Strongbow Hard Cider Served Best Alongside Slow-Motion Horse, Of Course
REVOLVING DOOR: Jason Tarantino Joins RPA As VP, Strategic Planning Director
BIZ DEV: Darling Agency Named AOR For Melrose Credit Union
MAD Agency Daily - Friday, Oct. 10, 2014
Don't Apologize When Poaching Clients From Your Competitors; Just Do It
WPP On Track With Rentrak: Cuts Deals To Sell Kantar, License Ratings To GroupM
New Swisspers Campaign Urges Women To 'Sleep Naked'
Piston Awarded Creative, Media Duties For Avoya Travel
Interpublic Group Burnishes Its Corporate Citizen Credentials
Jerry And The Terrible, Horrible, Very Bad Clio
NEW! Dodge Pays Homage To Company Founders With Whale Of A Tale
REVOLVING DOOR: 360i Hires Pierre Lipton As Chief Creative Officer
BIZ DEV: TDA_Boulder Wins Daiya Foods
Kinetic Social Launches Analytics Dashboard For Media Planners
Q&A With Microsoft's Colborn On Programmatic
MAD Agency Daily - Thursday, Oct. 9, 2014
IPG's PR Shop Weber Shandwick Launches A Full-Service Ad Agency
Ad Agencies Are Losing Their Balls To PR Shops: Will They Get Sliced by Weber's 'Sawmill'?
Publicis Teams VivaKi, Health Media Group To Bring Programmatic To Pharma Industry
DigitasLBi Names Jennifer Striegel SVP Brand Strategy
72andSunny, Activision Prank Kids At Toys R Us
Lowe Chairman Tony Wright Headed For New Strategy Role At IPG
Publicis Groupe Bets Big On South Africa, Buys Three More Shops There
The Fine, Frenetic Advertising Week That Was
NEW! HP Launches #FindRalph To Find Kid's Missing Iguana
REVOLVING DOOR: Adam Kerj Named CCO Of JWT New York
BIZ DEV: Kohler Names DDB Chicago As AOR, Without A Review
MAD Agency Daily - Wednesday, Oct. 8, 2014
Omnicom, iHeartMedia Strike $200 Million Deal
Doner Media Joining The Assembly Party
'This Is A Test...' Zenith Using Rentrak As Currency In Some Markets Only
CHR Acquires Content Marketing Firm Studio One: 15th Deal Since Holding Company Launched In 2012
DigitasLBi Names Jason Kodish As First Chief Data Scientist
WPP And Major Brands Back New Social Platform To Promote Sustainability
Edelman And UTA Form New Experiential And Content Marketing Agency
HP 'Bends The Rules' By Sponsoring Pro Surfer Ian Walsh
NEW! Tomcat Kills Mice So Fast, It Uses Them As Actors In 'Dead Mouse Theatre'
REVOLVING DOOR: Publicis Seattle Named Lori Davis As EVP, Executive Business Director For T-Mobile
BIZ DEV: ACH Food Companies Taps Upshot As AOR
This Ad Agency and These Huge Brands Launched A New Editorial Site But They Promise 'Complete Editorial Independence'
TV As Second Banana
MAD Agency Daily - Tuesday, Oct. 7, 2014
Honeywell, Mono Sync Up For Lyric Campaign
Deutsch CCO Pete Favat Talks About Agencies Transforming Into Producers And Makers Without All the Pompous Rhetoric
Marie-Claire Barker Named MEC's First Global Chief Talent Officer
Atlantic City Revises Ad Campaign To Get Real
OMD Named Agency Network Of The Year At Festival Of Media Latam
VivaKi Promotes Kofoid To President, Global Solutions
NEW! Barefoot Wine Takes Trash-Talking To Another Level With Beach Cleanup Project
REVOLVING DOOR: Pereira & O'Dell Brazil Hires Sophie Schonburg As Executive Creative Director
BIZ DEV: Cultivator Advertising & Design Wins CollegeInvest
Transparent: The Mommas And The Poppas
MAD Agency Daily - Monday, Oct. 6, 2014
Ad Man Sentenced For Possession of Kiddie Porn, But Court Won't Reveal His Name
Capital One Acquires Design Firm Adaptive Path
Zenith Makes Rentrak 'The' - Not 'A' - Currency For Local TV Buys
Facebook's Atlas Update: Is It Now A DSP?
Havas' Bollore: Size Doesn't Matter; Innovation Does
TD Bank Celebrates New York Trees And Artists
Over the Wall
NEW! James Harden Plays HORSE With Internet, But Who Wins?
REVOLVING DOOR: R&R Partners Makes Hires In LA, D.C. Offices
BIZ DEV: BlackBerry Taps Gyro To Relaunch Brand, Debut Passport Smartphone
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