Mobile Marketing Daily Editions for February 2017
- Mobile Marketing Daily - Tuesday, Feb. 28, 2017
- New Emojis Hope To Push Notification Open Rates
- Is It Getting Cheaper To Drive App Installs?
- Google AMP Tops 100 Technology Platforms
- Samsung Unveils Smart Glasses That Act As A Monitor
- Google Play Store Promoting Games Based On Engagement
- Apple Adding Flexible Displays To iPhone
- Even For Search Geeks, Mobile Display To Take A Big Chunk Of Ad Revenue
- Automation Solutions Firm Expands Header Bidding Technology To Mobile Apps
- Mozilla Buys 'Read It Later'
- Netflix Chief: We'll Keep Pace With Technology
- Addante: Rubicon Restructuring Driven By 'Decision To Move Out Of Buy-Side'
- Honda Clarity Experiences Oscars Bump
- Study Cites 40% Of Conversion Rates Miscounted With Antiquated Attribution
- Mobile User Wants Appellate Court To Revive Robo-Texting Fight With Facebook
- Analysts Hedge Snap, Inc. Revenue Forecasts
- Product And Message Abandonment Are Good Targets
- Virtual Reality Revenue Headed To $5 Billion This Year
- O2 Considers Ad-Blocking Option If Users Feel 'Plagued By Advertising'
- Mobile Marketing Daily - Monday, Feb. 27, 2017
- Facebook, Amazon, 7-Eleven Ranked Most 'Mobile-Ready' Brands
- Mobile Boom Stalls, With Double-Digit Declines In App Installs
- Twitter Ups Video Reach, Extends Periscope Producer
- Smartphones Cannibalize Web Site Visits From Other Devices
- FCC Not Expected To Review AT&T, Time Warner Deal
- Has Ad Blocking Lost Its Shine? Let's Hope So
- AOL, Adsquare Form Data Partnership To Improve Audience Targeting
- Audio Ad Sales Firm Partners With Podcast-Hosting Platform On Dynamic Ad Insertion
- Mobile User Wants Appellate Court To Revive Robo-Texting Fight With Facebook
- Sony Happy With VR Goggle Sales; Releases Surprising Smartphone
- Vulture To Launch On Snapchat Discover
- Mobile-First? Don't Write Off The Tablet
- Oscar Flub Scores Big On Social Media
- NEW! Samsung's Academy Awards Ad Pays Tribute To 'The Rest Of Us'
- Even For Search Geeks, Mobile Display To Take A Big Chunk Of Ad Revenue
- Urban Outfitters Gains 75% Conversion Rate With Location
- What To Expect From Mobile World Congress
- AOL Brings In Adsquare Data For Gelocation Targeting
- Mobile Marketing Daily - Friday, Feb. 24, 2017
- Analysts Hedge Snap, Inc. Revenue Forecasts
- Facebook Helps Publishers Monetize Content
- Apple Search Ads Boost iOS App Use, Retention In North America
- Cell Phones Replacing ATM Cards
- Mobile-Only Internet Use Grows
- InMobi, Nextwave Multimedia Partner To Enhance In-App Monetization
- FCC Chips Away At Net Neutrality, Exempts 'Small' ISPs From Disclosure Rules
- Who's Afraid Of Location Data?
- A Quarter Of Holiday Email Revenue Derived From Smartphones, Report Says
- Digital Media Growth Slow, TV Remains Strong
- NEW! 'The Call That Comes After' Looks At Consequences Of Driving When High
- Microsoft Garage Releases Email Insight App
- Shine Changes Name To Rainbow
- UK Retail Martech Firm Eyes US Launch With GBP12m Funding
- Mobile Marketing Daily - Thursday, Feb. 23, 2017
- Millennials Aren't Married To Traditional Mobile Providers
- Twitter Adds Custom Feature To Aid Messaging
- Facebook Seeks To Appeal Robo-Texting Decision
- The Mobile Web Is Quietly Killing Off Retail Apps
- Facebook Chatbots Hit 70% Failure Rate As Consumers Warm Up To The Tech
- There's An App To Calculate Common Media Formulas
- InMobi, Nextwave Multimedia Partner To Enhance In-App Monetization
- Global Media Firm Launches Native Ad Channel Via Data-Driven Agency
- NEW! Be A 'Percent Donor,' Pleads Huawei Mobile
- Loyalty Expert: Expiring My Coke Rewards Points Pose Some Risk
- comScore Offers Mobile Metrics For YouTube
- 76% Use Mobile To Shop For Digital Products
- Criteo Pushes Toward New Video, Prospecting And CRM Products
- Ad Blocking Steadies, But Publishers Must Stay Strong
- Investors Question Snap's Potential
- Singtel's Digital Ad Division Amobee Acquires Turn For $310 Mil
- Mobile Marketing Daily - Wednesday, Feb. 22, 2017
- Editorial Content Is More Memorable Than Social News Feed Content
- Instagram Updates To Encourages Multiple Photo Posts
- Mobile Engagement Down In Q4 2016
- Investors Question Snap's Potential
- 76% Use Mobile To Shop For Digital Products
- More Defections At Rubicon Project As President, 6 Other Execs Depart
- Report Evaluates Performance Of Digital, Self-Service Programmatic Campaigns
- How Mobile Attribution Must Change In 2017
- Criteo Reports Q4 Revenue Increased 43%, While FY '16 Revenue Increased 36%
- The Return Of The Attack Of The Bad Ads
- Visa, IBM's Watson Team For Consumer Payments Through IoT Devices
- MRC Extends Innovid's Accreditation For Viewability Metrics
- There's An App To Calculate Common Media Formulas
- EE Unveils Helium Balloons To Fill In 4G Black Holes
- Facebook's Mobile Analytics Tops 1 Million Apps
- Microsoft Debuts Skype Lite
- Desktop Conversions Still Outpace Mobile
- Mobile Marketing Daily - Tuesday, Feb. 21, 2017
- Mobile Header Bidding Impressions Are Growing
- Is Snap Overestimating Influx Of TV Dollars?
- Google Earns MRC Accreditation For Video, Desktop And Mobile Web
- AOL Study Confirms A Mobile Movement For Video
- AT&T Tests Cellphone-Saving Drones
- Video Surfacing In Digital Plans For 2017
- Oreo, Google Take 'Dunk' Challenge Digital, Add Location
- Data Breaches Force Yahoo To Amend Verizon Deal By $350 Million
- REVOLVING DOOR: GALLEGOS United Adds Two Leaders
- How to Move Machine Learning From Possibility To Practice
- Native Programmatic Intro Aims To Combine Targeting With Localized Programmatic
- Wal-Mart Reports E-Commerce Gains
- REVOLVING DOOR: Kat Gates, Jeffrey Castellano Named GCDs of Wunderman New York
- Google Patent On Location Labels Uses Unique Data To Pinpoint Position
- The Benefits Of Serendipity
- Apple Buys Another Facial Recognition Tech Maker
- Breitbart Loses Ad Deals With More Than 1,000 Companies
- Mobile Marketing Daily - Monday, Feb. 20, 2017
- Snap, Inc. Losing Top Ad Exec
- Snap Begins Selling Video-Recording Spectacles Online
- Facebook Wins Battle Over Text Alerts
- Paid Search Owned Valentine's Day Clicks, Mobile Purchases Rose 107%
- The Mobile Web Is Quietly Killing Off Retail Apps
- How You Can (And Should) Spend Less Time On Twitter
- REVOLVING DOOR: GALLEGOS United Adds Two Leaders
- Look For Contextual Signals To Implement 'Moment Marketing'
- The Facebook Search For Deeper, Longer Meaning
- AT&T: Time Warner Merger Will Benefit Consumers
- HTC To Launch Mobile VR Device, Says Report
- One In Three UK Retailers Do Not Have A Mobile App
- Mobile Marketing Daily - Friday, Feb. 17, 2017
- Can Zuckerberg Shape Humanity?
- Zuckerberg's Global Ambition
- YouTube Nixes 30-Second Unskippable Ads As Mobile Video Views Skyrocket
- Mobile Prodigies And The 'Perfect' Ad
- Facebook Adds Job Listings To Its Business Section
- Search Contributes To Mobile Influence Of $1 Trillion In Retail Sales
- Speedy Email By EasilyDo App Arrives on Android
- Mobile Location-Based Video Ads Positioned For Growth In 2017
- 33Across Names Ex-AOL Exec To COO, Promotes Engineering Leader TO CTO
- Ad Tech Exec: 'We're Not Yet In The Midst Of An Adblockalypse'
- YuMe Programmatic Revenue Reaches $21.2 Mil For 2016
- YouTube Is Giving The 30-Second Unskippable Ad The Boot
- Navigating Complexity: A Creative POV
- YouTube Rethinks Live Video Monetization
- Consumers Crave AI And AR Mobile Experiences
- Amazon Web Services Tapped For Data From Smart Toothbrushes
- Mobile Marketing Daily - Thursday, Feb. 16, 2017
- Snap's Valuation Takes A Hit, Pre IPO
- Playboy Magazine Available In App Form For First Time
- Search Contributes To Mobile Influence Of $1 Trillion In Retail Sales
- Tinder Grabs Video Messaging App Wheel
- Mobile Location-Based Video Ads Positioned For Growth In 2017
- Mobile Ad Requests With Location Data On The Rise
- Mobile Prodigies And The 'Perfect' Ad
- BHD Taps SpotX To Help Monetize Its Content On A Global Scale
- AI M&A Gathers Momentum
- The Email Edge: A Touch of Personalization
- The Community Opens Office In London
- Emotional Vs. Lighthearted: The Lure Of Advertisements
- Beyond Ethnicity: A Call For Digital Culture Quotas
- Ad Blockers Comprise More Than A Quarter Of Internet Users
- Pizza Hut Taps Amazon Alexa For Voice Ordering
- Total VR Shipments Heading To 110 Million Units
- Mobile Marketing Daily - Wednesday, Feb. 15, 2017
- comScore Accredited For Mobile Viewable Impressions
- Mobile Slowing Ad-Blocker Use Among Millennials
- Facebook App Shows Premium TV
- Verizon Close To Yahoo Steal
- Is Facebook Really Dumb Enough To Put Video Revenue Ahead Of User Experience?
- Amazon, Google Could Turn Speakers Into Phones
- 100 Million VR Headsets Projected By 2021
- Is Apple's Acquisition Strategy Too Timid?
- Twitter Provokes Titters As Ad Revenue Drops
- Google Home, Amazon Echo Will Become Your Home Phone
- Signal Adding Video, Other Features
- Apple, Samsung, Google Race For Mobile Payments
- Analytics Call Startup IOVOX Expands To U.S., Secures $10M In Funding
- Playboy Magazine Available In App Form For First Time
- Judge Sides With Warriors In Battle Over 'Eavesdropping' App
- Campbell Turns Matchmaker With Dating Video Series
- TEN Taps Tubular For Video Data, Content Strategy
- Is Snap Thinking Beyond Ads?
- Entry Into U.S. Ad Tech Big Deal For This Small Company
- T-Mobile Counters Verizon, Boosts 'Unlimited' Data
- Within Two Years, Half Of Brits Will Be Gamers
