Real-Time Daily Editions for 2014
Real-Time Daily - Monday, Sept. 8, 2014
Real-Time With Huge's McCaffrey On Real-Time Marketing
TubeMogul Adds Nielsen OCR To Mobile Video Reporting
The Upside Of Digital Advertising's Original Sin
eXelate Taps Danzinger From Bizo, Launches Own B2B Targeting Service
Robots In Marketing Are Great, But Humans Still Need To Chaperone
Rocket Fuel Finalizes [x+1] Acquisition
The More Measurement Changes...
Neustar Taps comScore For vCE Ratings, Viewability Measurement
How SEMPO Plans To Rebuild A Positive Reputation
More Loyalty Coupons Coming to a Store Near You
Agency Trading Desks Need To Rethink Pricing Models: Forrester Analyst
Yahoo Buys Image-Based Advertising Start-up, Luminate
Real-Time Daily - Friday, Sept. 5, 2014
Where Your Money Goes In The Programmatic 'Stack'
MasterCard's Jankowski: The CPM Isn't Dead, Programmatic Will Continue To Grow
Mobile Ad Start-up xAd Takes Fresh $50M
Size Matters With Big Data And Internet of Things For Programmatic
10% Of Digital Media Now Going Through Programmatic; Agency Trading Desk Usage Declines
Q&A With About.com CEO On Programmatic
Location Fraud: Highly Accurate, But Non-Human
Programmatic Video Private Exchange Use In U.S. Surges Another 140%
Hyperbabble Of The Day
Google, EA Partner To Help NFL Game Fans Create Custom Gif Ads in Real-Time
Former TBWA Creative Director Says Apple's Awesome Advertising Died With Steve Jobs
dmg Taps Ilan As CFO
Real-Time Daily - Thursday, Sept. 4, 2014
The MRC Viewability Standards Aren't Working For Video Yet, Either
Mixpo Acquires ShopIgniter To Mesh Video, Social & Mobile
Adform Toughens Up Against Ad Fraud With 'Bearskin'
Galvin Joins PointRoll As CTO
Google Working To Build Quantum Speed Computer Processors
Undertone Appoints Glenday CRO
Programmatic Transparency Concerns Prompt Shift From Agency Trading Desks
Task Force Set Up To Promote Programmatic Transparency
Programmatic Transparency Could Drive A Wedge Between Clients And Agencies
The (Programmatic) Internet Of Things
Location Fraud: Highly Accurate, But Non-Human
Real-Time Daily - Wednesday, Sept. 3, 2014
Drawbridge To Update Analytics, Shines Light On Multi-Touch Attribution
Ad Tech: Below-The-Radar $15B Market Goes Prime-Time
Rocket Fuel Opens Office In Australia, Taps Eastwood From eBay To Lead
Ad Agency Executives Overheard Saying 'I'd Swipe Right For Her'
Sovrn Appoints Miller To Board Of Directors
Publicis Groupe Buys Nurun For $114 Million
Xaxis Sync Live In 9 Markets
Real-Time Daily - Tuesday, Sept. 2, 2014
Programmatic TV Is Turning On
Programmatic, Not Automatic: Why Agencies Still Matter
Ex-Rocket Fuel Exec Phillips Joins Sociomantic As North America VP Of Sales
A Practical Definition Of Programmatic TV
Iponweb Acquires Custom UI Tech Company Adternity
Hyperbabble Of The Day
Nielsen: Brands Targeting Online More Narrowly, Missing Greater Share Of Intended Targets
The Programmatic Addiction
Wunderman-Controlled Shop Buys Ecommerce Firm Applogix
The Five Real Lessons The Ice Bucket Challenge Offers Digital Marketers
Tablet, App and Rich Media Ads Show Much Stronger Performance
Real-Time Daily - Friday, Aug. 29, 2014
2014 Summer Roundup: The Programmatic Space
Mediassociates Partners With FuturesMedia To Automate Linear TV Buying Process
Media Fragmentation Means Ad World's Future Based On Audience, Not Content
Google DoubleClick Search Releases Shopping Campaign Tools
Twitch: Another Example Of Market Without Friction
Facebook Adds Targeting Based On Connection Speed
RadiumOne Names Darcy Commercial Director, APAC
Social Nets Don't Drive TV Engagement
Real-Time Daily - Thursday, Aug. 28, 2014
Real-Time With Live Nation's Finnegan, Levine On Entering Programmatic Marketplace
Exchanges, DSPs Fastest-Growing Inventory Sources In Mobile
Good, Bad, Ugly: Madison Ave. Vs. Wall Street Exchanges
Future Plc Launches 'Global Programmatic Exchange' With Rubicon
Agencies Could Eye Private Marketplaces In Next 12 To 18 Months
Sojern Adds Wahi As VP, Product & Insights
Personalisation: The Delicate Balance Between Intrusion And Relevance
Eyeview Partners With LiveRamp To Bring CRM Data Online
Online Real Estate Searches Represent Golden Opportunity For Local Businesses, Brands
Real-Time Daily - Wednesday, Aug. 27, 2014
Mobile RTB Finds Its 'Prime Time,' And It's The Same As TV
WPP: Xaxis Less 'Trading Desk,' More 'Audience Buying Model'
Facebook Planning A DSP Launch?
Video Programmatic Advertising: More Risky Than You Think?
Mobile RTB Spend Up 69% Quarter-Over-Quarter
MediaMath, Accordant, Integral Among Ad Tech Firms On Inc. 500/5000 List
Brands Brace For Convergence Of 'Native' & Ad Tech
TubeMogul Reports $28.7M Rev In Q2, Points To Hands-On Advertisers As Catalyst
OneSpot Plugs Into Facebook Exchange For 'Content Marketing Retargeting'
Millward Brown Acquires InsightExpress To Bolster Digital Measurement
Despite Recent Slowdown, U.S. Ad Economy Poised To Expand At Fastest Rate In A Decade
Product Design Firm Gets Attention of Ogilvy New York by Placing A Billboard Right Across the Street
Real-Time Daily - Tuesday, Aug. 26, 2014
As Advertisers Use DSPs To Buy Social, 'Reach Efficiency' Increases
Turn Boosts 'Programmatic TV' Offering With AdMore Partnership
Programmatic Is Ready To Deliver What Brand Marketers Want
Despite Recent Slowdown, U.S. Ad Economy Poised To Expand At Fastest Rate In A Decade
Google Flinches; Amazon Grabs Twitch's 55 Million Monthly Viewers For $1 Billion
Adform Taps MacDonald From Sizmek
The Demand Chain Is More Important Than The Supply Chain
Amazon, Twitch Confirm Acquisition
Be Wary of Beacon Technology Hype
Live Nation Appoints Ex-Xaxis Director Finnegan As VP Programmatic, Product Innovation
Are Your Customers Starting To Hide From You?
Lenovo's 'Tough Season' Is Back, And Bigger
No Need To Run From Open RTB Exchanges: VivaKi's Bertozzi
Nice Advertising Taps TubeMogul, Building In-House Programmatic Ops
Real-Time Daily - Monday, Aug. 25, 2014
Facebook 'And' Twitter, Not 'Versus'
Ozone Partners With AppNexus, Rolls Out Programmatic Ad Platform
How to Keep Your DSP Honest
Fanta's Vine-Based Comedy Series Draws Teens
The Big Real Time Data Confusion
Marketers Mull Ad Value Of Instagram, Pinterest
Q&A With PubMatic's Goel On Ad Tech In APAC
Advertising Oversaturation Hits Home
Publishing Veteran Sally Preston Joins IPG's Orion Capital As N.A. President
Programmatic Is Like A Self-Driving Car
Making The Most Of Your Online Advertising Budget
Setting Proper KPIs In A Programmatic World
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