- Archrivals Amazon, Netflix Cooperate To Offer Fire TV Voice Discovery
Digital News Daily, Karlene Lukovitz - Tuesday, November 16, 2021
Netflix's "Play Something" feature isn't likely to be exclusive to Fire T ...
- Instacart Unveils First Integrated Brand Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 15, 2021
With help from several powerful agencies, Instacart on Monday launched its fir ...
- Post-Pandemic Drama From Italy Earns Big Bravo
TVBlog, Adam Buckman - Tuesday, November 16, 2021
The show is like "Lord of the Flies" on steroids. And that ...
- The Streaming Dynamics Shift Is Here... Lessons From Crackle And 'Ted Lasso'
Video Insider, Karlene Lukovitz - Tuesday, November 16, 2021
SVODs' household penetration dipped in Q3, while FAST and AVOD penetration gaine ...
- Antietam Broadband Re-Signs With Nielsen For Local TV
Digital News Daily, Karlene Lukovitz - Monday, November 15, 2021
Antietam provides residential and business digital television, high-speed internet and digital pho ...
- Platforms Partner To Measure Retail Sales Impact Of CTV, OTT Ads For Local, Mid-Market Advertisers
Digital News Daily, Karlene Lukovitz - Monday, November 15, 2021
Measurable outcomes include return on ad spend/ROAS. ...
- Dish, Sinclair Reach 3-Months' Delayed Carriage Deal
Digital News Daily, Karlene Lukovitz - Monday, November 15, 2021
But the deal doesn't include Sinclair's RSNs, as sports leagues had ho ...
- Billions Of Viewing Minutes? CBS Data Sounds Impressive
TVBlog, Adam Buckman - Monday, November 15, 2021
What is the value of CBS's report last week that network viewi ...
- Cord Cutting Slowed Significantly In Q3
Digital News Daily, Karlene Lukovitz - Friday, November 12, 2021
Pay-TV subscriptions declined by only 105,000 compared to Q2, estimates one anal ...
- IAS Sees Revenue Gains On Programmatic, Social, CTV, International
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 11, 2021
Integral Ad Science plans to launch a beta before the end ...
- 'Mayor Of Kingstown' Is Grim Festival Of F-Words
TVBlog, Adam Buckman - Friday, November 12, 2021
"Mayor of Kingstown" is about two brothers in a small fictional ci ...
- FAST Goes Mainstream: 53% Now Watch Free, Ad-Supported Streamers
Digital News Daily, Karlene Lukovitz - Thursday, November 11, 2021
For paid streamers, the good news is that 77% of those w ...
- NBCU And Holler Team On Digital Stickers
Digital News Daily, Karlene Lukovitz - Thursday, November 11, 2021
The stickers will be used first in Venmo's P2P payment platform. ...
- Radio, Outdoor Media Drive Biggest Gains In Forecast Of Ad Prices
Research Intelligencer, - Thursday, November 11, 2021
Radio will see the biggest swing in ad prices this year ...
- ViacomCBS, Twitter Cut New Long-Term Deal, Add Watch Parties For Big Events
Television News Daily, Wayne Friedman - Wednesday, November 10, 2021
ViacomCBS will also access a broad range of Twitter marketing features, fr ...
- Keeping Up With Paris Takes Stamina, Fortitude
TVBlog, Adam Buckman - Thursday, November 11, 2021
Watching Paris Hilton live her life in her new reality show "Par ...
- Comscore Pushing 'Currency' Status For 2021-22 Upfront
Digital News Daily, Karlene Lukovitz - Tuesday, November 9, 2021
The company is in talks with national TV networks to use Comsco ...
- DoubleVerify To Buy Contextual Social, CTV Targeting Platform OpenSlate
Digital News Daily, Karlene Lukovitz - Wednesday, November 10, 2021
The combined capabilities will enable integrated brand safety and contextual optimization f ...
- Vimeo Buys Wirewax, Wibbitz For Shoppable And AI Video Creation Capabilities
Digital News Daily, Karlene Lukovitz - Wednesday, November 10, 2021
Vimeo is expanding its offerings via Wirewax, which lets marketers and oth ...
- FuboTV Grows To Nearly 1M Subs As Q3 Revenue More Than Doubles, Stocks Sink
Television News Daily, Wayne Friedman - Tuesday, November 9, 2021
FuboTV's revenue rose 156% to $156.7 million. The company trimmed its n ...
- Some TV Sex Scenes And Nude Scenes Just Seem Gratuitous
TVBlog, Adam Buckman - Wednesday, November 10, 2021
A sex scene in the first episode of the new Showtime dra ...
- Nielsen Begins Testing 'One' Methodology Internally, Sees Gracenote In The Metaverse
MediaDailyNews, Joe Mandese - Tuesday, November 9, 2021
Nielsen One was characterized as a "streaming-first orientation" because of increasing dema ...
- TV Oddities Of COVID Era Are Fading As Normalcy Returns
TVBlog, Adam Buckman - Tuesday, November 9, 2021
It doesn't seem all that long ago that TV content and commercia ...
- Disney+ Offers A Month For $1.99, Other Promos, Pumps Up Content, Adds IMAX Enhancements
Video Insider, Karlene Lukovitz - Tuesday, November 9, 2021
Disney is also making nice with its box-office partner AMC by sponsori ...
- Newsmax And Rupert Murdoch (For Birthday Party) Mandate COVID Vaccinations, Tests
Digital News Daily, Karlene Lukovitz - Monday, November 8, 2021
News hosts' ongoing attacks on mandatory vaccines aren't stopping conservative networks a ...
- Marvel's 'Eternals' Has 5th-Best Movie Opening In Pandemic Era
MediaDailyNews, Wayne Friedman - Sunday, November 7, 2021
Disney/Marvel's "Eternals" broke no opening weekend records for a Marvel franchise movi ...
- Amazon 2021 Holiday Brand Ad Focuses On Power Of Kindness
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 8, 2021
The power of kindness should never be underestimated, and people should ta ...
- History Of Rag Dolls Goes Downhill This Week On AMC+
TVBlog, Adam Buckman - Monday, November 8, 2021
Once upon a time, a rag doll was a child's toy. N ...
- CTV Secures Its Leading Share Of Video Ad Impressions
Advanced TV Insider, Karlene Lukovitz - Friday, November 5, 2021
CTV's share of impressions has been 35% or higher in each ...
- Disney To Pull The Plug On ESPN Classic On Jan. 1
Digital News Daily, Karlene Lukovitz - Friday, November 5, 2021
The network and its on-demand service lost their differentiation, and much ...