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British Heart Foundation Calls For "Junk" Food Advertising Watershed
- The Drum, Monday, January 26, 2015 6:42 AM
The British Heart Foundation (BHF) is calling for a ban on junk food adverts being shown before the 9 pm watershed to protect children from making unhealthy choices. According to a new survey carried out by the charity 70 percent of parents with children ages 4 to 16 have been pestered to buy junk food advertised on TV. The BHF polled over 2000 UK parents with children ages 16 and under, and found that about 43 percent of parents with children ages 4 to 16 say they are badgered at least once a week.
