- Reporter's Notebook: Let's Keep An All-Digital Version Of CES Going Forward
MediaDailyNews, Joe Mandese - Friday, January 15, 2021
EASTON, CT -- One of the greatest upsides of the pandemic's impa ...
- Media All-Star: Peter Sedlarcik
MediaPost All Stars, Joe Mandese - Monday, January 4, 2021
As much as the industry's focus on data has changed, Peter Sedlarc ...
- IPG's Kinesso Promotes YoungLincoln To Chief Client Officer
MediaDailyNews, Joe Mandese - Wednesday, January 13, 2021
Tracy YoungLincoln has been named Chief Client Officer of Kinesso, the marketi ...
- @jack: Blue Skies Ahead For Post-@realDonaldTrump Social Media
MediaDailyNews, Joe Mandese - Thursday, January 14, 2021
In his first public statements since permanently removing @realDonaldTrump from Twitter, C ...
- IAB Conference Goes Viral, Features Anthony Fauci Keynote
MediaDailyNews, Joe Mandese - Thursday, January 14, 2021
The Interactive Advertising Bureau this morning unveiled highlights of the agenda f ...
- Why CES' Hottest Party Had No Attendees
MediaDailyNews, Joe Mandese - Thursday, January 14, 2021
CES normally is renowned for its parties in some of Las Vega ...
- MDC's CES Tour Pitches SwaS: 'Screen With A Service'
MediaDailyNews, Joe Mandese - Thursday, January 14, 2021
Guided agency tours of CES are not uncommon, but this year's virtu ...
- Research Released At CES Shows Many U.S. Broadband Homes Experiencing Disruptions During Pandemic, Fear Children Falling Behind
Research Intelligencer, Joe Mandese - Thursday, January 14, 2021
Consumer technology researcher Parks Associates released new data in conjunction with th ...
- Silver Screen Finds Silver Lining, Nielsen's: Cinema Integrates Improved Currency Into Old Partner
MediaDailyNews, Joe Mandese - Wednesday, January 13, 2021
The cinema ad industry is getting a jumpstart on 2021, announcing ...
- Nearly Half Of Americans Say Pandemic Altered How They View Consumer Technology
Research Intelligencer, Joe Mandese - Wednesday, January 13, 2021
A study released in conjunction with this week's CES conference, indicates th ...
- 2021 Edelman Trust Barometer Finds World Entering An Era Of 'Information Bankruptcy'
Research Intelligencer, Joe Mandese - Wednesday, January 13, 2021
The global infodemic -- ie. disinformation and "fake news" -- has driv ...
- Facebook Taps R/GA's Bell To Lead Its 'Creative Shop'
Digital News Daily, Joe Mandese - Monday, January 11, 2021
Facebook has hired long-time agency executive Nicky Bell as the new vi ...
- Report Finds Many Americans Rely On Social Media For News, Feel More Confused
Marketing Politics Weekly, Joe Mandese - Tuesday, January 12, 2021
Slightly more than half (53%) of Americans get their news from soci ...
- GroupM: Only Half Of American Households Think 'Latest Technology' Is Important To Have
MediaDailyNews, Joe Mandese - Monday, January 11, 2021
Only sightly more than half of Americans believe it is important f ...
- CES Researchers Tout 'Connected Health,' Other Technology Solutions Spurred By Pandemic
MediaDailyNews, Joe Mandese - Monday, January 11, 2021
In a CES opening day briefing, the Consumer Technology Association's top researche ...
- L'Oreal China Taps Publicis For Media Planning And Buying, Cites 'Bespoke Agency Solution'
MediaDailyNews, Joe Mandese - Tuesday, January 12, 2021
L'Oreal China has named Publicis Groupe its media planning and buying agen ...
- Nielsen Launches Theatrical VOD Measurement, Cites Pandemic's Direct-To-Consumer Shift
MediaDailyNews, Joe Mandese - Tuesday, January 12, 2021
Nielsen today announced the launch of a new service measuring viewing ...
- Samsung Dominates Day One CES Buzz
MediaDailyNews, Joe Mandese - Tuesday, January 12, 2021
Consumer electronics giant Samsung won the social media buzz during the fir ...
- Marketing All-Star: Claudine Patel
MediaPost All Stars, Joe Mandese - Tuesday, January 5, 2021
Following a year of ultimate disruption, MediaPost is recognizing Claudine Patel ...
- Twitter To @realDonaldTrump: How About Never -- Is Never Good For You?
Marketing Politics Weekly, Joe Mandese - Friday, January 8, 2021
After years of public outcry and outrageous and incendiary tweets, Twitter h ...
- Political Content Interactions Fall On Mainstream Social Media, Migrate Elsewhere
Marketing Politics Weekly, Joe Mandese - Sunday, January 10, 2021
In what might be described as the Great Exodus, social media us ...
- MRC Accredits MMI For Display Measurement And Bot Fraud
MediaDailyNews, Joe Mandese - Monday, January 11, 2021
Digital ad quality and fraud detection firm Method Media Intelligence (MMI) h ...
- Pandemic Accelerated Consumer Media Tech In 2020, Makes For Tough Comps In Next Few Years
MediaDailyNews, Joe Mandese - Sunday, January 10, 2021
On the eve of this week's CES conference, NPD Group released estimat ...
- Big Digital Ad Platforms Weathered 2020, Poised To Accelerate In 2021
Research Intelligencer, Joe Mandese - Monday, January 11, 2021
Reflecting the law of big numbers, Google had the most modest ...
- Less Than Half Of Americans Subscribe To Email Newsletters, Even Fewer Willing To Pay
Research Intelligencer, Joe Mandese - Monday, January 11, 2021
Slightly more than half (52.7%) of all Americans do not subscribe ...
- How To Use Zero-Party Data To Actually Give Consumers Control Of Media
RTBlog, Joe Mandese - Monday, January 11, 2021
As someone who has dived pretty deep into the weeds of consum ...
- Comscore Recapitalizes: Removes All Debt, Secures Extended Data Rights From Key Suppliers
MediaDailyNews, Joe Mandese - Thursday, January 7, 2021
Financially beleaguered media researcher Comscore this evening announced it has finalized ...
- 115-Year-Old AAF Gets A Branding Makeover
MediaDailyNews, Joe Mandese - Thursday, January 7, 2021
The American Advertising Federation, America's oldest national ad trade association, Wednesday unveil ...
- Who's On First? Why Mobile Increasingly Isn't My 'Second Screen'
Mobile Insider, Joe Mandese - Thursday, January 7, 2021
Every new medium gets on base by comparing itself to the mo ...
- The Media Optics Of The Capitol Insurgency
Red, White & Blog, Joe Mandese - Thursday, January 7, 2021
In the new Civil Info War against America the score is: Insurgen ...