- Original Scripted Series Supply Declines For First Time, Pandemic Cited
Research Intelligencer, Joe Mandese - Monday, February 1, 2021
It took a global pandemic, but for the first time since t ...
- 1,984 Reasons To Check Out GroupM's New Data Ethics Tool
RTBlog, Joe Mandese - Monday, February 1, 2021
It's important, not just because it might mitigate risk, but because ...
- Media Agency of the Year: Mindshare
Agency of the Year, Joe Mandese - Monday, January 4, 2021
Selecting our agency of the year is always a rigorous process. Selecti ...
- Facebook To Give Brands Control Of Ad Buys Next To Its Most Organic Content: The Topics Of Its Newsfeed
MediaDailyNews, Joe Mandese - Friday, January 29, 2021
Facebook, which has long enabled advertisers to control what content their a ...
- Dour Dentsu Forecast Lowers U.S., Worldwide Ad Consensus
MediaDailyNews, Joe Mandese - Friday, January 29, 2021
With Dentsu weighing in as the last -- and most pessimistic ...
- Dentsu Releases The Most Dour Update To Date, Drags Industry Consensus Down
Research Intelligencer, Joe Mandese - Friday, January 29, 2021
Dentsu today released the last and by far most pessimistic update ...
- Facebook Reports Best Ad Quarter In Two Years, Says Apple Now Among Its 'Biggest Competitors'
MediaDailyNews, Joe Mandese - Thursday, January 28, 2021
Facebook delivered its best ad revenue quarter in more than two year ...
- Certified Diverse Ad Industry Suppliers More Than Doubles
Research Intelligencer, Joe Mandese - Thursday, January 28, 2021
The number of advertising and marketing services providers certified as being diver ...
- Independent Agency of the Year: PMG
Agency of the Year, Joe Mandese - Tuesday, January 5, 2021
"Being agile has really worked well for us, and the biggest differen ...
- Viewable Ad Net Expands Into Platform, Offers Publishing Industry Its Own 'VaaS' Model
MediaDailyNews, Joe Mandese - Wednesday, January 27, 2021
Duration Media, which founded a marketplace based on trading only the mo ...
- Doctoring Doom
Red, White & Blog, Joe Mandese - Wednesday, January 27, 2021
Why media should be included alongside climate change, nuclear war and glob ...
- Official Nielsen Inauguration Estimates Show Biden's Up 11.2%, With A Caveat
Marketing Politics Weekly, Joe Mandese - Monday, January 25, 2021
Live coverage of Joe Biden's inauguration as President of the United Stat ...
- Twitter Unveils Crowd-Annotation Pilot To Fact-Check Questionable Tweets
Marketing Politics Weekly, Joe Mandese - Tuesday, January 26, 2021
As part of its continuing effort to battle disinformation, Twitter Monday unveil ...
- Promises Of Carnage Made, Promises Of Carnage Kept
Red, White & Blog, Joe Mandese - Tuesday, January 26, 2021
Have you ever woken from a nightmare so terrifying you had ...
- Holding Company Acquisitions Decline In 2020, Especially In Value And Head Counts
Research Intelligencer, Joe Mandese - Tuesday, January 26, 2021
The major agency holding companies and/or management consultant parent companies made few ...
- Media Supplier of the Year: The Mainstream Media (a.k.a. "Fake News")
Agency of the Year, Joe Mandese - Tuesday, January 5, 2021
After four years of being incessantly marginalized as “fake news” from t ...
- U.S. Ad Economy Ends 2020 With Fifth Consecutive Month Of Expansion
MediaDailyNews, Joe Mandese - Friday, January 22, 2021
The U.S. advertising economy had its fifth consecutive month of expansion ...
- The Kitchen's Sandoval Joins Croud As Head Of Biddable Media
MediaDailyNews, Joe Mandese - Monday, January 25, 2021
Andrew Sandoval, who created the biddable media practice inside The Media Kitche ...
- UM Taps Walton Isaacson's Villanueva As CSO
MediaDailyNews, Joe Mandese - Monday, January 25, 2021
IPG Mediabrands' UM unit has named Christine Villanueva U.S. Chief Strategy Office ...
- Giving An Epidemiological Meaning To Passing The Olympic Torch
RTBlog, Joe Mandese - Monday, January 25, 2021
With new coronavirus variants proving more contagious, some are questioning whether ...
- Report Reveals Magnitude Of Google's Economic Impact To Business And Consumers
Research Intelligencer, Joe Mandese - Friday, January 22, 2021
A new report released as part of its campaign to convince Australi ...
- USIM Gets The Whole Enchilada, Wins Cafe Rio Mexican Food Chain
MediaDailyNews, Joe Mandese - Wednesday, January 20, 2021
USIM begins the new year with a new media account, fast-growing casual-dini ...
- Cover Story: 'Day One'
MediaDailyNews, Joe Mandese - Thursday, January 21, 2021
"If Trump's rhetoric invited conspiracy theorists and white supremacists into the midd ...
- Wavemaker Taps Havas' Potgraven As Chief Strategy Officer
MediaDailyNews, Joe Mandese - Thursday, January 21, 2021
GroupM's Wavemaker has named Dennis Potgraven Chief Strategy Officer U.S. Potgraven, w ...
- 2020 Was Banner Year For Mobile App Downloads, Too
Mobile Insider, Joe Mandese - Thursday, January 21, 2021
The mobile apps marketplace surpassed $100 billion for the first time, accordi ...
- So Nice To See!
Red, White & Blog, Joe Mandese - Thursday, January 21, 2021
That unfamiliar sound you heard was the collective exhaling of America. Wel ...
- PRSA Taps Linda Thomas Brooks As CEO
MediaDailyNews, Joe Mandese - Tuesday, January 19, 2021
Madison Avenue media vet Linda Thomas Brooks has been named CEO ...
- Time Spent With Ad-Supported Media Hits All-Time Low, Despite Gains In Total Media Use
MediaDailyNews, Joe Mandese - Tuesday, January 19, 2021
The good news is that consumer time spent with media surged duri ...
- Facebook Upgraded To 'Outperform' Despite Apple's Moves And Antitrust Headwinds
MediaDailyNews, Joe Mandese - Tuesday, January 19, 2021
In a strong vote of confidence despite considerable "headwinds," a major Wa ...
- Media All-Star: Russell Zingale
MediaPost All Stars, Joe Mandese - Tuesday, January 5, 2021
"Everything comes down to reach and frequency and how it delivers yo ...