- Print (magazines and newspapers): MediaCom, Subway, Where Superheroes Eat
Media Magazine Supplement, admin - Friday, December 9, 2011
Subway's goal to increase young male customers led them to find ...
- Print (magazines and newspapers): mediahub from Mullen, Zappos, Holiday Wish List
Media Magazine Supplement, admin - Friday, December 9, 2011
For Zappos' holiday effort, mediahub from Mullen used print media as the ...
- Print (magazines and newspapers): Starcom USA, Kellogg's / Special K, Spring Challenge 2011
Media Magazine Supplement, admin - Friday, December 9, 2011
Kellogg's Special K cereal aims to keep women trim and full, ...
- Online Media, Branding: Digitas, American Express & Starwood, Starwood Preferred Guest Credit Card from American Express
Media Magazine Supplement, admin - Friday, December 9, 2011
The Starwood Preferred Guest Card is a co-branded frequent traveler card fr ...
- Online Media, Branding: Media Contacts/ Havas Digital, Volvo Cars of North America, LLC, Volvo S60 Augmented Reality App/YouTube Masthead
Media Magazine Supplement, admin - Friday, December 9, 2011
As part of the 2011 campaign to support the all-new Volvo S6 ...
- Online Media, Branding: Pereira & O'Dell, Intel/Toshiba, The Inside Experience: A Social Film Project
Media Magazine Supplement, admin - Friday, December 9, 2011
Presented by Intel + Toshiba, the "Inside" social film project was t ...
- Online Media, Search: Bailey Lauerman, Union Pacific Railroad, Acquisition
Media Magazine Supplement, admin - Friday, December 9, 2011
Lagging sales in shipping and transportation prompted the Union Pacific Railroad ...
- Online Media, Search: Covario, SolarCity, U.S. Local Solar
Media Magazine Supplement, admin - Friday, December 9, 2011
A locally targeted paid search campaign not only called national attention ...
- Online Media, Search: Mindshare, Land Rover, Range Rover Evoque Launch
Media Magazine Supplement, admin - Friday, December 9, 2011
Leads come in all shapes and sizes. In this case, Mindshare Sear ...
- Outdoor: HISTORY Channel, Swamp People S2, Sewer Gators
Media Magazine Supplement, admin - Friday, December 9, 2011
Do alligators really live in sewer systems of New York City? HISTO ...
- Outdoor: Inwindow Outdoor, CBS Television Network, Person of Interest
Media Magazine Supplement, admin - Friday, December 9, 2011
Let's face it: Big Brother is watching us. A digital outdoor campai ...
- Outdoor: MediaCom, Audi, Times Square's First Social Media Billboard
Media Magazine Supplement, admin - Friday, December 9, 2011
Audi didn't just debut its A7 at the New York International Au ...
- Television: BrivicMedia, Hurricane Business Recovery Center, HBRC 2011 Cable TV Campaign
Media Magazine Supplement, admin - Friday, December 9, 2011
Hurricanes are dangerous to homes and businesses. Recovery is job one. T ...
- Television: Horizon Media, Fallon, Client/Brand Syfy/Face Off, Horizon Media
Media Magazine Supplement, admin - Friday, December 9, 2011
Special effects aren't just CGI; makeup is transformative. That's the premise behi ...
- Television: Starcom USA & Leo Burnett, Buick, Buick Human Highlight Reel
Media Magazine Supplement, admin - Friday, December 9, 2011
By teaming with the NCAA, Buick drove home a singular goal: givi ...
- Performance Media and Marketing: Covario, Lenovo, For Those Who Do
Media Magazine Supplement, admin - Friday, December 9, 2011
Though the third largest personal computer manufacturer in the world, Lenovo's bra ...
- Performance Media and Marketing :Gotham Direct Inc., Chiquita, Back to School Chiquita Banana Smart Sweeps
Media Magazine Supplement, admin - Friday, December 9, 2011
The campaign targeted teachers, in hopes that they would facilitate classroom progra ...
- Performance Media and Marketing: Helzberg Diamonds, Helzberg Diamonds, A Bracelet with Your Name on It
Media Magazine Supplement, admin - Friday, December 9, 2011
This dynamically personalized animated email campaign used a custom database and netwo ...
- Interactive/Enhanced TV: BrightLine, AXE, AXE Excite
Media Magazine Supplement, admin - Friday, December 9, 2011
AXE and Brightline created and ran the Excite campaign for 10 wee ...
- Interactive/Enhanced TV: mediahub from Mullen, CSX, Tomorrow Moves Project
Media Magazine Supplement, admin - Friday, December 9, 2011
The Tomorrow Moves Project created for CSX, a freight rail transporter, alo ...
- Interactive/Enhanced TV: OMD, Intel, Intel Smart TV Launch
Media Magazine Supplement, admin - Friday, December 9, 2011
Intel made an entrance into Web-enabled interactive with marketing blanketing 80% ...
- Multicultural Media: Carat USA, Procter & Gamble, Pampers Diapers, Sparking a Generation of Hispanic Mom Loyalists
Media Magazine Supplement, admin - Friday, December 9, 2011
Though 1 in 4 babies born in the U.S. today is Hispani ...
- Multicultural Media: Gravity Media, IDT, IDT Boss Revolution Unite Families Campaign
Media Magazine Supplement, admin - Friday, December 9, 2011
Gravity Media sought to promote IDT's pinless phone card, BOSS Revolution, whi ...
- Multicultural Media: MediaCom, Subway, Artistas Frescos
Media Magazine Supplement, admin - Friday, December 9, 2011
When Subway wanted to create a campaign that resonated with young Hispan ...
- Radio: Bailey Lauerman, Union Pacific Railroad, Fresno Safety
Media Magazine Supplement, admin - Friday, December 9, 2011
Who hasn't at least thought about trying to beat a train ...
- Radio: LKM, South Walton, Find Your Perfect Beach
Media Magazine Supplement, admin - Friday, December 9, 2011
South Walton, Florida, needed to pump up the love after the gu ...
- Radio: R&R Partners, Valley Metro, Valley Metro Notes
Media Magazine Supplement, admin - Friday, December 9, 2011
When public transit needs a boost, you can expect chirpy jingles ...
- Branded Content/Product Placement: Mediacom, Discover, Day with the Cup
Media Magazine Supplement, admin - Friday, December 9, 2011
Mediacom launched a Discover-branded, nationwide contest searching for original videos showcasing t ...
- Branded Content/Product Placement: Starcom, TD Bank Group, TD Jazz Festival
Media Magazine Supplement, admin - Friday, December 9, 2011
To promote the TD Canada Trust Jazz Festival, and connect with music-lovi ...
- Branded Content/Product Placement: Team One Advertising, Lexus USA, Fresh Perspectives
Media Magazine Supplement, admin - Friday, December 9, 2011
Geared to the younger, affluent consumers Lexus was targeting with its CT20 ...