- Marketing Daily - Wednesday, Feb. 6, 2008
- Avon's Sales Gain 20% On Increased Advertising
- Virgin America Campaign Sets The Mood For Flying
- Coke Buys Minority Interest In Honest Tea
- Colonial Tells Customers: 'Sheryl's Your Guy'
- 'TV Guide,' Kellogg Intro Unique Promotion
- Nissan Taps Frigo To Head Northeast Region
- P&G's Metamucil Develops Promo, Sweepstakes
- Unilever Acquires Russian Ice Cream Firm
- Many Super Bowl Advertisers Still Fumbling Channel Integration
- Redux Back With Cocaine Energy Drink In Big Way
- Pro Football Remains America's Favorite Sport
- Social Media Marketing's Disease: No Follow-Through
- Marketing Daily - Tuesday, Feb. 5, 2008
- Cars.com Forges Ahead With Largest Campaign
- And The Winners Are ... Super Bowl Ad Metrics
- Schering-Plough Links Claritin To Nascar
- Kraft Brands JetBlue Flights With Cream Cheese
- Wrigley Tops $5 Billion In Sales For 2007
- Gatorade Out With 'Giants' Bottle
- Clorox Reports Q2 Sales Up 8%
- Weighing In On The Bigger Game
- Wal-Mart Debuts Valentine's Day Web Sites
- Lexus Backs Its Hybrids With 'Power Of H' Campaign
- Science, IT Grads Test Real-Time Marketing App On Super Bowl Ads
- Look For Ethnic Comestibles To Find Way Into American Hands
- Marketing Daily - Monday, Feb. 4, 2008
- Pizza Hut Launches 'Snap For Rewards'
- Lord And Taylor To Exhibit Ad Campaign
- Yankee Candle Donates Portion Of Sale
- Microsoft Bid For Yahoo: Medium Trumps Message
- Calvin Klein Inks Eva Mendes In Ad Deal
- Mercedes In Cross-Brand Effort For 'Sex And The City'
- Chrysler Launches On Super Bowl. Okay ... Near Super Bowl
- Roses Are Green: This V-Day, 'Fair-Trade' Is Floral Buzzword
- Marketers Commiserated In January With A Group Hug
- Kimberly-Clark Dangles National Publicity In Product Promo
- Marketing Daily - Friday, Feb. 1, 2008
- Nike Spots To Feature NFC, AFC Champions
- Isuzu To Stop Selling Cars In U.S.
- Kraft's Nabisco Putting On The Ritz At Fenway Racing
- AT&T, 1-800-Flowers.com Launch Campaign
- Tesco Steps Up Fresh & Easy Expansion
- Mike Butler Joins HomeAway As CMO
- IRI Report: Health And Wellness Driving Beauty Trends
- NHL Campaign Dangles Wealth Of Web Material
- Cuervo Tequila Breaking 'Social Responsibility' Campaign
- Pet Supplements, Nutraceuticals Market Shows Healthy Growh
- Marketing Daily - Thursday, Jan. 31, 2008
- Mrs. Fields Sells Great American Cookie To NexCen
- Newman's Own Is Out With Wine Line
- LG Electronics To Offer 'Techorating' Tips
- Chick-fil-A Posts 40th Year Of Sales Gains
- GMC's Super Bowl Ad Bows 'Never Say Never' Theme
- Edmunds: $2.80 Per Gallon Gets Car Buyers' Attention
- Chili's Recruits Football Players In Burger Promo
- Consumers To Show Softer Side This V-Day
- AT&T, Yahoo Agree On Ad Revenue Share Plan
- Tracking The ROI On Super Bowl Buzz
- Wal-Mart, Disney Team On 'Hannah Montana' Line
- DMA Points To ROI: Direct Works For Cars
- Marketing Daily - Wednesday, Jan. 30, 2008
- Disney Extends 'Year Of A Million Dreams'
- Svedka Vodka Campaign Centers On 'Super Tuesday'
- Wal-Mart Leverages Economic Concerns With Promotion
- Godiva Offers All Things Chocolate In Promotion
- Valentine's Day Retail Spend Expected To Be Flat
- IGA Puts Brands Into 'Burnout Paradise' Game
- BrandIntel Study Reveals Some Surprise Winners
- Marketers Can Take Advantage Of Poor Economic Climate
- Taco Bell's Super Bowl Ad Emphasizes Meal Quality
- Survey Finds Most Boosting Experiential Ad Budgets
- Marketing Daily - Tuesday, Jan. 29, 2008
- American Express Profits Fall 10%, Cautious On 2008
- Football Players, Moms Join Campbell's Soup Promotion
- Coors Light In Hispanic Effort For Super Bowl
- Jiffy Lube Bows Cause-Related Campaign
- Hershey Raising Prices On Third Of Line
- Diageo Acquires Rosenblum Cellars
- Delia's Names Martin To Head Brand Unit
- Sears Taps EVP/Supply Chain As Interim CEO
- Amy Shea Joins Brand Keys As EVP
- Wrigley Backs 'Give Kids A Smile' With Donations
- Living In A Branded City, Underground
- Don't Look For Warm Reception For Diesel-Powered Vehicles
- Wendy's To Set Self Apart As 'W-a-a-a-ay Better Than Fast Food'
- Despite Turmoil, Sprint Scores Super Bowl Sponsorship
- Nick-At-Sea: SpongeBob's Parent Teams With Royal Caribbean
- Teleflora, Hearst And NBC Launch Mother's Day Campaign
- Marketing Daily - Monday, Jan. 28, 2008
- Luxury Brands Can Succeed In Economic Downturns
- Professor: Super Bowl Advertisers' Stock Rises
- WaMu Upgrades Site, Speeds Processes
- Tyson Revamps Antibiotic-Free Chicken Ads
- 'Playboy' Readies Super Bowl Party
- Fans Line Up For Nike's Commemorative Air Jordan
- NFL To Advertise Self At Super Bowl
- Distilled Spirits Market To Slip In 2008, Council Says
- Brigham's Ties Give-away To Super Bowl
- Truck Marketers Take Aim At Quickly Shifting Target
- New Dunkin' Donuts Marketing Runs On Videos
- SpaFinder: Gift Cards Are Platform For Other Revenue Opportunities
- Toyota Expands Scion Lineup In Gaia Online
- McDonald's Pulls Ads From Suggestive Online Content
- Marketing Daily - Friday, Jan. 25, 2008
- MySpace's Berman To Head Marketing, Content
- NHL All-Star Game Attracts Deep Pockets
- Dove Kicks Off V-Day With Sparkly Sweepstakes
- Jeep To Promo Brands At Winter X Games
- Here's What Merck, Schering-Plough Should Do
- J.D. Power Says Hummer Has Friendliest Web Site
- Hershey Hustles To Boost Marketing, Launch Premium Products
- Food Intake, Obesity Handled Differently, Same World Over
- GM's Chevy Division Hopes To Paint Tinseltown Green
- Marketing Daily - Thursday, Jan. 24, 2008
- Super Bowl-Related Sales Approach $10 Billion
- Mickelson, Crowne Plaza Looking For No. 1 Fans
- Tyson Debuts Online Olympics Promotion
- CVS Pharmacy Starting Monthly Magazine
- Alpine Electronics In 'Rock The Dash' Promo
- Southwest, Chase Back Lenny Kravitz Tour
- Tim Hortons Offers Free Samples Of New Line
- Pepsi, NFL, VH1 In Super Bowl Fête
- Bank Of America Adds Nascar Names
- Ostrov To Lead Bausch & Lomb As CEO
- Chrysler Puts Brand Thoughts In Engineers' Minds
- Marketers Struggling With Acceptance Of Software Apps
- Saturn Set To Tout Its Green-iosity With 'Rethink' Tag
