Marketing Daily Editions for October 2020
Marketing Daily - Friday, Oct. 16, 2020
Pilgrim's Pride Settlement Marks Progress In Poultry Antitrust Probe
With 'Reset Normal,' The North Face Aims At Diversity
Oh, That's Ill! Mucinex Launches Clothing Line Called 'Sickwear'
Mars Petcare Offers Halloween Fun
Ford 'Warriors In Pink' To Deliver 700,000 Masks
'Atlas Obscura,' 'Tastemade' Create Co-branded Trips
Amazon Expands NFL Offerings
The Lump Of Coal This Christmas: Consumer Fraud
Scale, Tech, Point Of View Are Keys To Success, Sadoun Says
Dunkin' Offers Spicy Ghost-Pepper-Flavored Donut
Let's Give Our Work Teams Election Day Off
Half Of Ad Execs Have Adjusted Ad Plans Due To Political Ad Clutter, Most Holding Back
Campaign-Genius Unveils Plug-In For Sending Real-Time Email Content
Marketing Daily - Thursday, Oct. 15, 2020
With Explicit Political Agenda, Patagonia Builds Its Brand
Shareholders Put Squeeze On Charmin, Push P&G To Improve On Deforestation Issues
Orbit Enlists Chris Parnell To Help Clean Up 'Dirty' Online Dating
Alfa Romeo Promises 'Control'
Cadillac Enlists Republic Records, James Blake For 'First Listen' Experience
Starbucks Links Compensation To Diversity Goals
Carnival Cruises Cancels Itineraries Into Spring, Sells More Ships
Consumers Want To Shop Both Online And In Stores This Holiday Season: Study
Firms Lack Tools To Understand Their Customers, Study Shows
Home Depot, Motel 6 Fire Richards Group After Founder's Racist Remarks
My Mobile: Consumers Accept Data Use For Personalized Ads, Emails On Phones
Marketing Daily - Wednesday, Oct. 14, 2020
Sustainability Takes Center Stage In Food/Bev Efforts
With Diversity Record Under Fire, P&G's Old Spice Pairs With Powerful 'Black Boys' Film
AMC Theaters Facing Cash Shortage
Stock Video Platform Storyblocks Pledges More Images Of Diverse Population
Chicago Restaurant Chain Wades Into Politics
GMC Plans 'Epic Reveal' For Hummer EV Including Twitch Livestream
SheaMoisture 'Naturally' Celebrates Black Beauty
Most High Earners Plan To Spend More This Holiday Season: Study
Amazon Prime: Buy Today, Pay Tomorrow?
IPG Study Finds Strong Link Between Ad Personalization And Effectiveness
Email Tsunami: Inboxes Will Be Crammed During The Election And Holidays
Marketing Daily - Tuesday, Oct. 13, 2020
Kroger, Muscle Maker Expand 'Virtual Kitchen' Concept
Tech World Awaits Apple's First 5G Phone, Even If Service Can't Fulfill Promise Yet
Robots Assist Adidas With Manufacturing
ModCloth Undergoes 'Digital Makeover' Post-Walmart
Consumers Willing To Buy Cars Online, With Caveats
Will Consumers Fall Back In Love With DNA Testing?
Monster Energy Plans Car Giveaway To Promote New Offerings
Seattle, Florida Launch Targeted Tourism Campaigns
Children's Health Campaign Highlights Kids' Creativity During Pandemic
Black Friday Still Leads In Consumer Perception Of Deals, Study Finds
Will 'The New York Times' Allay Marketer Fears About Hot-Button Issues?
Doing Without Surveys: Brands Cut Back As Marketing Budgets Are Reduced
Marketing Daily - Monday, Oct. 12, 2020
Prime Day Cometh, Scrambling Holiday Forecasts
Buick Partners With Reese Witherspoon
Civic-Minded Pitch Framed As Joke: Coors Seltzer's 'The Sacrifice'
Infiniti Enlists 'Hamilton' Actor For Instagram Test Drive
Personal Hygiene Brand PiperWai Sees Oceans Of Opportunity In Recycled Plastic
Saladworks Targets the 4Me Generation
Amazon Prime Day Seems Set For A Bonanza, But 46% Plan To Skip It, Study Says
Email Still Used For Customer Service By Most Firms, But Patterns Are Changing: Study
Wanted, To Protect Democracy: Good Journalism
Job Cuts At 'Pop-Up' Underscore Perils Of Patronage
Coalition To Track Emissions Driven By Advertising
Marketing Daily - Friday, Oct. 9, 2020
Ad Review Panel: Glade's Lavender Scent May Not Be Better, But Lasts Longer
Honda Enlists John Cena For Brand Campaign
Crocs Pairs With Justin Bieber, DSW Pays Your Rent For A Year
Duluth Trading Co. Launches 'Simple' Men's Basic Line
Tic Tac, Bazooka Launches Appeal To Desire For Fruity Flavors
Instagram Campaign Shows Business Impact Of Influencer Marketing
Ocean Spray Helps TikTok Star Who Posted Viral Video
Hearst Magazines Highlights Food Trends Amid Pandemic
Ally Campaign Features Anthropomorphic Money
Brands Seek New Ways To Stand Out: 'Roadblocking,' 'Lead Generation Consulting' Spike
Where's The Christmas In Emails? Retailers Forgot Holidays And Personalization Last Month
Marketing Daily - Thursday, Oct. 8, 2020
Pandemic Prompts Bankruptcy Filings At Ruby Tuesday, Golden Corral
Pandemic Teens Love TikTok, Nike, Jordan; #BLM Rises
Study: 18% Q4 Jump In Tech Sales, As America Keeps Staying Home
Hyundai Helps Turn Scraps Into Fashion
Porsche Owners Socialize Safely Via Rally
Call For Entries: The 2020 MediaPost All Stars
Slack Partners With Cole Haan
Shopping With Feeling: Consumers Demand Empathy From Brands During Buildup To Holidays
Bloomberg Media Launches Ad Campaign To Promote Digital Subscriptions
Agencies Unite To Launch 'Black SXSW'
Making Purpose Work For Brands
Marketing Daily - Wednesday, Oct. 7, 2020
SecondHand News: Levi's Buying Back Its Old Jeans
Mindy Kaling New Face Of Campbell's Well Yes! Soups
Zoom, Purell, Netflix Fare Well During Pandemic
Automaker TV Spending Increases 54% From August
Sneaking Behind A Monster's Back To Play More Casual Video Game
Carl's Jr. and Hardee's Tempt Consumers With Prime Rib Ventures
Saks Launches Voting Drive Campaign
Walmart Aims To Combat Prescription Drug Abuse
COVID-19 Drives Customer Experience Improvement: Study
Regal Cinemas To Close Temporarily
B2B Mixology: Email Is Most Used Channel As Marketing Spend Goes Up
Marketing Daily - Tuesday, Oct. 6, 2020
Food Marketers Prepare For Sustained At-Home Eating
Voting Effort Targets Gen Z In Swing State
Kellogg's Debuts Board Game
Forbes Names Most Influential CMOs
Bloomscape Readies Move Into Outdoor Plants
'Name Your Car Day' Shows Vehicles Are Not Like Other Purchases
Marketing To Asian Identity, Not Assumptions
Email Tech Stacks Up: Brands Evaluate Tools Prior To Holiday Shopping Peak
Florida Resort Seeks Visitors After Multimillion-Dollar Makeover
Marketing Daily - Monday, Oct. 5, 2020
Holiday 2020: Smaller Spend, Unpredictable -- And Maybe More Human
Dodge Celebrates J.D. Power Awards With Humor
Plant-Based Food, Beverages, Go From Trend To 'Revolution'
ESPN+ Launches Brand Campaign
Dos Equis Contest Prize Is Social-Distance-Sized Beer Cooler
Red Bull Appoints New CMO After Controversy
"We Were Dark And We Were Still Doing Well": A&W And The QSR Surprise Of 2020
Campaign Uses AI In Poignant Appeal To Get Out The Vote
MLB Launches Postseason Campaign Featuring DJ Khaled
'GQ' Teams With NBA Star On First Guest-Curated Product Box
Boomers Plan To Buy More Online, Study Says
It's Time To Put In-Housing In Balance
The End Of The Upfront --- At Last!
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