• Building a Smarter World
    How can the latest advances in digital media technologies impact your home and office while also improving healthcare?
  • Bridging the Gap
    The firm that this year announced it could track podcast listens and swap out ads by demographic now says it can do the same for video.
  • Killer Maps Apps
    Online maps have provided fertile new territory for advertisers.
  • The Tivo Chip
    Kids' TV protection technology hasn't significantly advanced in 15 years.
  • Get a Bob
    It's unlike any other vehicle on the road today.
  • Getting to Know the Fans
    The roar of the crowd after a three-pointer is a sweet sound to the management of WNBA's Los Angeles Sparks basketball team. Yet marketing execs have only recently begun to find out more about the fans who fill the seats at game time.
  • Turn On, Tune In
    Pl8r: Does anyone know the song from the new Cingular commercial for the Pantech C300 flip phone? There are two different versions, one with a guy singing and one with a girl band.
  • Much Less Is More
    As media fragment into ever smaller shards, so do the ads. In the time it takes Homer Simpson to say "D'oh!," the latest "Blinks" ad format from Clear Channel has come and gone.
  • Talk About Flash Ads
    The streets of London were overtaken by exposed bellies touting such marketers as ITV London, Edeus Mortgage Creators, and The Mander Shopping Centre.
  • McMemories
    McDonald's recently decided to dust off some of its best-loved characters and advertising slogans for a line of vintage T-shirts that has the celebrity set drooling.
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