With Apple now in the communications business with iPhone, the media business with the iTunes Store content - and, oh, yeah, still in its core computer business - can this small consumer electronics company become a media powerhouse Madison Avenue can do business with?

For a cherished old media institution, The New Yorker's cartoons are becoming a Web 2.0 fixture - downloadable, e-mailable and personalized. And now, courtesy of start-up RingTales, the black-and-white cartoons can be viewed as animated clips - in color.

Video has played a big role in the explosion of humor sites from Heavy.com to This Just In. Conspicuously absent from the pack has been The Onion, seemingly shunning silly videos in favor of its well-honed satirical prose.

Hallmark: The brand connotes warmth, home and family. For years, we've used their cards to convey our feelings. But will women want a magazine from a greeting-card company?

Start-up Kaneva wants nothing less than to become the MySpace to Second Life's Friendster - a virtual world for the masses. That means letting users create avatars and set up their apartments with pre-fab furnishings in less than a half-hour before hitting the virtual mall.

Vegas aficionados aside, many people refuse to step into casinos. They've never gambled, never will. But they just might be enticed by an appearance by their favorite author or chef.

On a chilly night in late January, two teams of architects met in downtown Manhattan, where they competed to build environmentally friendly designs on a model of New York City's Stuyvesant Town. The kicker? They were charged with designing the green rooftop out of cheese. Yes, 25 pounds of cheese.

You don't have to go on YouTube to find the latest viral video anymore. Ad monitoring firm Competitrack has started a service that catalogs over 3,000 viral ads from 700 advertisers.

You can run, but now you can't even hide in your closet to get away from ads, thanks to the recent onslaught of EcoHangers.

After a year of hype and edgy TV spots amid reports of disappointing subscriber numbers, Amp'd Mobile started getting traction for its youth-oriented wireless media model in last quarter of '06, when 70,000 signed on. It began 2007 with 100,000 subscribers.