MediaDailyNews Editions for May 2018
- MediaDailyNews - Wednesday, May 2, 2018
- Oath Turns To 'Trust' And Notable Names At NewFront
- ComScore Adds 'Advanced Audiences' To Media Metrix Platform
- Doner Unveils New Consumer Connections Practice
- Dentsu, WPP Undo Asian Joint Ventures
- SpotX Adds Nielsen Data For Connected TV Analytics
- NewFronts Streamlined, But Video Remains Front And Center
- Mobile Pushes Social, Search Spend Higher
- Study Finds 'United' States Among Most Divided Nations, Cites Politics
- Traditional TV Cord-Cutting Is Global Trend
- OMD USA Taps Mindshare's Olsen For New Lead Analytics Role
- BBC News Offers Advertisers 'Trust' As It Rolls Out U.S. Music Offering
- DMA To Gather Industry Leaders To Examine Data Standards, Explore New Guidelines
- Senate Democrats Express Concern Over T-Mobile-Sprint Merger
- The News Project Launches, Helps Publishers Build Sustainable Models
- Let 'Em Eat Cake: After Insulting Dinner, NBC News Poobahs Party
- Addicted To Trump
- IPG, Zefr Study Finds Content Targeting Less Intrusive, Less Likely To Be Skipped
- UK Hits Media Saturation Point -- What Next?
- Conde Nast Creates Dedicated OTT Channels For 'Wired,' Bon Appetit, 'GQ'
- MediaDailyNews - Tuesday, May 1, 2018
- YouTube TV Ads To Be Sold Via Google Preferred
- Analysis Reveals Omnicom Margin Advantage Over Peers, Cites Media Accounting
- Viacom Formally Introduces Viacom Digital Studios At NewFront
- Twitter Keeps It 'Live' At Newfront
- NewFront Buyers Expected To Up Ad Spend On Digital, Mobile Video
- New Management Team At WPP Discusses Its Future
- Cross-Referencing Popularity 8,000 Ways: YouGov Ratings
- 'New York Times' To Revamp 'Business' Sections, Expand Video
- The Post-Sorrell Era At WPP
- Influencer Engagement Costs Range From As Little As $0.09 To As Much As $4.14
- Cable Erosion Accelerates, New Nielsen Data Marks One Of The Worst Declines Ever
- 'New York Times' Reporting At The Speed Of The Internet
- Inside The Ad Council's Campaign Review Committee
- When Does This Car Show Premiere? Your Guess Is As Good As Mine
- Contently's Henry Bruce Touts New Audience Engagement Solution
