MediaPost Agency Daily Editions for August 2023
- MediaPost Agency Daily - Thursday, Aug. 17, 2023
- Partnering With Crossmedia, Joan Creative Launches Media Offering
- For 'Chicken Night,' KFC Promotes New $20 Fill Up Box
- Programmatic Information Gap Due To A Shift To A Supply Side-Dominated Ad Industry
- Mediavine Ups Hagmann To SVP, Ad Tech
- Former Dentsu Media COO Cridland Joins BMG360
- Ruckus Feasts On Chef's Garden Win
- Amanda Richman Takes Up Residence At The IAB
- Publicis Groupe Canada Tackles Hiring Bias With Pro Bono Campaign
- Fruity Addition To C-Suite? Shake Shack Seeks 'Chief Avocado Officer'
- Turns Out X Actually Is A Much Healthier And Safer Platform -- If You're A Nazi
- Papa John's Focuses On DEI, Values In Agency Search
- MediaPost Agency Daily - Wednesday, Aug. 16, 2023
- Papa John's Puts Media, Creative Accounts In Review
- Relo Metrics Integrates VideoAmp Viewership Data To Enhance Real-Time Sponsorship Metrics
- Paddy Power Mocks Billionaires Buying Soccer Teams
- Parent PopReach Merges Agency SCS, Ecommerce Platform Contobox
- A Non-Linear TV First: Tops 50% Share Of Viewing In July
- Coca-Cola Creates Web3 Art Gallery With 'Masterpiece' NFT Collection
- Stagwell's Assembly Launches European Retail Media Division
- Ad Council 's Alzheimer's Campaign Targets Hispanics
- What People Are Watching On TV These Days (Hint: It Increasingly Is Not TV)
- MediaPost Agency Daily - Tuesday, Aug. 15, 2023
- Dentsu Loses Ground In Q2, Reduces 2023 Outlook To Flat At Best
- Winner! 9Rooftops Remains AOR For Pennsylvania Lottery
- HI-CHEW Turns Candy Into A Fruity Adventure
- Amazon Drives Higher Prime Day Sales With Fewer Linear TV Ads
- Simpson Named SVP, Business Development, Advantage Unified Commerce
- Google, YouTube Wizardry Should Make Marketers 'Look Behind The Curtain'
- Hero Digital Merges With Avionos
- U.S. Lags China, India With Plans To Implement GAI In 2024, Study Finds
- YouTube Tests Anti-Ad-Blocker With Countdown Timer
- Agency SuperHeroes Doubles Down On 'Street Art' Ad Genre
- MediaPost Agency Daily - Monday, Aug. 14, 2023
- Cannes Lions Parent Ascential Acquires Creative Advisory Service
- La-Z-Boy's AI-Powered 'Decliner' Will Send Your Regrets While You Kick Back
- Barker-Evans Appointed EVP, Chief Creative Officer For AbelsonTaylor Group
- Kona Shifts Into Imaginative Overdrive
- Tripping Into Therapy: Dr. Bronner's Tests Psychedelic Healthcare
- McDonald's Celebrates 10th 'Drink Run' To Quench Summer Thirst
- Hyundai Teams Up With Georgia Tech For Research, Athletics Deal
- Agency Cactus Enlisted For Branding Work On Men's Mental Health Hub
- MediaPost Agency Daily - Friday, Aug. 11, 2023
- Advertisers Losing $6.6B To Bid Shading
- CityMD Uses OOH Ads To Push Accessible Treatment
- Doug Rozen Out At Dentsu Media, Merkle Media Placed Under iProspect
- Nickelytics, Kiwibot Deliver Rita's Italian Ices To D.C. Streets, Via Robotics
- Burrell Selected As Quantasy ECD
- Code And Theory Relaunches Ritz-Carlton's Digital Presence
- InnoVision Marketing Named AOR For Sacred Bev To Up Market Share
- Why Aren't Brands, Agencies Taking Full Advantage Of All OOH Has To Offer?
- Ad Council Targets Increased Awareness Of Gun Safety
- GroupM Taps Wavemaker's Fabre-Hernoux As Chief Data & Analytics Officer
- AAF Announces New Advertising Hall Of Achievement Inductees
- MediaPost Agency Daily - Thursday, Aug. 10, 2023
- WPP, Optimizely Enter Global DXP Partnership
- Steven Singer Gives Away $3M In Lab-Grown Diamonds While Promoting Real Ones
- Take Your Shot: Nettie, 'Hamilton' Play Pickleball
- Gravity Global Names Pearce U.S. Head Of Creative
- Nvidia Unveils AI Chip As It Builds On Its Partnerships With Ad Agencies
- Generative AI Bots Continue Spewing False Narratives, Audit Finds
- UM Unveils 'Shoptimizer,' Industry-First Retail Media Optimizer
- New Tool Determines Whether Email Attacks Were Generated By AI
- Google, Microsoft, OpenAI To Help Developers Use AI To Find, Fix Software Vulnerabilities
- Data Is Always Personal: An Argument For Agency
- Beverage Companies Appoint New Agencies
- MediaPost Agency Daily - Wednesday, Aug. 9, 2023
- Stagwell Slumps in Q2, Reduces 2023 Growth Outlook To No More Than 2%
- Stagwell's Penn: Staff Reductions Completed, Industry Poised For AI Boom
- Stagwell's Assembly Wins Paid Media For Brooks Running
- House 337 Drives Adventure For The Out
- Walmart Testing In-Store Ads, Demos
- Humility: The Lost 'Superpower' And How We Can Bring It Back
- Entrepreneur, Doctor Creates Healthcare-Focused DSP For Targeting
- Working In Nvidia's Omniverse, WPP Helps Denza Build New Design, Marketing Systems
- MediaPost Agency Daily - Tuesday, Aug. 8, 2023
- Samsung Celebrates Interns' Ingenuity In 'Great' Spot For Galaxy Tab S9
- Dentsu Expands Partnership With Google Cloud
- Quill Fills New 'Order' To Make Workplace Better
- MediaMath Failure Has Varied Impact in Publisher Ecosystem, Personified Ad Company Says
- Savills Selects Adam&EveDDB, Bountiful Cow As Creative, Media Leads
- OpenAI Releases GPTBot Web Crawler That Marketers Can Block
- Here's What Publir Is And Who Is Behind It: A Conversation With Anand Ramanujan
- Brazil's Qintess Joins Stagwell's Global Affiliate Network
- MediaPost Agency Daily - Monday, Aug. 7, 2023
- Reed: Magnitude Of Q2 Tech/Telecom Softness Took WPP By Surprise
- WPP Shares Fall On Slower Q2 Growth, Reduced Full-Year Outlook
- Multicultural Advertising Pioneer Norma Orci Has Died
- Acast Posts Rise In Global Net Sales
- Tinder Unveils New Ads For 'It Starts With A Swipe' Campaign
- DAVID Miami Ups 2 Seasoned Executives
- Comedian Jim Gaffigan Offers 'Straight Talk' To Walmart Shoppers In Wireless Campaign
- Humor Returns To Advertising Amid Longer-Term Decline
- U.S. Credit Rating Downgrade: How It Affects Advertising
- American Media Brand History X
- Even Meta Studies About Divisiveness Divide
- MediaPost Agency Daily - Friday, Aug. 4, 2023
- WPP, Spotify Unveil Global Partnership
- ANA's Kroll Analysis: Advertisers Paying Twice For Some Programmatic Fees
- John Doe Group Launches Elsewhere, Unconventional Insight Agency
- Rivers Agency Enlarges Digital Capabilities With New Hires
- GS&P Taps Grey's Berger For Growth Officer Role
- Hoka Shows Off New Kicks In Times Square
- Unilever's USA President Brings Purpose & Passion To Corporate America
- New Venture Fund Targets Creator Economy, Women's Health Sector
- Performance Marketers Shifting Budgets Among Channels
- GroupM, IRIS.TV Partner To Target CTV, Online Video Ads
- Women In Sports Are 'Here To Stay'
