Online Media Daily Editions for October 2002
Online Media Daily - Thursday, Oct. 17, 2002
Newspapers Posed For A Comeback
Miller-Williams Launches ROI Method
Reebok Has The Answer, Again
Spot Cable Sales Up Dramatically
Monster Continues to Lead Career Category
First Paid Site To Hit 1 Million Subscribers Milestone
Rosie Lays Off Staff
Online Media Daily - Wednesday, Oct. 16, 2002
Avenue A Adds Two To Advisory Board
NRF Says Holiday Shoppers Want Bargains
Email's Impact on Brand Perceptions
CBS, NBC Battle For First With Fox Batter Up
Celebrities Drive Recognition of Ads
How Men Use Media
ISP Switching and SPAM Continue to Drive Email Address Changes
Reader's Digest Sees New Readers In The Checkout Aisle
Online Media Daily - Tuesday, Oct. 15, 2002
Parent's Research Group Joins With Nielsen
Britain's AA Selects AdJuggler For Ad Serving
Affluent Americans Drive Internet Growth
CPM Increases Reported for TV Ads
DoubleClick and Macromedia Form Rich Media Alliance
Gannett's CEO Says Advertisers Are Being Shut Out by Politicians
Deutsch LA Breaks Mitsubishi Spots
New Marriott Campaign Ads Football Legends
Gist, Etronica Put Together Technology For Digital TV
CBS To Debut New Early Show on Monday
Webby Awards Expanded Into Business
ABC, Its Affiliates Kick Off New PSAs
Viewpoint and AOL Expand Relationship
Online Media Daily - Monday, Oct. 14, 2002
K-N Ad Revenue Flat
24/7 Real Media Named to D&T's Fast
D'Arcy to Merge With Other Publicis Agencies
Hyundai Breaks Campaign This Week
Internet Explorer 6.0's Privacy Protocol May Hamper Advertising
DTC Marketing Gets ARF Hearing
TV Ad Production Costs Jump 8%
Online Media Daily - Friday, Oct. 11, 2002
Average Holiday Spend This Year: $661
Cable Nielsens
Initiative Partners Wins Account Review
Web Radio Stations Stream More Hours
Tribune Co. Plans Red Eye To Reach Younger Readers
Gartner: EchoStar And Hughes Merger Isn't Over
Online Media Daily - Thursday, Oct. 10, 2002
Music Fans Tune to the Web
Internet And Email: Changing Traditional Media Consumption
Internet Papers Presented At ARF Workshops
Arbitron's PPM Plagued By Unanswered Questions
Carat Chooses DoubleClick
Online Media Daily - Wednesday, Oct. 9, 2002
Advertisers Accept Online Format Suite
ARF: Don’t Touch That Ad Budget
WebSideStory Named To Annual Ranking
VeriSign Settles Lawsuit on Direct Mail Campaign
Toyota To Promote New Phil Collins CD
A Solid Month for Mags
Old Favorites Dominate New Season
Nielsen And Arbitron Vie For Outdoor Ratings Business
Company Tests Parking Meter Advertising
Online Media Daily - Tuesday, Oct. 8, 2002
Yesmail Enhances Performance
Ford To Offer Sirius Satellite Radio To New Car Buyers Wins Outstanding Website
It’s Official: Red Eye Wants 20 Minutes
Webcasting Royalty Rate Legislation Moves Through The House
Primedia Doubles Hispanic Baby Title Frequency
Biography Looking At Record Year
Online Media Daily - Monday, Oct. 7, 2002
EyeWonder Inc. Launches EYERIS G3
In-Store Advertising Increases Sales
Blockbuster Plays Santa
GenerAsian Next: Marketing To Asian Youth
Marketing Budgets To Grow Next Year
CAB Links With Simmons
Ad Heavyweights Pick Nielsen//NetRatings’ WebRF
Webcasting: It's a deal!
Online Media Daily - Friday, Oct. 4, 2002
ESPN Posts Out-Of-Home Data
Pro-Israel TV Campaign Sidesteps CNN Ban
Univision Adds New Accounts
Radio Up For August
Blockbuster Sponsors NBC Hollywood Spectacular
Cable Nielsens
State Farm, Bank of America, A. Partnership Win 3AF Awards
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