Tag results for "sports"
- Visa Expands Football Presence, NASCAR Announces Esports CollaborationVisa will have an expanded presence in new women's football events acro ...
- Hang In With HBO's 'Momentum Generation' Until It Takes Off"Momentum Generation" starts off with backstories about folks you don't care abo ...
- Betting Companies Agree A Ban On Ads During Live SportsThe UK's major sports betting companies have come together to voluntarily st ...
- 'The Players Tribune' Acquires Unscriptd To Create Mobile App, Grow Athletic CommunityThis is the first media acquisition by The Players' Tribune. That includ ...
- Cycling TV: Remembering The Legacy Of Analyst Paul SherwenAfter a long career as a professional road cyclist, including completing sev ...
- NFL Season-To-Date Ratings Continue To ClimbNFL TV games' viewership keeps rising -- now up 5% through we ...
- Honda Civic Type R: Social + VR + AR = Success for AHMHonda was looking for a unique way to showcase its racing cho ...
- MLB, MGM Ink Interactive Gaming DealThe deal "will extend the viewership of games through multiple innings, ev ...
- Sports For U.S. TV Groups: Wherever You Can Get It, Even Outside The U.S.Discovery's golf programming outside the U.S. may be a way to ke ...
- DAZN To Bring Ads To Streaming PlatformExisting live sports include lots of advertising opportunities. DAZN will need ...
- Tiger Woods, Phil Mickelson, And Why OTT Is About The Product As Much As The ContentFor technology-driven video companies like Netflix, Hulu, and YouTube, the product ...
- NFL's TV Ratings Score 3% UptickTV ratings for the NFL continue to improve -- a reversal ...
- Tech Bidder Attracted To Fox's RSNs, Possible Platform, Sports Model ShiftIt's only the first round of bidding, but Amazon's early success wi ...
- Amazon Explores Buying Fox's Regional Sports NetworksCNBC reports Amazon is looking to make a bid on those network ...
- Lessons On Email Marketing From The Sports DailyThe Sports Daily runs a weekly email newsletter for sports fans. Bas ...
- Basketball Star's Federal Lawsuit Accuses Adidas Of RacketeeringThe suit says Brian "Tugs" Bowen II was denied the chance ...
- Google Search Gets Social, Results To Serve User CommentsReports surfaced this weekend that Google Search will add a feature allowi ...
- Amazon's 'Thursday Night Football' Stream Up 22%The double-digit growth is sure to be seen as a positive ...
- DAZN Strikes Deal To Stream MLB Cut-Ins, Hopes to Grow AudienceDAZN's three-year deal with MLB is worth around $300 million, built arou ...
- Yahoo Sports, RYOT Create Video Campaign With Pizza HutThe two-part series taps into viewers' love of the game, their loc ...
- Is Nontraditional Sports Marketing The Way To Reach Gen Z?This demographic, which is on track to outnumber millennials by 1 milli ...
- 'Cheddar Sports' Enters Arena With Esports Report Backed By LogitechLogitech, whose new Logitech G brand is the first mouse designed specifical ...
- Dick's Sweet Christmas Spot: Ping Pong Is ForeverDick's Sporting Goods is heading into the holidays with an ad mea ...
- Tostitos Makes Its Super Bowl Ad All About The PartyTostitos had a less-than-Super-Bowl-requisite budget of $850K and had the added difficul ...
- Spartan Race Keeps Enthusiasts Engaged, Encourages NewcomersIn a fast-moving industry that is growing quickly, Spartan needed more th ...
- NFL Viewership Is Back. Will TV Advertisers Play Ball?CBS says its Sunday afternoon games are up 3% versus a ye ...
- NBA Partners With Music StartupThe global partnership, which will be announced Thursday, creates a direct li ...
- ESPN Taps Wolff To Lead ESPN+ Streaming ServiceWolff will manage the day-to-day operations of ESPN, while also working ...
- Dying For Football At MarylandCollege programs will talk about "erring on the side of safety" ...
- 'The Athletic' Raises $40 Million, Plans to Expand Video, Podcast TeamsTwo years in, 'The Athletic' has 300 full-time employees and over 100,0 ...
