Curated Guide to Research
MediaPost's comprehensive guide to current research in the marketplace.
The remit includes creative, media, PR, branding and other services. The client spent $190 million last year on measured media, according to COMvergence.
OMD was the winningest media agency in 2019, according to the latest edition of R3 Worldwide's new business tracking data. With 369 new account wins and $238.5 million in annualized revenues from the
new business, Omnicom's OMD unit was No. 1 by a wide margin over its closest peers.