• Smart Tea Kettle Hacked to Highlight Security
    We've discussed at length that companies rushing to embrace the "Internet of Things" (read: networked devices for those of us not in marketing) tend to have completely forgotten a little something called device security. As a result we're now bombarded week after week with stories about cars that can be controlled remotely, televisions that share your unencrypted living room conversations with anybody on the Internet, and refrigerators that leave the door wide open to having your e-mail password stolen. Some of these are kind of cute exploits, but many of them could be potentially fatal. While these companies are desperately trying to highlight the …
  • Smart Bulb Company Adds Google Marketing Muscle
    As Osram seeks new owners for its lamp business, it has smartened up its product offerings, making its Lightify range of smart LED lamps compatible with Google's Nest home control system. Osram said the Lightify line has joined the “Works with Nest” program in the UK and Ireland, with other countries to follow soon. Lightify is Osram's offering in what the residential market calls “smart bulbs” that do things generally not possible with conventional lighting. Users can tap apps on their phones and tablets to turn lights on or off, brighten or dim them, or change colors to suit moods — all …
  • Marketing of Wearables Moving into Clothing
    Running shorts that talk to you. A dress that adjusts to your mood. A clip-on that acts as a posture coach. They're all part of a growing trend in wearable technology that goes beyond the fitness band and smartwatch to take a proactive role in managing health. The Bay Area is alive with wearable startups and Silicon Valley's largest companies have dived in, seeing a potentially vast market on the horizon. Fitbit, which makes a fitness tracker, went public in June. Intel has engineers working with New York fashion designers on wearable tech and sponsored a "Make it Wearable" …
  • Inside Apple's Internet of Things Strategy
    Apple typically doesn't beat its competition to new product segments or chase the latest tech trends. Instead, the company slowly releases new software and hardware that incrementally takes the company into entirely new directions.  And that's exactly what the company's doing with its Internet of Things strategy. Apple is using its HomeKit system, Apple Watch, and new automotive pursuits to advance the company's position into a future where nearly everything around us is connected to the Internet. Click through the slideshow below to find out more. The next billion-dollar iSecret  The world's biggest tech company forgot to show you something at its recent …
  • Sensor Data Being Tapped Ahead of Driverless Cars
    It's just you and your music in your car during Atlanta's rush hour. Then again...not really. "Caution - there's a car pulled over on the right." That's the voice of traffic apps like Waze, Sigalert, Google Maps or INRIX, steering you around trouble. With apps like Waze, it's crowdsourced traffic data; users warn each other about slowdowns, accidents, roadwork and the occasional car parked on the shoulder. That's pretty cool - but of course, there's nothing cooler than a car that drives itself, according to Georgia Tech's Michael Hunter, director of the university's Georgia Transportation Institute. "The driverless car is exciting and …
  • Valuable Experience Seen As Needed for Success of Wearables
    There are over five billion connected devices today, and 20 billion more are expected to go online within five years, Dell claimed. This opens the doors to new applications, new ways to simplify life and new business uses for the Internet of Things (IoT) market. "The IoT market will contribute to $50 trillion of GDP value. In the industrial world, a 1% increase in efficiency can lead to $1 to 2 billion in value," said Michael Raynor, Director at Deloitte, highlighting the importance of IoT in business and enterprise.
  • Ford Looks to Connected Cars for Better Consumer Experience
    Cloud computing has had a profound effect on many industries, including the automotive business, which is rapidly moving toward a world in which cars are connected to each other and to the world around them. As I wrote in the November 2, 2015 issue of Forbes magazine, Ford’s CEO Mark Fields is channeling Henry Ford to solve the world’s mobility problems. I sat down recently with Don Butler, executive director of Connected Vehicles and Services at Ford Motor Co., to find out how Big Data will change the way we interact with our cars, and what’s in it for Ford.
  • 8 Retail Chains Join to Sell IoT Products
    Eight French retail chains have joined an initiative to sell IoT products developed by French start-ups. Auchan, Boulanger, Carrefour, Darty, Fnac, Innov8, Leclerc and Orange have signed an agreement to this end with French digital economy secretary Axelle Lemaire. The first action began on 19 October with a week of promotional activities around several French Tech connected objects, with in-store demonstrations and website advertising. In addition to opening their shelves to new actors, the retailers have made commitments to support at least five connected object start-ups a year, helping them market their products, to put forward French Tech connected objects …
  • Internet of Things Coming to Live Events
    WME | IMG has formed a joint venture with AGT International, a company that specializes in developing "Internet of Things" technology and delivering big data analytics, The Hollywood Reporter has learned. The Internet of Things, or IoT, is technology that connects household and everyday objects online in order to collect data and enhance user experience. Perhaps the most well-known current application of IoT technology is Nest Labs’ smart thermostats, smoke alarms and home security cameras, which are outfitted with an array of sensors that can be accessed remotely via mobile phone. AGT will help develop an IoT platform for WME | IMG’s vast …
  • Apple Watch Takes Toll on Swiss Watches
    The third-quarter figures are in for the Swiss watch industry, and it’s not good news. Exports slid 8.5 percent over the past three months, continuing a trend that has some worried that newer tech like the Apple Watch might be affecting demand for traditional timepieces. Analysts are citing falling sales in Asia as the reason for the downturn. “After May and July, September is the third month to show a marked decline in Swiss watch exports,” a representative the Federation of the Swiss Watch Industry said on Tuesday (viaReuters). “This negative change has spread to other, hitherto more robust Asian markets …
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