MAD London Editions for December 2018
MAD London - Monday, Dec. 10, 2018
Unicorn? Reality Suggests Not, As Blippar Struggles
Google Pay Eliminates Movie Lines For Vue Cinemas In UK
Amazon Eyes Up London For Amazon Go Store Launch
European Union's Copyright Law Is A Bad Idea
Blippar Days Away From Administration Due To Funding Issues
Guinness Sponsors The Six Nations
WPP To Sell The Farm Post-Production Company
Nigerian Scammers Move To UK And Use Commercial Data To Target Victims: Report
AA Awards Media Account To Goodstuff Communications
Fraudulent Traffic Rising, So Is Ads.txt
MAD London - Friday, Dec. 7, 2018
Are Betting Firms Responsible, Or Scaling Down An Ad War?
Google 'Urgently' Calls On Europe To Rethink Wording In Copyright Rule
Essay Cheating Websites Banned From YouTube And Facebook
Sharpe Out As Head Of VMLY&R's European Operations
Keith Weed To Retire From Unilever
GDPR Laggards: Most Firms Are Not Fully Compliant, Study Shows
Lucky Generals Wins Consolidated Co-Op Creative Brief
TV Leaders' Debate On Brexit Unlikely As ITV Pulls Out
Visa Expands Football Presence, NASCAR Announces Esports Collaboration
Ad Spend On National News Brands To Decline Nearly 10% Next Year
Europe's Digital Publishers Face Ad Woes Similar To U.S. Companies
O2 Customers Finally Get 4G Back
GDPR May Have Saved Email Marketing: Expert
MAD London - Thursday, Dec. 6, 2018
IAB Publishes Playbook For Opt-In Value Exchange Ads
'2-0 Up' But Sorrell Is Not Out For Revenge
First GDPR Action Hits Portuguese Hospital
Publicis Groupe Elevates Zenith's Vittorio Bonori To Global CEO Italy
Betting Companies Agree A Ban On Ads During Live Sports
2018 Marketing Word(s) Of The Year: 'Brand Purpose'
Media Stocks Hammered Again, Dow Down Over 1,100 Points In 2 Trading Days
European Commission Fights Back Against Russian Bots
Google Plans To Close Allo
VMLY&R CEO Resigns In The Middle Of Disciplinary Process
ITV Boss Questions 'Rang-Tan' TV Ban
PM Criticised For Brexit-Backing Ad Campaign
MPs Publish Documents Claiming Facebook Discussed Giving Apps Friends' Data
MPs vs Zuckerberg: It's So On
MAD London - Wednesday, Dec. 5, 2018
Done Deal: Sorrell's S4 Buys MightyHive
WPP Could Be On List Of Companies Not Addressing Pay Revolts
Kantar Says Iceland's 'Rang-Tan' Has Won Christmas
Google AdSense Reminds Publishers To Avoid Dangerous Content
Samsung Will Partner With AT&T On New 5G Phone
European Commission Appeals For Merchant Evidence In Potential Amazon Investigation
How Blockchain Can Improve Trust in Mobile Advertising
Google Campaigners Appeal High Court Decision
Nearly 50 Take Voluntary Redundancy From Ogilvy UK
Tech Giants Plummet In UK's Best Places To Work League Table
BBC Drops Out Of Leaders' Brexit Debate Running
GDPR's Impact In U.S. Still Not Clear
Did Influencer Marketing Just Take A Giant Leap To Respectability?
MAD London - Tuesday, Dec. 4, 2018
'The X Factor' Shows Why TV Still Packs A Big Punch
Samsung Will Market 5G Phone Next Year -- Is Apple Waiting Until 2020?
Sorrell's S4C Buys MightyHive For $150m
FuboTV Becomes First U.S. Virtual MVPD To Launch In Europe
Zenith Picks Up Expanded Lactalis Media Account
Iceland's 'Rang-Tan' Wins Big On Views, Sales And Consideration
Microsoft Leapfrogs Apple To Win Title Of World's Most Valuable Company
Mailchimp Corrects Monday Connection Issues
Black Friday Fails To Rescue The High Street As Revenue Dips 0.5%
Adam & Eve Co-Founders To Set Up New Agency
The Marriott Maelstrom: How Did Chain Get Hit So Hard In Breach?
App-Ads.Txt Released By IAB Tech Lab
'Love Island' Looking For GBP3.5m New Sponsor
'Independent' Editor Delivers 'Final Say' Brexit Petition With 1m Signatures
Adobe Backs Britain With GBP63.5m Investment Drive
MAD London - Monday, Dec. 3, 2018
Marriott Starwood -- Did GDPR Just Get Real?
Marriott Reports Breach Of Data On 500 Million Starwood Guests
Will The Marriott Hack See A GDPR Fine Levied?
With Some Concerns About The Economy, Forecasters See Modest Ad Growth In 2019
AA Media Under Review, Marketing Director Departing
Lib Dems And Brexiters Want To Be In The Brexit TV Debate
What If Marketers Cut Out A Thousand Cuts?
Channel 4 And LadBible Team Up For World News Viral
Adland Lacks Diversity At The Top
John Lewis Pushes Products In New Spots
Saatchi Apprenticeship Campaign Criticised By Labour