MAD London Editions for March 2020
MAD London - Tuesday, March 31, 2020
March Was Bad, April Will Be A 'Car Crash'
WPP Slashes Costs, Takes Other Steps In Response To Pandemic
UK Ad Market To Decline 50% In April
Creatives And Senior Ad Execs Disagree On The Loss Of Cookies
GroupM Sees Paid Search, SEO Performance Improving
MRC Warns About COVID-19 Effect On Media Audience Measurement
Facebook's AR Glasses Technology Will Be Provided From Devon
Archant To Ask For Donations To Keep Local Papers Running
Cannes Lions Wants To Hear Your Inspiring COVID-19 Marketing Story
IAB Reschedules NewFronts For Mid-June
WPP Unveils GBP2bn Of Savings To Tackle COVID-19 Downturn
RT Loses Appeal Against Ofcom Fine Over Its Skripal Poisoning Coverage
Microsoft Seeing Spike In App Use
MAD London - Monday, March 30, 2020
Lies, Damn Lies And COVID-19 Fake News
COVID-19 Misinformation Sites Monetised By Google
GroupM: 'Consumer Trust In Digital Marketing Is Not As High As We Hoped'
Reports: Airbnb Suspends Marketing To Save $800M
Government Unit Finds COVID-19 Fake News Read More Than NHS Content
IOC Announces New Tokyo Olympics Date: July 23, 2021
Marketers Must Listen To The COO
Publicis Groupe Accelerates Marcel Rollout Schedule
Deliveroo To Deliver Free Meals To NHS Workers
Amazon's Alexa Can Now Help With COVID-19 Diagnosis
Airbnb Stops All Marketing Activity
Hyper-Local News Sites Fear For Their Future
MAD London - Friday, March 27, 2020
Influencers Are Now A Cheaper Way To Boost Engagement On COVID-19 Messages
Holding Companies Take 2020 Guidance Off The Table
Meghan's First Post-Royal Role Goes Live On Disney+ On April 3rd
Publicis Delays Q1 Financial Guidance Announcement
Due To Pandemic, LinkedIn Expects Spike In Users, Drop In Advertisers
Facebook, Microsoft, Twitter Organize Virtual Hackathon With WHO To Fight COVID-19
Boris Johnson Confirms He Has COVID-19
Only 8% Think Brands Should Stop Advertising During COVID-19 Pandemic
Eligible Freelance Media Workers Can Claim Up To 80% Of Lost Earnings
Internet Showing Strain, Despite Streamers' Bit-Throttling Moves
How Ad Exec, Consumer Time Spent With Media Is Changing
Tech Giants Help Government Manage COVID-19 Response
Towns Are Losing Their Last Local Papers As COVID-19 Halts Printing
UK DMA Study: Offers And Advice Drive Email Results
Pinterest Launches Today Tab, As Searches Related To Current Topics Rise
MAD London - Thursday, March 26, 2020
Consumers Love Email, And Not Just For Offers
COVID-19 Could Reduce UK's GDP By 15% In Q2
Daily Mail Purchase Of 'i' Newspaper Gets Government Approval
Facebook, Microsoft, Twitter Organize Virtual Hackathon With WHO To Fight COVID-19
Omnicom's Wren 'Confident' Group Will Weather Crisis
MINI Calls Global Creative Review
Three Ads Banned For Claiming To Offer 'Real 5G'
How The Pandemic Is Impacting The Media Mix, Short-Term
BBC News Suspends Plan To Axe 450 Jobs
Consumers Vs. The Ad Trade: How COVID-19 Impacts Their Media Consumption
COVID-19 Pushing Tech Spending Down: IDC
Dyson Receives Order For 10,000 New Ventilators
COVID-19 Delays 5G Standards
MAD London - Wednesday, March 25, 2020
Adland Must Accept Brands Are Not Spending Their Way Out Of This
Analysts Short Facebook Ad Outlook, Say It's A Leading Indicator For Others
Coca-Cola GB Suspends All Q2 Marketing Activity
IPG Mediabrands Names Its New Chief Executive
Kantar Diagnoses Consumer Response To COVID-19, Offers Prognosis For Brands That Don't
Advertisers Ask Digital's Big 3 To Extend Payments During COVID-19 Crisis
Boris Johnson's Lockdown Address One Of UK's Most Watched Programmes
YouTube Expands Standard-Definition Streaming Default Worldwide
Disney+ Goes Live In Europe As Demand For Streaming Soars
Amazon And EBay Accused Of Not Tackling Profiteers
Facebook Use Is Up, Revenue Is Down
Newsquest Puts Staff On Furlough, Asks For Salary Reductions
Newsagents Can Carry On Selling Newspapers, Government Confirms
MAD London - Tuesday, March 24, 2020
Tokyo Olympics Will Be Postponed, IOC Board Member Says
VW Puts Tribal On Alert
Manchester City Searching For New Media Agency
Twitter Pulls Q1 Guidance, Citing Ad Revenue Hit From Pandemic
Amazon Opens Free Streaming Kids' Shows To All Customers Worldwide
Businesses Struggle To Reach Banks To Apply For New Emergency Loans
4As Study Finds Consumers Want To Hear/See Brands During COVID-19 Outbreak
'Big Issue' Needs Subscribers To Survive COVID-19 Lockdown
More Than A Million Tune Into Joe Wicks' Keep Fit Lesson
The Social Distancing 7: Media Channels That Will Grow During The COVID-19 Outbreak
'Time Out' Becomes 'Time In'
Apple Launching App Store In 20 More Countries
Cautious Brits On Lockdown Are Not Shifting Spend Entirely Online
MAD London - Monday, March 23, 2020
Decision On Olympics Will Come By April 22
Disney Still Launching Disney+ In Europe, At Reduced Speeds
ITV Halts TV Show Production Over COVID-19
Publicis Groupe Cuts Freelance, Other Outsourced Work
Kraft Heinz To Review Its Global Media Assignment
Labour Calls On The Ad Industry To Help Tackle Hoarding
Brits Trust The BBC On COVID-19, Havas Media Finds
4As Research: Consumers Want Reassuring Brand Messages About COVID-19
'Evening Standard' Delivers Papers To London Homes
Lawsuit Claims Facebook Knew About Video Metrics Inflation
Film Studio Project For Kent Raises GBP250m
Does Empathy Stall Click-Throughs? COVID-19 Study Suggests It Does
Home-Schooling Apps Struggle To Keep Up With Demand
Lockdown Looms -- Advertisers Must Deal With Britain Staying At Home
MAD London - Friday, March 20, 2020
'Daily Mail' Very Close To Matching Print Circulation At 'The Sun'
Netflix Cuts Streaming Bit Rates In Europe To Ease Internet Overload
Global Ad Outlook Revised Downward By Billions: Attributed To COVID-19, China
Sorrell Believes COVID-19 Will Accelerate Digital Transformation
Microsoft Scales Back Some Office 365 Features In Response To Work-At-Home Surge
Netflix Dials Down The Quality As Broadband Networks Struggle With Demand
O2 And Government Discussing If Mobile Data Maps Could Track Social Distancing
Health Experts Call On Google To Loosen Keyword-Buying Rules To Help Inform About COVID-19
Co-Op Creates 5,000 New Jobs
Twitter Bans Misinformation On COVID-19
A Holding Company Survival Plan
Large-Scale Job Losses In Film Industry Over COVID-19
Virtual Influencers Set To Rise, 'The Drum' Predicts
Kids Rebel At Google's Home-School App With One-Star Reviews
Driverless Car Concept: 4 Separate Sections
Marketers Heed Own Advice, Replace Conferences With Personalised Campaigns
MAD London - Thursday, March 19, 2020
EU Asks Netflix To Switch To Stream In SD To Avoid Internet Congestion
Kantar Analysis Indicates 2020 Ad Recession Likely To Be Fast, Pronounced For Most Media
'The Sun' Retains Top Spot As Most Read UK Title
Instagram To Sell Ads On IGTV Video App, Take On YouTube
Facebook Fights COVID-19 Misinformation, Promotes CDC, WHO Health Reports
Online News Readers Soar To 40 Million Per Month
Wunderman Thompson Poaches IPG Mediabrands' Kenny For Top Client Role
Internet Demand Up 50% As Europe Works From Home
Morrisons Creates 3,500 Jobs To Keep Food Deliveries Going
NUJ Wants Better Support For Freelance Journalists
Amazon Focusses On Stocking Essential Items Only
Apple Adding Full Trackpad Support to All iPads
Attention Turns To Trusted News Brands In Troubled Times
MAD London - Wednesday, March 18, 2020
No More Dodgy Buses -- It's Time To Regulate Political Ads
Chancellor Launches Massive Loan Fund To Tide British Companies Over
Cannes Lions Festival Postponed To October
PHD/Omnicom Media Group Win Global Diageo Account
HSBC Picks WPP To Lead On Global Creativity
Gartner Exec Explains Forecast On Decline Of Personalization By 2025
BBDO WFH App Lets Staffers Launch 'Mini Offices' Worldwide
Audiences Are Flocking To Trusted TV News Sources For Coronavirus News
Baird Capital Lowers Google, Facebook Revenue Growth Estimates
Virgin Media Down, 'The Independent' Reports
Report: Ad-Marketing Industry Fears Layoffs Due To Coronavirus
Mobile Phone Networks Blame Equipment Rather Than Capacity For Outages
What Happens To Free Papers When Commuters Stay At Home?
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