Marketing Daily Editions for May 2020
- Marketing Daily - Friday, May 29, 2020
- People Expect Stores To Do More To Protect Them
- Gillette Launches Product Line Aimed At Young Upstarts, Named For Old Man
- Gerber Uses AR To Promote Engagement With 2020 Photo Contest
- Hyundai Partners With Sony, Tastemade
- Gucci Partners With Mobile Gaming Company For 'Tennis Clash'
- Baskin-Robbins Salutes Young COVID-19 Change Makers
- Postponed Boston Marathon Now Cancelled
- Small Businesses To Use More Email This Year: Study
- DoorDash To Help Restaurants Set Up Websites
- We Need A New Facebook For The Rest of Us
- Study: Brands Must Adapt To Paradoxical Consumer Behaviors As Lockdown Lifts
- How Brands Can Leverage 'Dark Social'
- Free Samples Returning To Costco After COVID-19 Expenses Soar
- Marketing Daily - Thursday, May 28, 2020
- GE's Historic Lighting Division Bought By 'Smart' Home Brand Savant Systems
- Mini Unveils 'Fun-To-Drive' Countryman
- PETA Pressures Lamar Advertising
- Restaurants Without Masks: What Are They Trying To Say?
- Vice's 'F*ck That's Delicious' Pivots To Ads Supporting Local Restaurants
- Walmart Wades Into Used-Clothing Biz
- Pizza Hut Gives Away Half-Million Pizzas To Celebrate Graduates
- Company Claims First-Ever Clickthrough Guarantees For Outdoor Billboard Ads
- Drug Distributor Made Fun of 'Pillbillies'
- New Hearst Initiative Offers Fashion, Beauty Brands Free PSA Ads
- Meredith Launches Slate Of New Podcasts
- Walt Disney World Will Cautiously Open Its Gates Mid-July
- Marketing Daily - Wednesday, May 27, 2020
- Consumers' Concerns Shift As Pandemic Continues
- AT&T's 5G Evolution, Slammed by Ad Board, Lives On As Smartphone Icon
- Pandemic Mixed Blessing For Animal Protein Alternatives
- REI Gets Glampy With West Elm Collection
- Conference Cancellations Continue Late Into Year
- 'Everybody's Watching': Nuts.com Turns To TV Ads
- Amazon Turns Building Into Permanent Homeless Shelter
- Combating The Gender Pay Gap In COVID-19 Era
- Autonomous Vehicle Startup Zoox May Be Driving A Deal With Amazon
- Consumers Increased Their Online Shopping In April, Study Finds
- American Smartphone Data Usage Soars 75% During Pandemic
- Email Flies: Engagement Rises By 200% During COVID-19 Pandemic
- Marketing Daily - Tuesday, May 26, 2020
- Rental Car Behemoth Hertz Latest To File For Bankruptcy
- Just Like Old Times At The Bar Again -- But That Bud Light Is 'Certified Fresh'
- With Olympics Postponed, Almond Board Of California Flips To Twitch
- Ally Partners With Katie Couric For 'The Bright Side'
- In New TV Ads, Mercari Opts For Upbeat
- Postponed New York Auto Show Now Cancelled
- Cover Story: A Picture Worth A Hundred Thousand Names Of Agate Type
- Popularity Of SUVs Still Going Strong
- Newsy Launches 'In The Loop,' Covers Online Living In Pandemic Era
- Gannett To Launch Ad Sales, News Initiative 'Rebuilding America'
- COVID-19 Outbreak Prompts Shift In Email Strategy, List Firm Says
- B2B Prime Time: Tuesdays and Wednesdays Are The Best Days To Send Content
- NASA's First Manned Commercial Spaceflight Set To Launch
- Marketing Daily - Friday, May 22, 2020
- Volkswagen Top Marketer Leaves Company After 9 Months
- Walmart Worker/Poet Raps Upbeat Message
- Peyton Manning Has Starring Role For Michelob Ultra This Sunday
- Blood Services Organization Appeals To COVID-19 Survivors
- Wldkat Skincare Launch Leverages Influencers In Their 'Natural Habitat'
- 'Healing Through Music' Campaign Offers Virtual Performances For Patients
- Pandemic May Prompt Lasting Retail Changes
- 'The Atlantic' Cuts 17% Of Staff, Closes Video Department
- Fitness Industry Faces Serious Challenges
- Delta Had Its Song --- Was Jet.com Walmart's Song?
- B2B Battle Plan: They're Cutting Their Budgets And Changing Their Models, McKinsey Says
- GPU Pioneer Nvidia Sees Strong Results As We Play And Work At Home
- Marketing Daily - Thursday, May 21, 2020
- Target Notches 141% Digital Gain, Says Consumers Coming Back To Fashion
- First Power Crunch Campaign: 'This Is Not A Candy Bar'
- Rolls-Royce, Bentley Celebrate World Bee Day
- VW Enlists Hollywood Stunt Driver As Brand Ambassador
- Visible Launches First National TV Ad Campaign
- Museums Begin Reopening With New Protocols
- Record Label Launches Mental Health Offshoot
- Brand Loyalty Remains Stable, Pre-/Post-Pandemic
- The CMO Role Isn't Dead, Just Evolving
- Spikes In Content Consumption Are Big Wins For Brands
- Pandemic Email Flurry: Send And Open Rates Rose in April
- Pier 1 Says It's Time To Close Up All Shops
- Marketing Daily - Wednesday, May 20, 2020
- Auto Shoppers Shift Dramatically To Online
- Reopening Success Depends On Staff Training
- Walmart Sales Soar; Company Shutters Jet.com
- 'Chex Quest' Video Game Reborn -- Was Cereal Box Giveaway In 1996
- Chips Ahoy, Sour Patch Kids Staging Virtual Prom Night
- Lexus Debuts Post-Pandemic Ads
- Las Vegas Airport To Sell Masks, Sanitizer In Vending Machines
- Anticipating Pent-Up Demand, Vegas Reminds Tourists It Will Be Open Soon
- Chuck E. Cheese, Applebee's Offer Food Under Different Names
- Marketers Lack Unified View Of The Customer, Survey Shows
- 'Vanity Fair' Shoots June Cover Via Zoom
- The Mother Of All Mood Swings
- Johnson & Johnson Yanking Its Baby Powder In U.S, Canada
- Marketing Daily - Tuesday, May 19, 2020
- Americans Miss Driving, Even Commuting
- Wendy's Breakfast Launch Starts Strong, Lifts Morning Biz
- New Miller Ads Fete High Life In Pandemic Time
- Bed Bath & Beyond Donates Products Worth $10 Million
- Teva Hedges Its Bets With Justice Department
- Data Supports Shift To Comfortable Clothes During Pandemic
- Farfetch Proves That In Hard Times, It's Fun To Be Fancy
- Lotame Introduces Cookieless Tool For Publishers, Marketers
- Conde Nast Creates New Data Offering For Advertisers
- Not Wearing Pants? No Problem When You Go For An Oil Change At Take 5
- Gyms Opening Their Doors, Some In Defiance Of Local Edicts
- Marketing Daily - Monday, May 18, 2020
- Can JC Penney Ever Be Saved?
- Established CPG Brands Have Even Stronger Pandemic Sales
- Want To Avoid Becoming A Social Media Pariah?
- Mini Owners Connect Via Virtual Movie Night
- Nutro Salutes Exhausted Dogs
- Ford, GM Prepare To Do On-Site Virus Checks
- Seed + Mill Artisanal Foods Tries Virtual Branding Exercise
- Meredith Corp. Blames Ad Revenue Declines On Portfolio Changes, Pandemic
- Biometrics Company, Clear, Assists In Coronavirus Screening
- 'Quartz' Cuts 40% Of Staff Amid Ad Losses, 'Chicago Tribune' Union Employees Furloughed
- Google's Purchase Of Fitbit Could Harm Consumers And Competition, EU Group Warns
- Retail Sales Plummeted 16.4% In April
- Marketing Daily - Friday, May 15, 2020
- Nissan Names New Marketing/Sales Exec
- Goodyear Plans Sweepstakes For NASCAR Return
- Headspace Takes To TV, Offers Free 'Oms' For Unemployed
- Ice Breakers Says 'Mint Before You Mask', M&M's Solicits Artwork For TV Spot
- Skullcandy Headphones Hears The COVID-19 Fears Of Its Young Users
- Influencers Sing Their Support For Ad Council's Mental Health Initiative
- Online Grocery Sales Continue To Grow
- Barbie Helps Mattel With Pandemic Fundraiser
- Restaurant Employees To Benefit From This Year's National Slider Day Celebration
- Is Your B2B Email List Healthy? The COVID-19 Pandemic May Be Making It Sick
- Why Do So Many TV Sports Advertisers Lack A Plan B?
- How The Pandemic Is Revolutionizing Retail (And How Brands Can Use Media To Thrive)
- McDonald's Issues Strict Guidelines For Reopening Eating Areas
