MediaPost Publications - Marketing Daily 05/27/2020

Top of The News

Autonomous Vehicle Startup Zoox May Be Driving A Deal With Amazon

by Thom Forbes

Zoox has had a bumpy ride since being valued at $3.2 billion in 2018 and then ousting its charismatic co-founder more than a year ago. Read the whole story

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RESEARCH
Consumers' Concerns Shift As Pandemic Continues
by Tanya Gazdik
Financial concerns continue to spike among millennials, with 36% of 18- to 35-year-olds concerned about making upcoming car payments. Read the whole story
MOBILE
AT&T's 5G Evolution, Slammed by Ad Board, Lives On As Smartphone Icon
by P.J. Bednarski
The National Advertising Review Board last week recommended AT&T stop using the misleading term "5G Evolution." Read the whole story

FOOD
Pandemic Mixed Blessing For Animal Protein Alternatives
by Steve Ellwanger
A positive: Temporary closures of U.S. meat processing plants and resulting spikes in meat prices provide chance for meat substitutes to cut their prices. Read the whole story
RETAIL
REI Gets Glampy With West Elm Collection
by Sarah Mahoney
The REI x West Elm lifestyle products include items that are pretty, like abstract-patterned outdoor pillows, and practical, like a folding campfire table. Read the whole story
COMMENTARY
'Everybody's Watching': Nuts.com Turns To TV Ads
by Sarah Mahoney, Staff Writer
For D2C brands, the pandemic-driven decrease in TV costs is "dramatically changing the risk profile," says Chuck Hengel, CEO of Marketing Architects. Read the whole story
COMMENTARY
Combating The Gender Pay Gap In COVID-19 Era
by Jen DaSilva
Here are some ways you can help to close the gender pay gap now, and once we're past the pandemic. Read the whole story
Consumers Increased Their Online Shopping In April, Study Finds
by Ray Schultz
Almost all shoppers made at least one online purchase last month, Namogoo reports. Read the whole story
American Smartphone Data Usage Soars 75% During Pandemic
by Joe Mandese
The data, which comes from the latest edition of NPD's Mobile Data Consumption Report, also shows March saw month-over-month smartphone data consumption jump 27%. Read the whole story
COMMENTARY
Email Flies: Engagement Rises By 200% During COVID-19 Pandemic
by Ray Schultz, Columnist
Web traffic has declined overall, but aspirational travel has seen growth, Glance reports. Read the whole story