MediaDailyNews Editions for 2012
MediaDailyNews - Wednesday, Feb. 22, 2012
Online Privacy Is A Brand Issue
Interactive, Addressable Ads Slow To Impact Marketplace
NCM Media Networks Holds First Upfront
Comcast Debuts Xfinity
CiCI's Pizza Launches TV, Digital Campaign
Mullen Lands U.S. Cellular
Comcast Strikes Indy Network Deal
Clear Channel Media Registers 5% Uptick
A.H. Belo Ad Revs Sink 5%
Study Links TV Content To Ad Value
Droga5 Adds Two+ Investors: Silverman, Pittman, Others
MediaDailyNews - Tuesday, Feb. 21, 2012
John Dimling Speaks For Attribution, Former Nielsen Chief Goes From C3 Ratings To C3 Metrics
Newman Named President, Ogilvy Chicago
Presentation Skills Workshop: Helpful Pointers
RFI Ads Up Engagement For Interactive TV
Radio Holds Steady For 2011
Viggle Acquires Loyalize To Engage Live TV Viewers On Mobile
MPG Snags MediaVest's Warren, Hopes To Make Some Rain
Knology Passes Retrans Charges To Cable Customers
Non-Turner Subs Pay To Stream NCAA Tourney
Publicis, Dentsu Sever Strategic Alliance
'Idol' Loses Reins On Ratings, Bested By "Bang'
The Next Agency Holding Co.: APCO, Acquires StrawberryFrog
MediaDailyNews - Friday, Feb. 17, 2012
ANA: TV Media Budgets Up, Aided By STB Data
Radio: America's Forever Companion
Lin Also Scores TV, Social Media Win
TV Dominates Multiscreen World
Horizon Taps MediaVest's Fields, Will Oversee Siemens, Columbus
Arby's Rebounds With Engaging Multiscreen Ad Strategy
Ad Tracking Goes Digital, Could Save $1B
Discovery Posts 9% Gains In '11 Revs
Publicis Buys Back From Dentsu, Holding Companies Continue JVs
DirecTV Gains In Revenue, Subscribers
Mag Bag: 'Domino' Returns With Special Edition
See You Tuesday
Being A Target Inside Of Target
MediaDailyNews - Thursday, Feb. 16, 2012
Omnicom Group Takes Resolution Global To Optimize Data, Search
New OOH Buy Mortgages The House, Literally
Twentieth TV Names Wussler VP, Sales
TV Retrans Fees Soar 27%
Despite Q4 Slips, Comcast, NBC Revs Up For 2011
Digital Viewing Of Traditional TV Rises
Spike TV Digs For Buried Treasure
Oscar Advertisers Include Movie Studios, MetLife
CBS' Ad Base Holds Steady, Retrans Sees Uptick
Testing: Industry Wants Cross-Platform Metrics For Video
Travel Channel To Debut 3 New Series
MediaDailyNews - Wednesday, Feb. 15, 2012
Making Noise: A Conversation With Combe's Tom Cunniff
Starcom Vet Boothe Named Spark CEO
So Much More Than An Ad
Omnicom Revs Rocket 10.6% In 2011
Correction: Union Bank Hasn't Selected Media Partners
S&S Australia WIns Big W
To Win Some Hearts, Agency Makes A Play For The Sole (Two At A Time)
Digital Radio Overcomes Major Ad Hurdle, Pandora Fails To Get Out Of Black Box
Arbitron To Measure Radio Streaming, Regain MRC Accreditation
Oscars Avoid Ad Clutter, Estimated $1.7M Per 30-Second Spot
Akoo Acquires Theater For DOOH Network
NBC's 'Voice,' 'Smash' Beat CBS
Florio To Advanstar Fashion Group CEO
OTT TV Numbers RIsing
MediaDailyNews - Tuesday, Feb. 14, 2012
Union Bank Awards PHD Media Duties
MSNBC's Scarborough To Write 'Politico' Blog
Ad Shop Gyro Names Lefkowitz Media Head
Dentsu Reports Improvement, Cites Increasing Demand For TV
Grammys: Ratings Strike High Note
Double-Digit Revenue, Profit Growth For Omnicom in 2011
NAB Favors Blackout Rules, 5 Senators Oppose Them
Lionsgate Kicks Off Originals: 'Lilyhammer,' 'Anger Management'
Rave Cinemas Debuts Digital Signage Network
NBC, Google Kick Off Olympic Research Initiative
Avis Taps Spark For Media Duties
Oprah Apologizes For OWN Pitch
Geomentum, NDX Enter Long-Term Newspaper Data Deal
Alisa Alexander (Monnier) Joins Wrapports
MediaDailyNews - Monday, Feb. 13, 2012
ABC, Not Facebook, Is Ad Industry's Overall Favorite Media Brand
TBS Greenlights 'Sullivan and Son'
Ad Council Marks 70th, Launches 'Riveting' Facebook Campaign
Gannett Offers Buyouts To Community Newspaper Staffers
Tic Tac Erects 300-Foot Times Square Billboard
Smart TV Uses Metrics To Refine Advertising
'Chicago Tribune' Erects Pay Wall
Initiative Wins Sonos Media Business
Online Video Drives Higher Returns On Top 10 Super Bowl Ads
CPG Marketers Need Better Shopper Strategies
TV Loses $8B By Not Utilizing HD Ads
Close Rivalry As 'Idol' Battles 'Bang'
MediaDailyNews - Friday, Feb. 10, 2012
WPP's MJoule Enters China's Mobile Market
Interpublic Wins Reckitt Benckiser's German Media Duties
The Power of Price Metrics
Scripps Screens Solid Cable Revs, Up 11%
Zimmerman Wins Hotel Account
Brands Must Craft Specific Messages To 'Empowered' Consumers
Advertisers Favor Political Spots In HD
Sirius XM Hears Revenue, Subscriber Rise In 2011
Mag Bag: GfK MRI Launches Starch Digital
A&E Turns To FreeWheel For Mobile Ads
Is 'Like' Any Measure of Success?
Hearst Boosts Stake In Credit Rater Fitch To 50%
MediaDailyNews - Thursday, Feb. 9, 2012
Internet-Only TV Homes Surge 22.8%, Spend 9% Of TV Time Online
Publicis Expresses 'Regret,' Sour Grapes Over GM Loss, Says It Was Only 0.5% Of Its Business
Magazine Circs Fall In Second Half Of 2011
Time Warner: Slight Rev Rise Overall, More Attention To Cable
Oscar Awards Are Sold Out
Accused Agency Defrauder Plea Bargains To Avoid Trial
PHD Wins VMware Media Duties
Sinclair: 2011 Revs Dips, But Ad Uptick Expected In '12
Super Bowl Sex Divide: Men Remember Game, Women Ads
Fox Q2: Network Fall Ratings Growth Means Higher Ad Revenue
'Motor Trend' Launches YouTube Channel
NickMom To Debut 'Fifth Hour'
MediaDailyNews - Wednesday, Feb. 8, 2012
Rentrak Signs Interpublic To 'Milestone' Deal, Will Use Ratings As 'Trading Currency'
Horizon Promotes Rosenberg, Duff In L.A.
Interactive TV: Over the Top, or Just Not?
Prime-Time Spots Up 2%, Fox Leads Network Pricing
Disney's ABC, Univision Mull News-Channel Launch
Oscars Sold Out, Pricing Up Slightly
Kinetic Promotes Krupp, Bove To Leadership Team
Many Marketers Need An Image, Reputation Makeover
NATPE Begins Search For New CEO, Korn Ferry Will Lead
The Power To Read Emotions
Ziff Davis Enterprise Sold, Most Staffers Cut
Belo: Revs Down, But Spot Ads Up
First Super Bowl Webcast Draws Over 2 Million Viewers
McClatchy Revenues Dip Nearly 8%
'Smash' Produces Solid Performance, 'Voice' Sings
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