MediaDailyNews Editions for October 2018
MediaDailyNews - Wednesday, Oct. 3, 2018
Six-Second Ads: It's All About The Context
Gambelli Moves Up To Head All Fox TV Advertising, Marchese Reportedly To Depart
Sinclair Mulls Deal To Buy Fox's Regional Sports Channels
Marketers 'Bullish' On OTT As Consumption Grows
Technology Slowdown: Ad Tech Now Expanding At Half The Rate Of Mar Tech
Are Agency Trading Desks Better Than In-House Operations?
Volume Of 3rd Party Tech Continues To Expand: Averaging 85 Per Retail Site
Knight-Gallup Study Finds Media Bias Highest In Those Who Are Distrustful, Partisan
Media Outlets On Right Show Their Teeth In Defense Of Kavanaugh
'The 'Washington Post Magazine' Adds Features, Updates Design
TV Needs To Sell Premium Content - And Demographics Help
Goodby: Be Naughty And Save Advertising
In Its 27th Edition, 'Dancing With the Stars' Still Steps Lively
MediaDailyNews - Tuesday, Oct. 2, 2018
IAB Tech Lab Releases Privacy Blockchain Protocol For Public Comment
IPG Completes $2 Billion Acxiom Acquisition
'Unstereotyping' Adland Still A Work In Progress
CMOs Talk Authenticity, Engaging Consumers At Advertising Week
Xandr's Brian Lesser: Relevant Ads, T-Commerce Can Transform Video Ad Biz
Pinterest Growing With Interest: Surpasses Half Billion Dollar Mark In Ad Biz
Report: Majority Of Global Consumers Are 'Belief-Driven' Buyers
Digital Media-Commerce Deals Strong, But Market Slows
Fox News Tops Nets For Kavanaugh Ratings
California Enacts Net Neutrality Law, Faces Suit By DOJ
OTT Viewing Growing Overall TV Viewership
Cord-Cutting Means Cord-Shifting, TV Prices Will Still Rise
Search, AI Expert Replaces Google's Ad Chief
Just How Accountable Is Advertising?
MediaDailyNews - Monday, Oct. 1, 2018
Ad Industry Unveils 'Nutrition Label' For Data Transparency
Character Finds Role On Madison Avenue: Why 'Traits' Are The Next New Thing
Request For Submissions: Agency Of The Year Awards
eMarketer: Programmatic Is Fastest-Growing Part Of Digital Display
Disney Revamps All Its Advertising Businesses, Impacts TV Networks And Digital Properties
2018 Proves Big Year For Political Advertising On OTT
YouTube Expands Brand Lift Capability, Extensions To Video Ads
WPP Teams With UN To Fight Gender Inequality
Teads Inks Deal With 'The Economist' To Deliver Video Ads
Local News Struggles To Gain Digital Footprint, Advertising Revenue
Kavanaugh-Ford Hearings Made For Engaging TV
WPP-Backed Bruin Sports Capital Acquires Soulsight
Page 1 Solutions Acquires The Strategic Edge
Allocating Media Budgets Requires More Than Data
Next Entries »