- MediaDailyNews - Wednesday, Oct. 17, 2018
- ARF Acquires CIMM, Envisions The 'Skunkworks' Of Ad Research
- Scripps Acquires Triton, Diversifies Into Digital Audio Tech
- Trump Sued For Retaliating Against Media Companies
- Omnicom Is Adding AT&T's Consolidated WarnerMedia Account
- Facebook Inflated Video Metrics By Up To 900%, Marketers Claim
- 'Better Call Saul': It's All Good, Man
- Oracle, comScore Ink Audience-Targeting Deal
- Cord-Cutting Sees Uptick, More Sports Fans Prefer Streaming
- Hulu Wants Even Skinnier Bundles
- 5G To Drive $1.3 Trillion Media, Entertainment Revenue By 2028: Intel Study
- W+K, 72andSunny, GSP Battle For NFL Business
- MediaDailyNews - Tuesday, Oct. 16, 2018
- Trump-Aligned Super PAC To Bid On Tribune Media
- Magna Revises Programmatic Ad Forecast Slightly Upward
- eMarketer: Programmatic Marketplace Growing Less Open, More Private
- Omnicom's Q3: Profits Up, Revenues Down
- Dentsu and WPP Led Q3 Marcoms M&A Activity
- MediaMath Continues Video Push
- Will Trump's Future Include Media Ownership?
- Total TV Consumption Flat For September, 18-49 Viewers Dip
- Most Americans Aware Of Bots, Deem Them Appropriate For Marketing
- Innovid, Jivox Partner On Omni-Channel Creative Optimization
- NBCU Ad Sales Promotes Molen, Marshall To President
- FuboTV Nears 250K Subscribers, Adds Revenue
- Entertainment News Outlets Open Their Pocketbooks On Streaming Video Plans
- Fox News After Rupert
- MediaDailyNews - Monday, Oct. 15, 2018
- ANA: Over Three-Quarters Of Our Members Have In-House Agencies
- Programmatic Media-Buying Rising, Especially In-House
- Search Advertising, Marketing Slowly Moves In-House, Per ANA Study
- FreeWheel's Drive: Advanced Ad Suite To Include OTT, VOD
- Fox Starts Fox Blocks, JAZ Ad Pods On 3 Sunday Nights
- New Report Tries To Define 'Transparency'
- Fox Trims Trump Rally Air Time: How Long Will Reruns Deliver Ratings?
- Google Assistant Teams With Major League Baseball
- Pluto TV Taps Tru Optik For Ad, Campaign Measurement
- Magazine Readership Rises On Mobile, Dips In Print
- Voice And Visual Are The New Norm -- Just Ask WPP
- VAB: Brand Safety Remains Serious Problem For YouTube
- Agency Collective, The Company, Reorganizes And Rebrands
- Data Still Makes Ads Irrelevant, Consumers Say
- MediaDailyNews - Friday, Oct. 12, 2018
- Dentsu Aegis Network On A Roll With Another Big Account Win: United Airlines
- Facebook 'Return' On Ad Spending Continues To Founder
- Media Stocks Lose Big Amid Steep Market Sell-Off
- The Perception And Reality Of Multicultural TV Ad Bias
- 4As Puts The Brakes On Accelerate Conference As It Rethinks Approach To Events
- California Privacy Law Expected To Have Nationwide Impact
- I See Your Fortune Shifting Into My Bank Account...
- Newsweek Media Group Splits into Separate Companies: Newsweek, IBT Media
- Facebook Removes Political Pages, Accounts That Violate Rules
- Persado Enhances Platform With Storytelling Capability
- Publishers Can Stop Malvertising
- BMF Media Sets Up Shop In London
- Everybody Wants To Be DTC Streaming Provider, But Can Market Support Them?
- MediaDailyNews - Thursday, Oct. 11, 2018
- Shorter TV Ads Command More Viewer Attention
- Official And Confirmed (Indirectly): Feds Are Probing Media-Buying Practices
- IPG's UM Wins Global Amex Media AOR Duties
- Katzenberg's NewTV Streaming Service Is Named Quibi
- WarnerMedia Plans New Streaming Service For 2019, Challenges Netflix
- Inflation Fears Abound, Media Stocks Drop
- A Chart Worth Billions Of Words Explains This Week's Internet Sell-Off
- Beltway & Vine: Voters Split On Role Of Celebrity Endorsements In Politics
- Comic Cons Provide Strong Marketing Platforms For TV, Movies
- Netflix Metrics Help Predict Show Size, Success
- 'Redbook' to End Print Edition in 2019, Hearst Overhauls Top Editors
- GDPR Has Uneven Ad Tracking, Impact Depends On Site Size, U.S. Gets Better Results
- Trust Me, You'll Want to Ask These 5 Privacy Questions About Your TV Data
- MediaDailyNews - Wednesday, Oct. 10, 2018
- New Broadcast Season Delivers Lower Overall Ratings
- Ad-Supported OTT Viewers Incremental To TV
- Discovery Launches Digital Studios Group
- Tremor Video DSP Says It Has Tripled SSP Integrations
- Streaming Is Way Up For NFL This Season
- New Report Measures Gap Between Brands Talking The Talk, Walking The Walk
- TV Played Role In Generating, Maintaining Kavanaugh Heat
- Hearst Launches Oprahmag.com, Combines Print Mag With Digital Extras
- 'Forbes' Tries Blockchain, Partners With Civil
- Lincoln, Lexus Track Biggest Spend Per Spot In September
- FBI Seeks Help Identifying Advertisers That May Be Victims Of Fraud
- What Surveys Do We Trust About The Media?
- MediaDailyNews - Tuesday, Oct. 9, 2018
- Dentsu Aegis Wins Global Intel Media Business
- Roku Starts 11-Partner Ad Measurement Effort
- Ford Names BBDO As Lead Creative
- CBS Stock Higher On Board's Openness To Sale
- A First-Time View Of 'In-View,' Report Benchmarks Desktop, Mobile, Video & Display
- Turner To Launch Direct-To-Consumer Digital Platform With Jenna Lyons
- Gyro Acquires B2B International
- Digital Video Ad Spend Will Spike 30% In 2018
- J. Walter Thompson Launches Lifestyle-Focused Boutique Agency
- NBCUniversal Launches WatchBack Video App
- Media And Technology Companies Grapple With How Younger Consumers Watch Video
- Meredith Close To Selling 3 Magazines: 'Money,' 'Fortune,' 'Sports Illustrated'
- ROI Carries Various Meanings, Depending On Data
- Mindshare Launches Voice And Visual Consultancy
- MediaDailyNews - Monday, Oct. 8, 2018
- Publicis Media Wins Global GSK Account
- Publicis Media Forms platformGSK To Service New Account
- Nielsen Catalina Solutions Expands Advanced TV Suite
- Bing Announces Changes To Its Political Ad Policy
- Democrat Unveils Internet Bill Of Rights
- Online Sales Are Top Factor In Measuring Success Of TV Ad Campaigns: Study
- Digital Media Content Consumption Posts 15% Gain
- Female Empowerment In Advertising
- New York Times' New Podcast Features 3 Hosts With Opposing Political Opinions
- ICF Acquires We Are Vista
- A Lesson Plan For Programmatic Advertising Careers
- To Keep Younger Consumers In TV Ecosystem, Digital Video Needs To Be 'Easy'
- Marketplaces Like Amazon Focused On Experience, Value, Trust, Study Shows
- Bot Malware Attacks Rise, As Search Engines Blacklist Fewer Sites
- ABC's 'Conners' Promotion Strategy: Keep It Under Wraps
- MediaDailyNews - Friday, Oct. 5, 2018
- WPP Leadership Team Begins To Take Shape
- Surprise Score? NFL TV Ratings 3% Higher So Far
- Fox News, MSNBC Ratings Reflect Nation's Political Divide
- CNN Business Redesigns, Consolidates Coverage
- Who Cares About 'Choice' If I Can't Make It?
- Video Ad Platform Telaria Lowers Revenue Estimate, Stock Sinks
- PLEASE, Watch More Sports On TV
- Antitrust Chief Vows To Scrutinize Comcast
- Gen Z 'More Receptive' To Advertising Than Older Generations
- iHeartMedia To Invest $10 Million In 'High Times'
- The Future Of Agencies According To Nick Law
- Publicis Groupe Acquires Czech Republic's Kindred Group
- Creating Smart Memes Helps Brand Advertising, Marketing
- MediaDailyNews - Thursday, Oct. 4, 2018
- Survival Of The Fittest: Industry Vets Team To Help Brands 'Evolve'
- Obit: Agency Media Chief, Auditing Pioneer Michael Lotito, Dead At 57
- Blue-Chip Advertisers Tackle Oath's NFL Streaming Coverage
- Broadcast Promos See Similar Rates Y-O-Y, Fox TV Leads
- 2018 MLB's TV National Ad Revenues Remain Stable
- SoundCloud Taps Pandora As U.S. Ad Sales Partner
- Request For Submissions: Agency Of The Year Awards
- Breitbart, InfoWars Banned As Wikipedia Sources
- Simmons Finds News 'Doubters' Swung Presidential Election
- Alex Bogusky: Agency Pro, Bionic Mannequin
- Pride Media Creates Vizible, Full-Service Agency
- #ThatsHarrassment Video Viewership Spikes Post-Kavanaugh Hearing
- NBC Comedy Has All The 'Bad' Traits Of Terrible Sitcoms
- Will Traditional TV Gamify Premium Shows To Increase Revenue?