MediaDailyNews Editions for March 2023
MediaDailyNews - Friday, March 17, 2023
Horizon Finds Inflation A Growing Concern, Consumers Accuse Brands Of 'Greedflation'
How Will Silicon Valley Bank Collapse Affect The Ad Biz?
Research: How Millennials Are Rewiring American Families
AI Startup Finds Ads Have Just 920 Milliseconds To Hook You
Microsoft Moves Into New Era Of Advertising, Automation
Comcast Advertising's Claudio Marcus On Cross-Media Measurement, CIMM's Roles
YouTube TV Hikes Basic Price $8, Offsets With 4K Price Cut
A-B InBev Repeats As Cannes Lions Creative Marketer Of The Year
The Future Will Be About Walled Gardens -- And That's OK
Twitter Urges Court To Reject Trump Claims Over Suspension
GumGum Guarantees Brand Safety From Harmful Content On Its Ad Exchange
MediaDailyNews - Thursday, March 16, 2023
GEICO Leads Insurance Category In Big Ad-Spending Declines
Why It's Time To Listen To Mobile's First Anti-Fraud Evangelist
'22 Political Ad Spending Revised Down 7.5% To $8.94B
Biden Admin To ByteDance: Divest TikTok Or Face U.S. Ban
AMC Gets Lucky Again With New Odenkirk Series
Uber Launches Self-Serve, Out-Of-Home Cartop Ads
Tubi To Hold Pre-Upfront Event For Advertisers
Nielsen: Streaming Reaches 34% Share In February, Linear Continues To Fall
Image Curator Midjourney Is Starting A Print Magazine
FTC Urged To Investigate Twitter's 'Increasingly Cavalier' Approach To Privacy
Highway To.....Heal?
GPT-4: Good, Bad - And It Can Take A Joke
Baseball On TV? Change The Game - One Marketing Pitch At A Time
Journalists Worry Most About Disinformation And Funding: Study
Paramount Starts First D2C Ecommerce Platform For Entertainment Brands
Industry Coalition Readies 2023 DEI Census
The Snowballing Sentiment About Silicon Valley Bank On Social Media
Baidu's Answer To ChatGPT Falls Flat In Demo
MediaDailyNews - Wednesday, March 15, 2023
ANA, 4As, IAB Task Force To Update Digital T&Cs
ESPN Sells Out Women's NCAA Championship Broadcast Inventory
Dow Jones Launches Agency Review Across All Its Products
VaynerMedia Expands Its Canadian Footprint With Full-Service Office In Toronto
Robert Blake And The Good Old Days Of Our Television Youth
General Motors CMO Deborah Wahl Opts Out
Diamond Sports Group Files For Chapter 11 Bankruptcy
Exverus Media Wins New Belgium Brewing, Bell's Brewery
Industry Coalition Readies 2023 DEI Census
The Gap Between Meta's Metaverse And AI Ambitions
The Upfront Isn't Dying: Station Groups Want In, Push National TV Ad Businesses
Amazon To Halt Subscriptions In September
The Pursuit Of Happiness
MediaDailyNews - Tuesday, March 14, 2023
Walgreens Appoints Publicis Groupe's Epsilon As Its New Media AOR
Harder Times Shift Advertiser Focus From Harmful Content To Performance
If It Misleads, It Leads
Night To Remember As Oscar Show Gets Its Act Together
ABC's 'Oscars' Up 12%, Ad Spend Hits $106M
Massive Lawsuit Blames Big Social Platforms For Teen Addiction, Suicides
Twitter Announces Video Marketing Course, Despite Lack of Advertisers
DBC Brand Communications Expands Into Advertising And Marketing Services
Netflix Grabs 6 Oscars, CNN Films Wins First
Northwestern Mutual Partners With Pinterest To Gamify Financial Planning
'Playboy' is Returning As A Digital Publication: Report
Frances Haugen: Digital Dignity And Young People
Netflix To Grow To 10M Ad-Supported Global Subscribers, 3.1M In U.S., Canada: Analyst
Le Truc, Human Rights Foundation Team Up For SXSW Installation
Bing Chat Could Replace Answers In Search
Criteo Digs Deeper Into Retail Through Partnership, Acquisition
MediaDailyNews - Monday, March 13, 2023
GroupM: China's Ad Market Rebounds Following Easement Of COVID-19 Restrictions
All Ego Aside, Who Should Get Credit For The VID?
Dominion Lawsuit Is Not About The 'Law' Or 'Journalism,' Lachlan Murdoch Says
What's Black And White And Red All Over?
ABC Introduces 'The Good Lawyer' Within 'The Good Doctor'
Movie Theaters Want More Films - Are Streamer Cuts On The Horizon?
What Should Brands Do About A TikTok Ban? Q&A With EGC's Nicole Penn
The Academy Awards Broadcast: Why It's Bad, How To Make It Good
FDIC Covers Roku, AcuityAds, Other Depositors at Failed Silicon Valley Bank
Meta Explores Launching Twitter-Like Network
'Scream VI' Scores Its Best Franchise Box Office, With Modest 2.9M In TV Spend
Hulu: Caught Between FAST Platforms And A Wannabe Netflix?
NASCAR Enters Roblox With Immersive Gaming Experience
'Mental And Health Awareness" Magazine Launches
Google Provides Update On AI Speech Models
Chamber Of Commerce Urges AI Regulation
The One Essential Skill You Need In The AI Era
Roku To 'Pair' First-Party Data With Best Buy For Retail, Streaming Media Platforms
Sanders Supporters Sue Twitter Over Account Suspensions
Google Ads: How Much Companies Spend
Legal Notices Spiked: State Bills Would Remove Them From Print Newspapers
MediaDailyNews - Friday, March 10, 2023
With Kimmel As Host, Oscars Will Be A Slap-Free Zone
FanDuel Bets On Horizon Next, Names It Lead 'Paid Media' Shop
5% Solutions
Facebook And Instagram Are The Most-Hacked Sites, Study Finds
Microsoft Ad Chief Wilk Steps Down, Sainsbury-Carter Steps In
Less Than Half Of Marketers' TV/Video Ad Budgets Going To Upfront Deals
TikTok Pushes Harder Into Search Ad Market
Rebuilding A Broken Brand Through Smart Marketing & Advertising
Court Wants FTC Input On Children's Privacy Battle With YouTube
Dominion Lawsuit Is Not About The 'Law' Or 'Journalism,' Lachlan Murdoch Says
Another Use For ChatGPT: Responding To Customer Reviews
Havas Group Reports 6.8% Growth For 2022
Pitch Report: Clients Are Focused On Strategy, Defining Audiences And Strong Marketplace Intel
FTC Eyes Social Platforms Over Scam Ads
Study: 20% Of Ads On Kids' CTV Content Are Inappropriate
How Retail Media Networks Pose Challenges To Brand-Customer Relationships
Over Half Of Media Workers Fear AI Will Take Their Jobs: Study
In Search Of Health On Social
MediaDailyNews - Thursday, March 9, 2023
GroupM Pledges 5% Share Of Ad Spending To Diverse-Owned Media Outlets
Cannes Combats Ad Industry Ageism, Unveils Senior Lions
NCAA's March Madness Near Sellout Levels
These Influential Shows Have Changed The Way We Live Now
DuckDuckGo Follows Search Giants Into Generative AI
Meta Defeats Video Privacy Claims Over Live Streaming
Streaming Finds: Spy Shows
Ad Spending On Video Games Isn't Proportional To Play Time
The Future Of Advertising Is Ethics
I'll Take an AI-Generated Press Release And Blog Post To Go, Please
Gigi Sohn Withdraws From Consideration For FCC Post
Sinclair ABC Affiliates Dropped From Hulu+ Live TV
'Spin' Magazine To Launch Streaming Music Channel
Closer Look At Gamers: Safe Ad Placement Does Matter
MediaDailyNews - Wednesday, March 8, 2023
YouTube Issues Its Own Cross-Media Measurement Principles, Implies TV-Centric JIC Is A 'Silo'
Mindshare U.S. CEO Amanda Richman Abruptly Departs
Dentsu: Japan's Ad Market Surpasses 7T Yen For First Time Since 2007
Nielsen's Mazumdar Joins Fox As First Chief Ad Research Officer
Home Appliance Marketer SharkNinja Taps Carat As Media AOR
'Jeopardy' Fans Take Sides In Co-Host Battle of Ken Vs. Mayim
YouTube Will Drop Its Overlay Ad Format Next Month
In-Game Advertising Underused Due To Misperceptions: IAB
Yelp Explores Advertising For Businesses Without Physical Locations And Off Its Properties
TikTok Launches Paywalled 20-Minute Videos, Ramps Up YouTube Rivalry
What's The Deal With Virtual Influencers?
Finding Your Happy Place
'The Lost Class,' About Gun Violence Is The Most Creative Campaign In The World According To WARC
U.S. Home Video Spending To Shrink 8% In 4 Years, Streaming Declines
Criteo Acquires Australian Retail Media-Buying Platform Brandcrush
Mediavine Removes Autoplay And Muted In-Stream Video
Diverse-Owned Media Ad Spend Grew By 80% From 2020 To 2022
Nearly All U.S. Households Are Reachable By CTV Ads
Dentsu Acquires Global Production Powerhouse TAG Worldwide
MediaDailyNews - Tuesday, March 7, 2023
Global Ad/Marketing Spend Decelerating, Macroeconomic Challenges Cited
GroupM's Motion Entertainment Strikes Distribution Deal With Warner Bros. Discovery
Chris Rock Pre-Oscar Netflix Show Was Shrewd Comic Timing
Paramount Global Reportedly In Talks To Sell Majority Stake To Producer Tyler Perry
WPP, KDDI Partner To Build Web3 Content Tools
'Post-Metaverse' Meta Poised To Lay Off Thousands More: Report
Agency Network Features Virtual Influencer In Mixed-Reality SXSW Experience
The Drama Behind Upfront Price And Volume: Make Your Bets Now - Or Later?
Wunderman Thompson Creates New Commerce & Tech Group
In Uncertain Times, Companies Lean Into Brand Loyalty
Toyota's Lisa Materazzo Named Automotive Marketer Of The Year
Stacy Bettman Appointed Time Out Media CEO
MediaDailyNews - Monday, March 6, 2023
'JIC' Releases Criteria For Certifying Ad Currencies, Issuing RFPs Soon
Stamp/s Of Approval
Chris Rock Takes Brand-Bashing Rampage To Netflix
Like His Best Work, Mel Brooks' Hulu 'History' Series Is A Gas
Meta Extends Reels Length To 90 Seconds On Facebook
Florida's New Anti-Red, White & Blog Bill
Nissan Returns To March Madness With TikTok
In Uncertain Times, Companies Lean Into Brand Loyalty
BBH USA Takes On Florida's 'Don't Say Gay' Bill With Pro Bono Project
Deloitte Partners With Black-Owned Publishers To Co-Create Business Content
Local TV Stations' Retransmission Revenues In Danger Of Sinking: Analyst
Chrome Users Lose Round In Privacy Battle
Utah Lawmakers Pass Bill Outlawing Social Media Ads To Teens
In Ad World, Diversity And Inclusion Have A Long Way To Go
But How Good Are We At Media?
New Tool Helps Publishers Avoid High Block Rates For Direct-Sold Ads, Firm Says
'Creed III' Is A Knockout At Box Office With $58.7M Opening Weekend
« Previous Entries
Next Entries »